The Partnership's Plan - Lake District National Park

The Partnership's Plan - Lake District National Park The Partnership's Plan - Lake District National Park

lakedistrict.gov.uk
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Interpretation is more than information. Understanding the Park is the key to appreciating its beauty and fragility and its need for conservation and protection. Interpretation encourages an awareness of the special qualities of the National Park. To be effective it must be entertaining and stimulating. The potential to benefit from interpretation can depend on the previous experiences of the user. It is important to use a variety of media and to provide behavioural and emotional learning outcomes. In this way the National Park can become more inclusive with growing awareness and appreciation of the area. The Lake District has the potential to be at the forefront of new multimedia interpretation techniques. 3.6.4 Key partners Cumbria Tourism, National Park Authority, Environment Agency, National Trust, Cumbria County Council, Field Studies Council, Outdoor Study Centres, Royal Society for the Protection of Birds. 3.7 Strategic activities Six strategic activities have been developed under this outcome of the Vision: World class visitor experience 7. Improve the quality of visitors' experience 8. Support the Lake District as the Adventure Capital of the UK 9. Improve and promote access and recreational opportunities to land and water 10. Raise awareness of, and get people involved in, the National Park 11. Increase educational opportunities for visitors and local businesses which lead to their support of the natural environment 12. Manage recreational opportunities to ensure that the special qualities of the National Park are maintained 42

3.8 World class visitor experience - Actions for 2010/11 and 2011/2012 Action No. Action How Complete by Lead partner Other partners Milestones 7. Strategic activity - Improve the quality of visitors' experience 7.17 Raise the quality of visitor accommodation for all sectors 7.18 Raise the quality of visitor attractions within the National Park 7.19 Deliver comprehensive modern visitor information throughout the National Park. The Tourism Connect Accommodation Improvement Programme will raise the quality and environmental performance of visitor accommodation, leading to economic benefits. Deliver priorities established in Destination Management Plan and the Economic Investment Plan relevant to the National Park Advise and coordinate public and private sector partners in the provision of a joined up visitor information network. 2015 Cumbria Tourism Private sector £1m spent through Tourism Connect in LDNP 15 grants awarded through Tourism Connect. 10 green accreditation schemes (e.g. David 2015 CV CT, Economic Delivery Boards, LDNPA, Private Sector, CCC, District Councils, NT, WWP Steering Group, NWDA, FC 2012 Cumbria Tourism TIC Operators (LDNPA, District Councils), The Visitor Information Partnership, Private sector, NT Bellamy, GTBS, CBEN) Progress in delivering a range of projects will be reported, including: • Windermere Waterfront Programme, including: Waterhead Low Wood Conf. Centre SteamBoat Museum Brockhole The Glebe Southern Node • Lowther • Keswick Museum • Art Roots Grizedale Agreeing network of key information centres by 2011. Investigate whether events bookings can be integrated with accommodation bookings by 2011Programme to improve information centres across the National Park completed by 2012 7.20 Improve coordination of public toilet provision throughout the National park Establish a joint working group on public toilets across the National Park, bringing together the range of providers. 2011 Cumbria Tourism LDNPA, District Councils, other landowners, CCC Establish a Provision Strategy and Action plan by Summer 2011 43

Interpretation is more than information. Understanding the <strong>Park</strong> is the key to appreciating its<br />

beauty and fragility and its need for conservation and protection. Interpretation encourages an<br />

awareness of the special qualities of the <strong>National</strong> <strong>Park</strong>. To be effective it must be entertaining<br />

and stimulating.<br />

<strong>The</strong> potential to benefit from interpretation can depend on the previous experiences of the<br />

user. It is important to use a variety of media and to provide behavioural and emotional<br />

learning outcomes. In this way the <strong>National</strong> <strong>Park</strong> can become more inclusive with growing<br />

awareness and appreciation of the area. <strong>The</strong> <strong>Lake</strong> <strong>District</strong> has the potential to be at the<br />

forefront of new multimedia interpretation techniques.<br />

3.6.4 Key partners<br />

Cumbria Tourism, <strong>National</strong> <strong>Park</strong> Authority, Environment Agency, <strong>National</strong> Trust, Cumbria<br />

County Council, Field Studies Council, Outdoor Study Centres, Royal Society for the<br />

Protection of Birds.<br />

3.7 Strategic activities<br />

Six strategic activities have been developed under this outcome of the Vision:<br />

World class visitor experience<br />

7. Improve the quality of visitors' experience<br />

8. Support the <strong>Lake</strong> <strong>District</strong> as the Adventure Capital of the UK<br />

9. Improve and promote access and recreational opportunities to<br />

land and water<br />

10. Raise awareness of, and get people involved in, the <strong>National</strong><br />

<strong>Park</strong><br />

11. Increase educational opportunities for visitors and local<br />

businesses which lead to their support of the natural environment<br />

12. Manage recreational opportunities to ensure that the special<br />

qualities of the <strong>National</strong> <strong>Park</strong> are maintained<br />

42

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