TV Advertising: Lessons for the public relations professional
TV Advertising: Lessons for the public relations professional
TV Advertising: Lessons for the public relations professional
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Public Relations Journal Vol. 6, No. 3<br />
ISSN 1942-4604<br />
© 2012 Public Relations Society of America<br />
APPENDIX A<br />
Age Distribution (GROUPS COMBINED)<br />
TABLE 1<br />
Demographics<br />
Frequency<br />
Percent<br />
19 30 28.6<br />
20 18 17.1<br />
21 15 14.3<br />
22 10 9.5<br />
23 8 7.6<br />
24 AND OVER 24 22.9<br />
Gender Distribution (GROUPS COMBINED)<br />
Frequency<br />
Percent<br />
Male 36 34.3<br />
Female 69 65.7<br />
Grade Point Average Distribution<br />
Low Clutter % High Clutter %<br />
Below 2.0 1 2.0 1 1.8<br />
2.0 - 2.9 34 66.7 22 40.8<br />
3.0 - 4.0 16 31.3 31 57.4<br />
30
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