2012 Media Kit - Roast Magazine

oast is
respect
Contents
Intro
[respect] 3
Accolades
[awards and dedication] 4
Editorial Calendar
[transfer of knowledge] 6
Circulation
[in readers’ hands] 8
Online / SCAA Guide
[added-value opportunities] 9
Ad Rates
[value] 10
Ad Specs
[service] 11
Roast magazine dedicates its
pages to the quality-minded
coffee professional who reads
a trade journal for education,
technical know-how and wellwritten,
timely information.
According to the 2008 Roast magazine
industry survey, readers seeking useful
information about the technical side of coffee
turn to Roast for the news they need. For eight
years, Roast magazine has become the trusted
source of information on the art, science and
business of coffee roasting and retailing by
covering the following topics:
Distribution
Green coffee
Importing
Marketing
Roasting techniques
Roasting and brewing equipment
Training, certifications and standards
Since the publication of Roast’s first issue
in 2004, the magazine has succeeded in
capturing the interest of not only the roasting
community but the entire coffee industry.
With the demand for technical education
from all segments of the industry, Roast has
expanded its readership from roasters to
retailers to all coffee professionals, providing
From day one,
we didn’t
want to be just
another
trade journal;
we wanted to be
the best
trade journal.
high-quality editorial that readers cannot
find anywhere else.
Roast is proud to share the same passion
and commitment that drives the
roasting community. I hope you’ll join
us in recognition and celebration of the
technical side of coffee.
Connie Blumhardt
Publisher
Roast Magazine
2012 media kit 3