Measuring Unilever™s Economic Footprint in South Africa
Measuring Unilever™s Economic Footprint in South Africa
Measuring Unilever™s Economic Footprint in South Africa
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Unilever <strong>in</strong> <strong>South</strong> <strong>Africa</strong><br />
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Unilever is oldest foreign <strong>in</strong>vestor <strong>in</strong> RSA<br />
1895: William Hesketh Lever visited <strong>South</strong><br />
<strong>Africa</strong> and sent agent to sell Sunlight soap<br />
1911: First factory opened <strong>in</strong> Durban<br />
1947: Persuaded Government to allow sale of<br />
margar<strong>in</strong>e, creat<strong>in</strong>g new markets<br />
Cont<strong>in</strong>ued to operate dur<strong>in</strong>g the apartheid<br />
era and to expand via new <strong>in</strong>vestment and<br />
acquisitions