Truck industry 2020: The future is global - Roland Berger

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Truck industry 2020: The future is global When a market of global significance departs from a long-standing pattern of healthy growth, it is time to ask some searching questions. Is it "just" the economic downturn that has put the brake on the truck industry? Or are there other, more fundamental factors at work? Where is the market heading? Are key players ready for the challenges and changes ahead? And if not, how can they prepare themselves for a future that, in many ways, has never seemed so uncertain? These are the vital issues addressed by Roland Berger Strategy Consultants in the study "Truck industry 2020: The future is global". Drawing on in-depth research and personal interviews with many top executives in the industry, the study takes stock of an industry that seems to have stalled – and now urgently needs strategies to shift back into gear.
Norbert Dressler, Jochen Gleisberg Truck industry 2020: The future is global
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Truck industry 2020: The future is global - Roland Berger

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