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N E W S 4 newsbrief WHAT’S HOT IN THE BEAUTY WORLD THIS MONTH BEAUTY b e a u t y m a g a z i n e m a r c h 2 0 1 0 Beauty biz names its Products of the Year The biggest brands in the health and beauty business gathered for a glamorous event at the Royal Opera House in Covent Garden to see who took home top honours at the Product of the Year 2010 awards. The awards, now in its fifth year, was hosted by comedian Chris Addison, famed for his roles in The Thick of It and In the Loop. In total, 22 products across beauty, health, food and household categories were given the nod by over 10,000 consumers in an independent UK survey. The night’s beauty winners included Soltan, Gillette, Clairol, No7 and Radox, which picked up two gongs. In the healthcare categories, Panadol Advance was crowned the Pain Relief Product of the Year, while Listerine Total Care Sensitive walked away with Oral Care Product of the Year and Benylin Mucus Cough picked up the prize for Healthcare Product of the Year. Jill Senior at Johnson & Johnson told Beauty Magazine: “Benylin is delighted to have won this award in the healthcare category. The success of Benylin Mucus Cough is the result of listening to our customers and delivering cough solutions which meet their needs.” This year’s winners can look forward to an ‘uplifting’ 2010, with past victors experiencing a 10 to 15 per cent rise in sales. According to research group TNS, shoppers are 44 per cent more likely to buy items labelled Product of the Year – so make sure you’re stocked up with these winning health and beauty products! And the winners are… Tanning: Soltan Once Face with Gradual Tan Hair Removal: Gillette Venus Embrace Toiletries: Gillette Series Shave Gel Beauty: No7 Protect & Perfect Intense Beauty Serum Hair Colour: Clairol Nice ’N Easy Permanent Bodycare: Radox Experience Africa Shampoo & Conditioner: Head & Shoulders Hydrating Smooth & Silky Oral Care: Listerine Total Care Sensitive General Grooming: Ped Egg Healthcare: Benylin Mucus Cough Pain Relief: Panadol Advance Feminine Care: Bodyform Deo-Fresh in General household: Radox Handwash Refills Household Paper: Kleenex Mansize Compact Natural grooming brand Bulldog has launched a pair of Fairtrade products to coincide with Fairtrade Fortnight (February 22 to March 7). The Bulldog Eco-System Shave Gel and Bulldog Eco-System Moisturiser boast natural ingredients from across the globe, including Fairtrade green tea from Sri Lanka and Fairtrade organic shea butter from Ghana. Available on shelf now, they are priced £3.69 and £6.49 respectively. Sounds like certain celebrities need to stick to their day job after a recent poll revealed that 77 per cent of men find their partner’s celebrity fragrances a ‘massive turn-off’. A further 19 per cent of men went so far as to describe their wife or girlfriend’s scent as ‘vile’, adding that it made them feel sick! Suncare savvy brand Piz Buin is targeting sensitive customers with the re-launch of its Allergy range. The collection of lotions, sprays, face creams and after sun lotions all harness UVA/UVB sun filters as well as ingredients to prevent sun allergy reactions such as itching, stinging, redness, raised bumps and blotchiness. Priced from £9.99, the range is available on shelf now.
Forget vanity. This is manity When Warren Beatty famously inspired the Carly Simon song ‘You’re so Vain’, it wasn’t a compliment. But it seems today’s men are happily taking a leaf out of his book. According to a recent survey by Superdrug, guys have now surpassed the girls when it comes to hogging the bathroom. A poll of 3,000 people found that men spend an average of 83 minutes getting ready, compared with the 79 minutes taken by women. Guys spend a minute longer in the shower than women (23 minutes), four minutes longer shaving (18 minutes) and a minute longer cleansing and moisturising (10 minutes). They also take three minutes longer choosing their clothes (13 minutes) and only two minutes less on their hair (10 minutes) and three minutes less on ‘make-up’ (seven minutes). Both Watch out for a new offering from Team Andre. Following the success of Unconditional, which topped the women’s celebrity fragrance charts at Christmas, Peter Andre is apparently working on a scent for men. sexes additionally take two minutes out during the day for extra touch-ups. The survey also revealed that men spend just 19p less on grooming products than women, splashing out £25.22 a month, or £302.64 a year. Simon Comins, Superdrug’s director of toiletries, commented: “Once upon a time it was cool for men to appear rough and ready, looking like they hadn’t spent more than a couple of minutes getting ready in a morning. But these days, everyone appreciates a man who takes care of his appearance, smells nice and looks like he has made an effort.” He did, however, point out that men’s bathroom-hogging antics may not be completely down to vanity. “They’re still beginners in the fine art of being groomed!” Perfect pout from Georgie Sky Sports News presenter Georgie Thompson has scooped Lypsyl’s first ever Celebrity Lips of the Year award. The blonde bombshell, who received huge support from Facebook fans, commented: “I’m very flattered to have won this award. Being a presenter means my lips always need to be looking good so I make a real effort to look after them – lip balm is a definite handbag essential for me.” The brand added: “Georgie is a great example of just how good your lips can look with a little bit of care and attention and we are thrilled to give her this title.” N E W S RYAN ACCEPTS BOSS PROPOSAL Ryan Reynolds, star of 2009 box office hits The Proposal and X-Men Origins: Wolverine, will be appearing as the new face of Boss fragrances for his latest role. The Canadian actor, who is married to Scarlett Johansson, has signed a deal to front a new Boss scent, which will be released later this year. Reynolds said in a statement: “Boss is a brand that not only represents classic style and sophistication, but inspires men to work hard, embrace opportunities and strive for success in all aspects of their lives. I’m honored Boss invited me to be the face of its new men’s fragrance.” Thomas Burkhardt, global marketing director for Hugo Boss Fragrances at Procter & Gamble, added: “[Ryan] perfectly captures the ethos of the brand. He is stylish, dynamic and confident with a tenacity and determination that make him an ideal role model of modern success.” Cheeky CatWalk show for Sanex Forget the emperor’s new clothes! Sanex will be letting skin speak for itself at a catwalk show with a difference. The CatWalk for Skin show will bypass the latest fashions and instead showcase healthy skin, as ‘dressed’ by world body painting champion, Carolyn Roper. The initiative will debut at this year’s Vitality Show, with twice-daily showings in the Sanex Style Theatre at the Earl’s Court event from March 18 to 21. CatWalk for Skin will help launch the British Skin Foundation’s Walk for Skin campaign, which is also supported by Sanex and sees charity walks raise money for the BSF’s ongoing research into skin disease. Sanex, which has worked with the BSF since 2005, will be at stand B510 in the Vitality Show’s Beauty Zone. b e a u t y m a g a z i n e m a r c h 2 0 1 0 5
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