Reap the skincare benefits of Aveeno® - Beauty Magazine

B E A U T Y
T R A I N I N G
Join
WANT TO BE A
the
SKINCARE
club!
EXPERT?
Beauty Magazine has joined forces
with Johnson & Johnson Beauty
Care brands to launch a unique
club offering you the chance to
improve your skincare knowledge and
boost product sales in-store.
CLUB BENEFITS
Join up to Club Dermacie this month and
as part of your membership, we’ll give
you a series of five training booklets to
hone your understanding of the skincare
sector, as well as the opportunity to try out
new products yourself.
tips on selling self tan – and all the hints
your customers will need for perfect
application – as well as link sales
suggestions to boost takings at your tills.
HOW TO JOIN
A registration card is attached to the
outside of this month’s Beauty Magazine.
Simply fill in the card and send it back to
us (postage is free!). If more than one
person in your store wants to join, make
sure you list all of your details – or you can
email us with them. We’ll then send out a
welcome pack and the first module.
HOT TOPICS
Working alongside
experts from Piz Buin,
RoC, Neutrogena, Aveeno,
Clean & Clear and T-Gel,
we’ll be covering the
following topics:
■ Suncare
■ Everyday Skincare
■ Teen & Young Skincare
■ Anti-Ageing
■ Dry Skin & Skin Health
BE AN EXPERT
By completing the training, you can gain
accredited certification and qualify as a
Dermacie Expert Skincare Advisor. We’ll
also send you promotional materials to use
in your pharmacy to let your customers
know that you’re the best source of skincare
information and advice.
SNEAK PREVIEW
For our first module, we’ll be looking at
Suncare. Covering sun protection, as
well as aftersun and self tan, you can
make sure you’re ready for the sunny
season with this guide to
understanding
how sunscreens
work and how to
recommend the
best products for
your customers.
We’ll be
unravelling the
jargon and
ensuring you
can help your
shoppers sort their UVAs from
their UVBs and their SPFs from
their DHAs. There will also be top
HOW IT WORKS
There are three membership levels of
Club Dermacie:
1. Complete module one, and you’ll
become a member.
2. Complete the first three modules, and
your pharmacy becomes an official
‘Dermacie Centre’.
3. Complete all five modules and both
you and your pharmacy become a
‘Dermacie Expert’.
WHAT YOU’LL GET
■ A personalised membership card that
entitles you to exclusive product samples.
■ A certificate that you can proudly
display in your pharmacy for each
module you pass.
■ A Club Dermacie ‘Expert’ badge once
you have passed all five modules.
■ A series of window posters to advertise
your skincare excellence to customers.
■ A pre-written press release that you
can send to your local paper to let them
know about your new skincare
expertise in-store.
■ Entry into the Club Dermacie Consultant
of the Year award, which has a top prize of
a £2,000 spa holiday.
CLUB DERMACIE
EXPERTS IN PHARMACY SKINCARE
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