Reap the skincare benefits of Aveeno® - Beauty Magazine

Forget
vanity.
This is
manity
When Warren Beatty famously
inspired the Carly Simon song
‘You’re so Vain’, it wasn’t a
compliment. But it seems today’s
men are happily taking a leaf out
of his book.
According to a recent survey by
Superdrug, guys have now
surpassed the girls when it comes
to hogging the bathroom. A poll
of 3,000 people found that men
spend an average of 83 minutes
getting ready, compared with the
79 minutes taken by women.
Guys spend a minute longer in
the shower than women (23
minutes), four minutes longer
shaving (18 minutes) and a
minute longer cleansing and
moisturising (10 minutes). They
also take three minutes longer
choosing their clothes (13
minutes) and only two minutes
less on their hair (10 minutes)
and three minutes less on
‘make-up’ (seven minutes). Both
Watch out for a
new offering from
Team Andre.
Following the
success of
Unconditional,
which topped the
women’s celebrity
fragrance charts
at Christmas,
Peter Andre is
apparently
working on a
scent for men.
sexes additionally take two
minutes out during the day for
extra touch-ups.
The survey also revealed that
men spend just 19p less on
grooming products than women,
splashing out £25.22 a month, or
£302.64 a year.
Simon Comins, Superdrug’s
director of toiletries, commented:
“Once upon a time it was cool
for men to appear rough and
ready, looking like they hadn’t
spent more than a couple of
minutes getting ready in a
morning. But these days,
everyone appreciates a man who
takes care of his appearance,
smells nice and looks like he has
made an effort.”
He did, however, point out
that men’s bathroom-hogging
antics may not be completely
down to vanity. “They’re still
beginners in the fine art of
being groomed!”
Perfect pout
from Georgie
Sky Sports News presenter Georgie
Thompson has scooped Lypsyl’s first ever
Celebrity Lips of the Year award.
The blonde bombshell, who received
huge support from Facebook fans,
commented: “I’m very flattered to have
won this award. Being a presenter means
my lips always need to be looking good so I
make a real effort to look after them – lip
balm is a definite handbag essential for me.”
The brand added: “Georgie is a great
example of just how good your lips can
look with a little bit of care and attention
and we are thrilled to give her this title.”
N E W S
RYAN ACCEPTS BOSS
PROPOSAL
Ryan Reynolds, star of 2009 box
office hits The Proposal and
X-Men Origins: Wolverine, will be
appearing as the new face of Boss
fragrances for his latest role.
The Canadian actor, who is
married to Scarlett Johansson,
has signed a deal to front a new
Boss scent, which will be released
later this year.
Reynolds said in a statement:
“Boss is a brand that not only
represents classic style and
sophistication, but inspires men to
work hard, embrace opportunities
and strive for success in all aspects of their lives. I’m honored
Boss invited me to be the face of its new men’s fragrance.”
Thomas Burkhardt, global marketing director for Hugo Boss
Fragrances at Procter & Gamble, added: “[Ryan] perfectly
captures the ethos of the brand. He is stylish, dynamic and
confident with a tenacity and determination that make him an
ideal role model of modern success.”
Cheeky
CatWalk
show for
Sanex
Forget the emperor’s new
clothes! Sanex will be
letting skin speak for itself
at a catwalk show with a
difference.
The CatWalk for Skin show
will bypass the latest
fashions and instead
showcase healthy skin, as
‘dressed’ by world body
painting champion, Carolyn
Roper. The initiative will
debut at this year’s Vitality
Show, with twice-daily
showings in the Sanex Style
Theatre at the Earl’s Court
event from March 18 to 21.
CatWalk for Skin will help
launch the British Skin
Foundation’s Walk for Skin
campaign, which is also
supported by Sanex and
sees charity walks raise
money for the BSF’s ongoing
research into skin disease.
Sanex, which has worked
with the BSF since 2005, will
be at stand B510 in the
Vitality Show’s Beauty Zone.
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