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Purchasing Department - University of Connecticut

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In an effort to create a more comprehensive partnership, the <strong>University</strong> invites vendors to <strong>of</strong>fer a<br />

proposal for added-value (non-financial) elements. Such elements may include an annual media buy,<br />

where the vendor includes the <strong>University</strong> in a yearly advertising campaign. In addition, the vendor<br />

may <strong>of</strong>fer to create a special in-store co-branded promotion, to visibly display the association between<br />

the <strong>University</strong> and vendor and assist in driving sales for the vendor. Vendors are encouraged to <strong>of</strong>fer<br />

other suggestions on unique added-value elements to their sponsorship proposals. Note that any<br />

added- value elements should be presented in addition (not in lieu <strong>of</strong>) the financial proposal for<br />

sponsorship.<br />

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