2012 PROCEEDINGS - Public Relations Society of America
2012 PROCEEDINGS - Public Relations Society of America
2012 PROCEEDINGS - Public Relations Society of America
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Kitchen, P.J., & Panopoulos, A. (2010). Online public relations: The adoption process and<br />
innovation challenge, a Greek example. <strong>Public</strong> <strong>Relations</strong> Review, 36(3), 222-229.<br />
Lariscy, R.W., Avery, E.J., Sweetser, K.D., & Howes, P. (2009a). An examination <strong>of</strong> the role <strong>of</strong><br />
online social media in journalists‘ source mix. <strong>Public</strong> <strong>Relations</strong> Review, 35(3), 314-316.<br />
Lariscy, R.W., Avery, E.J., Sweetser, K.D., & Howes, P. (2009b, Fall). Monitoring public<br />
opinion in cyberspace: How corporate public relations is facing the challenge. <strong>Public</strong><br />
<strong>Relations</strong> Journal, 3(4). Retrieved from http://www.prsa.org/Intelligence/PRJournal/<br />
Levenshus, A. (2010). Online relationship management in a presidential campaign: A case study<br />
<strong>of</strong> the Obama campaign‘s management <strong>of</strong> its Internet-integrated grassroots effort. Journal <strong>of</strong><br />
<strong>Public</strong> <strong>Relations</strong> Research, 22(3), 313-335.<br />
Lewis, B.K. (2010, Summer). Social media and strategic communication: Attitudes and<br />
perceptions among college students. <strong>Public</strong> <strong>Relations</strong> Journal, 4(3). Retrieved from<br />
http://www.prsa.org/Intelligence/PRJournal/<br />
Liu, B.F. (2010). Distinguishing how elite newspapers and A-list blogs cover crises: Insights for<br />
managing crises online. <strong>Public</strong> <strong>Relations</strong> Review, 36(1), 28-34.<br />
Liu, B.F., Austin, L., & Jin, Y. (2011). How publics respond to crisis communication strategies:<br />
The interplay <strong>of</strong> form and source. <strong>Public</strong> <strong>Relations</strong> Review, 37(4), 345-353.<br />
Liu, B.F., & Kim, S. (2011). How organizations framed the 2009 H1N1 pandemic via social and<br />
traditional media: Implications for U.S. health communicators. <strong>Public</strong> <strong>Relations</strong> Review,<br />
37(3), 233-244.<br />
Lovari, A., Kim, S., Vibber, K., & Kim, J.-N. (2011). Digitisation‘s impacts on publics: <strong>Public</strong><br />
knowledge and civic conversation. PRism, 8(2). Retrieved from<br />
http://www.prismjournal.org<br />
Lovejoy, K., Waters, R.D., & Saxton, G.D. (<strong>2012</strong>). Engaging stakeholders through Twitter:<br />
How nonpr<strong>of</strong>it organizations are getting more out <strong>of</strong> 140 characters or less. <strong>Public</strong><br />
<strong>Relations</strong> Review, 38(2), 313-318.<br />
Macnamara, J. (2010). <strong>Public</strong> communication practices in the Web 2.0-3.0 mediascape: The case<br />
for PRevolution. Prism, 7(3). Retrieved from http://www.prismjournal.org<br />
Maynard, M., & Tian, Y. (2004). Between global and glocal: Content analysis <strong>of</strong> the Chinese<br />
Web sites <strong>of</strong> the 100 top global brands. <strong>Public</strong> <strong>Relations</strong> Review, 30(3), 285-291.<br />
McAllister, S.M. (<strong>2012</strong>). How the world‘s top universities provide dialogic forums for<br />
marginalized voices. <strong>Public</strong> <strong>Relations</strong> Review, 38(2), 319-327.<br />
McAllister, S.M, & Taylor, M. (2007). Community college Web sites as tools for fostering<br />
dialogue. <strong>Public</strong> <strong>Relations</strong> Review, 33(2), 230-232.<br />
McAllister-Spooner, S.M. (2008, Winter). User perceptions <strong>of</strong> dialogic public relations tactics<br />
via the Internet. <strong>Public</strong> <strong>Relations</strong> Journal, 2(1). Retrieved from<br />
http://www.prsa.org/Intelligence/PRJournal/<br />
McAllister-Spooner, S.M. (2009). Fulfilling the dialogic promise: A ten-year reflective survey<br />
on dialogic Internet principles. <strong>Public</strong> <strong>Relations</strong> Review, 35(3), 320-322.<br />
McAllister-Spooner, S.M. (2010, Spring). Whose site is it anyway? Expectations <strong>of</strong> college Web<br />
sites. <strong>Public</strong> <strong>Relations</strong> Journal, 4(2). Retrieved from<br />
http://www.prsa.org/Intelligence/PRJournal/<br />
McCorkindale, T. (2010, Summer). Can you see the writing on my wall? A content analysis <strong>of</strong><br />
the Fortune 50‘s Facebook social networking sites. <strong>Public</strong> <strong>Relations</strong> Journal, 4(3).<br />
Retrieved from http://www.prsa.org/Intelligence/PRJournal/<br />
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