newsletter - Olomouc

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NOVEMBER • 20 November 2008 L’ART BRUT COLLECTION OF ARSEN POHRIBNÝ. (Olomouc Museum of Modern Art, www.olmuart.cz) • VISEGRAD JAZZ FESTIVAL – 7th annual jazz festival.(Jazz Tibet Club, Olomouc, Sokolská 48, Olomouc) • CROSSROADS – multi-genre festival of Central European culture. (KinoArt, www.kinoart.cz) • 21 November 2008 – 22 November 2008 OLOMOUC: CITY OF BOOKS – LIBRI – literary festival and book fair. (Flora Olomouc Exhibition Grounds; www.flora-ol.cz) DECEMBER 11 December 2008 – 14 December 2008 – FESTIVAL OF ANIMATED FILMS. (Pastiche Filmz, www.pastichefilmz.org) OLOMOUC CHRISTMAS – traditional Christmas market. (RK invest, www.rkinvest.cz) NEW YEARS EVE AND WELCOMING OF THE 2009 NEW YEAR. (Libor Gašparovič – Galia Agency) Prepared by: Cultural Department of the Olomouc City Hall, edited by Jan Andreáš, Tourism Department of the Olomouc City Hall jan.andreas@mmol.cz OLOMOUC Beer Festival From 7th to 10th May already the 7th year of the famous Beer Festival is held in Olomouc. It is the largest beer festival in the Czech Republic. Altogether 25 breweries take part in the festival and visitors have more than 100 kinds of beer to choose from here. Performances of roughly forty bands form an integral part of the festival. The festival’s programme will start on Wednesday May 7, 2008 at 4pm when the Mayor of Olomouc ceremoniously taps a beer keg. For more information go to www.beerfest.cz. Prepared by: Jan Andreáš, Tourism Department of the Olomouc City Hall jan.andreas@mmol.cz The number of accommodated visitors in Olomouc keeps rising, the statistics say The Tourism Department of the Olomouc City Hall has recently finished processing accommodation statistics for the city of Olomouc in 2007. The results of the statistics are pleasing. Since 2006 there has been a repeated increase in the number of accommodated visitors to the city, namely from 113,398 (in 2006) to 121,259 tourists – out of which there were 73,221 domestic visitors. German citizens formed the majority of foreign accommodated visitors to the city (7.919), followed by Slovaks (6.832). polish guests (3.775) finished in third place, followed by visitors from Russia and Italy. Visitors to the city spent an average of 2.1 days here, which is a comparable figure to 2006. The visitors used the accommodation services in the hotel category most (78,120 tourists), hostels (26,019 guests) and guest-houses (17,156 guests) categories follow. Tourists visit Olomouc most in the months of September (8,366 people), October, August, and then also in May and June. These facts correspond to the numbers of held seminars and events in the city, which is highly pleasing. Prepared by: Mgr. Karin Oklešťková, Head of the Tourism Department of the Olomouc City Hall karin.oklestkova@mmol.cz
The tourist discount card Olomouc region Card records another successful year in 2007! Sales of the Olomouc region Cards in 2007 surpassed the expectations of the project holders – the City of Olomouc and the Olomouc Region. The sales of the cards more than sufficiently met anticipations. In 2007, 3167 cards were sold, which is one thousand cards more than was originally planned. Successful cooperation with travel agencies CK ČEDOK, CK Atis, and CK Pressburg (that offer the cards as a part of holidays spent in the Central Moravia and Jeseniky regions) played a major role in the card sales. Additional “smart” sales locations were the Olomouc Information Centre and the Czech Railways Centre at the Olomouc train station. And which sites did tourists visit most with the Olomouc region Card? The list of the most heavily visited sites did not change much in the previous year. The most popular destination for tourists was the Zoological Gardens on Svatý Kopeček, which was visited by 767 Olomouc region Card holders. This means almost a 100% increase in comparison to the previous year. The other destinations witnessed similar growth. Bouzov Castle enjoyed 535 visits, the Velké Losiny Chateau 473 visits, Šternberk Castle 394 visits, and the Náměšť na Hané Chateau was visited by 282 Olomouc region Card holders. Over two hundred Olomouc region Card holders also paid a visit to the Collection Conservatories and to the Archdiocese Museum in Olomouc. Interest at the Museum of National Art and History, the Botanical Garden, and miniature golf courses in Olomouc likewise held steady. The Tovačov Chateau and the Museum of Authentic Olomouc Tvarůžky Cheese in Loštice registered an extraordinary number of tourists using the card, too. Card holders are granted free admission at all the above sites. The price and the length of time the Card is valid remain unchanged in 2008 and interested parties can purchase a 48 hour Card for adults for CZK 160; the Card is half-price for children. A five-day Card sells for CZK 340 and is half-price for children up to the age of 15. The newly introduced destinations in 2008 include five caves (Mladečské, Javoříčské, Zbrašovské Aragonitové, Na Pomezí and Na Špičáku). Would you like to become one of our authorized sellers (there are more than 50 now) or service providers? Then contact directly the project administrator - e-mail: marketing@m-ark.cz Prepared by: Mgr. Karin Oklešťková, Head of the Tourism Department of the Olomouc City Hall, Mrs. M. Svatošová, m-ARK advertising agency, project administrator published by city of Olomouc, Czech Republic 2008 designed by © 2008 AdMark
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