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108<br />

economic activity. For example, spin-offs are<br />

the main mechanism for the rapid growth<br />

of technopolises like Silicon Valey, Route<br />

128, Austin, Cambridge and others. The<br />

university spin-off is defined as a company<br />

that is founded<br />

1. By a faculty member, staff member, or<br />

students who left the university to start<br />

a company or who started the company<br />

while still affiliated with the university;<br />

and/or<br />

2. Around a technology or technology-based<br />

idea developed within the university.<br />

To survive and prosper in an era of global<br />

competition, universities must become<br />

entrepreneurial universities. Entrepreneurial<br />

university means much more than the transfer of<br />

knowledge or the birthplace of high technology<br />

spin-offs. Being an entrepreneurial university<br />

means being innovative with its programmes,<br />

research projects, institutional development,<br />

internationalization, and being able to generate<br />

income to supplement government funding. The<br />

regional benefit need not be produced simply<br />

by interactions between the university and its<br />

spin-off companies. It is important to stress<br />

that the regional knowledge pool remains an<br />

important part of the contribution that spinoffs<br />

bring, through the various elements of<br />

relationships between universities and their<br />

spin-offs However, as it is shown in the model<br />

in Figure 4 there are other actors and other<br />

important relationships contributing to this<br />

positive relationship and to the regional<br />

impact in terms of creating territorial learning<br />

and knowledge assets.<br />

Bering in mind that WBC region has a pool<br />

of talented, motivated and well-educated<br />

young researchers, we suggest forming<br />

incubation centers within Science and<br />

Technology parks with the aim to encourage<br />

academics and students to establish spin-off<br />

companies to commercialize the results<br />

of scientific inventions made within the<br />

academic laboratories. Such companies are<br />

typically small high technology companies.<br />

The commercialization of scientific research<br />

through spin-offs is a direct means of<br />

transferring knowledge from higher education<br />

institutions to the SME sector. The close<br />

proximity to the Universities in WBCs, the<br />

possibilities of networking with both big and<br />

small companies in the local environment,<br />

Case Study: DMS Group<br />

The DMS Group, Novi Sad, located within the science-technology part of the University in Novi Sad, Serbia,<br />

is an advanced IT company of more than 300 developers (the average age of the group is 35) that has created the<br />

Distribution Management System (DMS) software product. DMS Software is organized modularly, the partner<br />

companies are able to selectively use only the parts (software) missing from their offer (e.g. selected DMS<br />

Functions, data base, graphic user interface, DMS server, etc). Apart from selling licenses for DMS Software,<br />

DMS Group has a large and experienced project team, which, on partner companies’ requests, provides<br />

services in tender/proposal phase, as well as in installation, engineering, commissioning and training for<br />

system use.<br />

After eight years of being partners, Telvent and DMS Group together founded a new joint venture under the<br />

name Telvent DMS. Telvent DMS LLC is a private IT Company for research, development and engineering in<br />

the field of the electrical power engineering management software. Its main product, the DMS Software,<br />

encompasses a variety of analytical functions for calculation and optimization in the electrical industry, and<br />

provides the tools necessary for efficient monitoring, managing, design and optimization of distribution<br />

systems. This package is a 21st-century software system for performing all technical tasks in distribution<br />

utilities in an efficient and optimal way that fulfills modern power industry development requirements<br />

across the world. This software tool enables utility personnel to: achieve high-quality knowledge about<br />

their electrical network, efficiently utilize, design and develop distribution facilities, reduce losses and<br />

operation costs, raise the profit (revenue) of the utility and improve the quality and quantity of supply of<br />

electrical energy to consumers.<br />

Telvent and DMS Group have launched projects together in over 100 control centers worldwide including<br />

Tunisia (six control centers), Italy for the ENEL utility (29 control centers), Macedonia (28 control centers),<br />

Serbia (17 control centers), as well as in other countries such as Peru, Paraguay, Costa Rica, Panama, Venezuela,<br />

Argentina, Mexico, Indonesia.<br />

DMS Group has taken second place at the Competition for the Best Technology Innovation, in Serbia, 2009.

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