17.06.2014 Views

annual report and accounts 2012 - RSPB

annual report and accounts 2012 - RSPB

annual report and accounts 2012 - RSPB

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

<strong>RSPB</strong> trustees’ <strong>report</strong> <strong>and</strong> <strong>accounts</strong> 2011-12<br />

Trustees’ <strong>report</strong><br />

More people making a gift of time<br />

Objective Achievement Future challenges<br />

We aim to be<br />

supported by<br />

15,000 volunteers,<br />

working a total of<br />

750,000 hours<br />

<strong>annual</strong>ly.<br />

We exceeded our target: it was a great year for volunteering.<br />

Volunteers gave the <strong>RSPB</strong> a gift of more than one million<br />

hours in one year for the first time ever. We've come a long<br />

way since those ladies in Didsbury, volunteers themselves,<br />

started the <strong>RSPB</strong> way back in 1889. They would no doubt be<br />

extremely proud to know their legacy enjoys the support of<br />

more than 17,000 regular volunteers.<br />

Competition for people’s time is<br />

growing: we must attract more<br />

for the <strong>RSPB</strong>. We offer<br />

increasingly interesting,<br />

rewarding <strong>and</strong> flexible ways for<br />

people to donate their time <strong>and</strong><br />

talents.<br />

And what a contribution our volunteers make. One million<br />

hours equates to more than 500 full time staff,<br />

Volunteers step up for nature with the <strong>RSPB</strong> in new <strong>and</strong><br />

innovative ways. We had doctors, translators, IT specialists,<br />

health <strong>and</strong> safety experts, carpenters, quantity surveyors <strong>and</strong><br />

even a burlesque dancer donating time <strong>and</strong> talents to the <strong>RSPB</strong><br />

last year.<br />

“I really enjoyed my time volunteering. It has helped build up my<br />

confidence, <strong>and</strong> goes down really well with potential employers. I still<br />

volunteer in my spare time – it's great fun.” Volunteer at<br />

Broadwater Warren nature reserve.<br />

We will offer more flexible “bite<br />

size” volunteering opportunities<br />

<strong>and</strong> find new ways for people to<br />

use specialist <strong>and</strong> professional<br />

skills. Our volunteer intern’s<br />

programme offers high quality<br />

3-6 months opportunities<br />

alongside career coaching <strong>and</strong><br />

mentoring. Many participants<br />

have achieved their ambition of<br />

a career in conservation.<br />

<strong>RSPB</strong> membership<br />

Objective Achievement Future challenges<br />

We will continue<br />

to recruit <strong>and</strong><br />

keep our millionplus<br />

members,<br />

<strong>and</strong> aim for<br />

growth, as far as<br />

continued<br />

uncertain times<br />

allow.<br />

In spite of economic troubles UK-wide, the <strong>RSPB</strong>’s<br />

membership remains as strong as ever, at more than 1,090,000.<br />

More than 185,000 people joined in the last year, a fantastic<br />

endorsement of our work <strong>and</strong> how much the UK public cares<br />

about nature. We still need more support, to meet increasing<br />

conservation challenges.<br />

With economic uncertainty set<br />

to continue, <strong>and</strong> threats to<br />

nature still increasing, we need<br />

to do far more to make our work<br />

more compelling to many more<br />

people. We will look afresh at<br />

how we describe <strong>and</strong> promote<br />

wildlife <strong>and</strong> connect with people<br />

to support the <strong>RSPB</strong>’s work, <strong>and</strong><br />

how we retain <strong>and</strong> develop the<br />

support we already have.<br />

www.rspb.org.uk 15

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!