April 2010 - Iuhpe.gesundheitsfoerderung.ch
April 2010 - Iuhpe.gesundheitsfoerderung.ch
April 2010 - Iuhpe.gesundheitsfoerderung.ch
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<strong>April</strong> <strong>2010</strong><br />
1
Health, Equity and<br />
Sustainable Development<br />
20th IUHPE World Conference on Health Promotion<br />
11–15 July <strong>2010</strong>, Geneva, Switzerland<br />
We offer our Sponsors and Partners...<br />
a wide variety of opportunities to approa<strong>ch</strong> interested parties and<br />
circles directly to share views, ideas and knowhow.<br />
a high level media exposure.<br />
various options to enhance your visibility at the World Conference and<br />
ahead of the event in a range of key supports including a fair,<br />
newsletters, the website, sponsored side events and networking<br />
dinners, and at the conference itself.<br />
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Keynotes<br />
Human health and well-being are vital resources for a healthy<br />
society and a sound economy. But development in this direction<br />
requires an ecologically sound environment. At the <strong>2010</strong> World<br />
Conference, we wish to pursue this insight and generate new<br />
synergies on this basis. Rea<strong>ch</strong>ing out beyond the health sector, we<br />
will explore new partnerships and opportunities for collaboration<br />
that offer win-win situations for improving health and promoting<br />
sustainable development. Our ambitious goal is to develop viable,<br />
solution-oriented partnerships based on the ex<strong>ch</strong>ange of ideas,<br />
knowledge and experience and on the effective use of resources<br />
so as to produce sustainable <strong>ch</strong>anges around the world.<br />
Dr Thomas Mattig<br />
Director of Health Promotion Switzerland<br />
Without doubt the IUHPE world conferences are the most<br />
significant occasions that bring together those dedicated to health<br />
promotion from across the globe. For newcomers and old timers<br />
alike, these meetings every three years define the “state of the art”<br />
in health promotion practice, resear<strong>ch</strong>, and theory.<br />
Prof. David V. McQueen<br />
IUHPE President<br />
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Summary<br />
The 20th IUHPE 1 World Conference on Health Promotion will take place in Geneva from<br />
11 to 15 July <strong>2010</strong>. This high-profile event is being organised by Health Promotion<br />
Switzerland in collaboration with various partners under the auspices of the IUHPE. This will<br />
be the first time that the meeting has been held in Switzerland.<br />
The theme of the four-day event is “Health, Equity and Sustainable Development”.<br />
Between 2,000 and 2,500 people from some 90 countries are expected to attend. The<br />
participants will comprise policymakers, leading scientists, experts, resear<strong>ch</strong>ers and<br />
practitioners from the private sector, the public sector/authorities, government-linked<br />
networks and institutions, universities, NGOs and the media.<br />
They will be exploring the issues of health, equity and sustainable development with the aim<br />
of identifying and initiating solutions for a healthier and more equitable world. The four-day<br />
meeting provides a platform for diverse ex<strong>ch</strong>anges, including presentations by renowned<br />
international authorities and keynote speakers from the political, business and scientific<br />
spheres.<br />
World Conference embedded in the midterm initiative healthy 3<br />
Healthy 3 is a new initiative laun<strong>ch</strong>ed by Health Promotion Switzerland whi<strong>ch</strong> aims to strive for<br />
joint efforts in promoting healthy people in healthy societies on a healthy planet.<br />
The initiative focuses on issues relevant to the health<br />
and wellbeing of present and future generations. The<br />
healthy 3 initiative systematically identifies and enables<br />
the use of synergies between the efforts in the fields of<br />
sustainable development and health promotion.<br />
As food and its production is one of the key cross-over<br />
points between sustainable development and healthy<br />
living, a White Paper with the working title “Food: a<br />
prism of present and future <strong>ch</strong>allenges for sustainable<br />
development and health promotion” is being developed<br />
by an Interdisciplinary Think-Tank (ITT), a group of 25 thought leaders, scientists and experts<br />
from corporate, public and non-governmental sectors with pre-defined competences and<br />
institutional backgrounds. (list of think-tank members available on demand)<br />
The 20th World Conference on Health Promotion is the major milestone during the first<br />
phase (2009/<strong>2010</strong>) of the healthy 3 process. At the World Conference the abovementioned<br />
White Paper will be presented and discussed during one of the plenary sessions indicated in<br />
the program as Platform for Opinion Leaders (POL). The 4 – 5 panellists of this “diversified”<br />
POL will be CEOs/Chairmen and ministers, prominent experts from science and/or civil<br />
society organizations. The main expectation from this POL is to <strong>ch</strong>allenge recommendations<br />
elaborated by the ITT in their White Paper, to discuss the outrea<strong>ch</strong> and the initiation of joint<br />
1 The International Union for Health Promotion and Education (IUHPE) with its headquarters in Paris is a leading,<br />
independent, and professional network committed to improve health worldwide and to reduce health inequalities<br />
created by social, political, economic and environmental determinants, through health promotion, including health<br />
education, community action and the development and implementation of healthy public policy. In addition, the<br />
IUHPE has earned a strong reputation as an expert organisation providing health promotion resear<strong>ch</strong>, training<br />
and capacity building services to a broad range of clients. Its members include decision-makers, leading scientists<br />
and experts from private and public sector organisations, government-linked networks and institutions,<br />
universities and NGOs. The IUHPE World Conferences held once every three years have become the most<br />
significant health promotion event worldwide.<br />
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follow-up actions. The implementation of recommendations by ITT/POL will be at the core of<br />
national stakeholder processes that will conceptualize and laun<strong>ch</strong> thematic national projects.<br />
Why should you be a partner?<br />
You are concerned with the sustainable development of our society, environment and<br />
economy and/or with various aspects of public health and health promotion. You wish to<br />
have direct contact with the high-level participants at this event, as well as to offer your<br />
knowledge and experience. We are interested in pursuing long-term cooperation with<br />
partners and sponsors, based on shared values, so that both parties derive the greatest<br />
possible benefit from their commitment.<br />
What will the event offer you as a partner and sponsor?<br />
1. State-of-the-art expertise and insights<br />
Key topics and trends will be discussed, together with the latest scientific and methodological<br />
advances in the field of health promotion/education, with reference to sustainable<br />
development.<br />
2. Testing of solutions and practices<br />
Opportunities to test your own health promotion visions, strategies, practices and solutions<br />
directly related to sustainable development.<br />
3. Networking<br />
Contacts with leading experts and opinion leaders, e.g. through personalised arrangements<br />
for panel discussions and/or arrangement and organisation of private meetings.<br />
4. Cooperation ex<strong>ch</strong>ange for new and ongoing initiatives/projects<br />
A platform for parties involved or interested in ongoing and planned international, regional,<br />
national or sector-specific health promotion initiatives/projects committed to the sustainability<br />
principle and in particular to a multi-stakeholder approa<strong>ch</strong>.<br />
5. Branding<br />
At a fair, health promotion sector players providing funding for the conference will have the<br />
opportunity to present projects that make a significant contribution to sustainable<br />
improvement of health worldwide.<br />
6. Marketing<br />
If your target group comprises highly qualified decision-makers, scientists, experts in the field<br />
of health promotion, as well as practitioners in the relevant countries and sectors, there is no<br />
other more specific gathering than the World Conference <strong>2010</strong> on Health Promotion to<br />
showcase your expertise, innovative projects and initiatives. Through our communication<br />
<strong>ch</strong>annels, you will attain high visibility directly among your stakeholders and target groups<br />
(see p.19).<br />
For sponsors, a wide variety of opportunities are available to approa<strong>ch</strong> interested parties and<br />
circles directly in order to share views, ideas and knowhow. In addition, the event will<br />
generate a high level of media interest. We expect between 20 and 50 media professionals<br />
from numerous countries to attend. We offer our sponsors and partners customised options<br />
to enhance their visibility at the conference and ahead of the event: with exhibition areas in<br />
the foyer, in calls for contributions, in regular newsletters, on the website, at sponsored side<br />
events and networking dinners, and at the conference itself.<br />
We can provide an appropriate sponsorship and partnership package to meet your specific<br />
needs (see pp. 20-21).<br />
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The importance of health promotion<br />
Health is a basic human need. It is fundamental to the successful functioning of individuals<br />
and of societies. Health promotion aims to empower people to control their own health by<br />
gaining control over the underlying factors that influence health. The main determinants of<br />
health are people’s cultural, social, economic and environmental living conditions, and the<br />
social and personal behaviours that are strongly influenced by those conditions.<br />
Consequently, a key <strong>ch</strong>aracteristic of health promotion is a wide range of complementary<br />
actions at the individual, group, community and macro levels. Its core activities include health<br />
education and advocacy for policies in all relevant sectors. The effectiveness of these<br />
activities is underpinned by collaboration and alliance building among different sectors of<br />
society, applied resear<strong>ch</strong> to improve the quality and effectiveness of health promotion, and<br />
training practitioners to help them acquire skills to engage effectively in health promotion<br />
work.<br />
The Ottawa Charter of 1986 laid a solid foundation for health promotion that has stood the<br />
test of time. In recent decades health promotion has proven to be an effective, efficient<br />
means to improve the health of populations. The IUHPE and the broader health promotion<br />
field have demonstrated and documented the significant improvements in the health and<br />
well-being of populations that can be brought about through planned social <strong>ch</strong>ange. In many<br />
countries there have been significant reductions in premature morbidity and mortality from<br />
diseases as well as improvements in health literacy due to health promotion. Also at the local<br />
level there is extensive evidence that health promotion works. As we move forward in the 21 st<br />
century, health promotion resear<strong>ch</strong>ers, practitioners and policy-makers build on the<br />
knowledge about effective health promotion in different parts of the world.<br />
Background<br />
Every three years, the International Union for Health Promotion and Education (IUHPE)<br />
holds a global conference that has become the most important gathering of health<br />
promotion experts and exponents worldwide. In <strong>2010</strong>, this event will bring together key<br />
representatives of health promotion from across the globe as well as development experts to<br />
discuss health, equity and sustainable development<br />
In <strong>2010</strong>, the conference will be held in Switzerland for the first time in the organisation’s more<br />
than 50-year history. Health Promotion Switzerland is organising this major event on behalf<br />
of the IUHPE and other partners, and is expecting between 2’000 and 2,500 delegates to<br />
explore health, equity and sustainable development issues over a 4-day period.<br />
What is the rationale for this event?<br />
The pre-requisites for health – peace, shelter, food, income, a stable ecosystem, sustainable<br />
resources, social justice and equity – remain un<strong>ch</strong>allenged. Their presence or absence<br />
continues to determine why some of the world’s people are healthy and others are not. While<br />
health and social inequalities have existed for as long as human civilisation, there are<br />
disparities within and across countries that persist despite the existence of the wealth and<br />
te<strong>ch</strong>nological means to address them. It is widely held that these inequalities have increased<br />
as an outcome of un<strong>ch</strong>ecked population growth, global economic integration, accelerated<br />
urbanisation, ecological disruption, and market-based reform policies. These trends<br />
exacerbate the systematic and deeply rooted discrimination based on gender, class, religion,<br />
ethnicity or race that has a profound negative impact on health and well-being.<br />
The burden of poor health that results from this unequal distribution of societies’ resources<br />
continues to fall disproportionately on the most vulnerable population groups in many<br />
countries. Combined with social and economic insecurity this is rapidly translating into an<br />
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increasing gap between ri<strong>ch</strong> and poor within all countries in access to and application of the<br />
resources necessary for health.<br />
Finally worldwide, environmental threats and competition for resources are eroding solidarity<br />
and exacerbating social inequalities.<br />
Against this background, sustainable improvement of health and well-being requires, above<br />
all, strengthened and expanded partnerships that go beyond the health sector. The 20th<br />
IUHPE World Conference on Health Promotion in Geneva will examine ways of a<strong>ch</strong>ieving<br />
this goal through joint action.<br />
How can health and equity be promoted in the context of sustainable development?<br />
This question will be discussed at the <strong>2010</strong> World Conference in Geneva. The meeting will<br />
offer a platform for interdisciplinary ex<strong>ch</strong>anges, new partnerships and sustainable results.<br />
The discussions will focus on approa<strong>ch</strong>es and solutions to promote healthy people in<br />
healthy societies on a healthy planet.<br />
Our themes<br />
In a globalised world, the dynamics of modernisation and urbanisation pose major <strong>ch</strong>allenges<br />
for ecological sustainability and equitable, sustainable health development. Environmental<br />
threats and competition for resources are eroding social solidarity and exacerbating existing<br />
social inequalities. Against this background, we will discuss the direct and indirect links<br />
between the health of the natural and human environment and the interactions<br />
between social stability, sustainable growth and healthy life. A lifestyle of health and<br />
sustainability results from the insight that the quality of human life requires an intact planet.<br />
The sustainable improvement of health and well-being therefore calls for strengthened and<br />
expanded partnerships going beyond the health sector, skilled advocacy, and evidence<br />
based and ethically sound practice and policy. The 20th IUHPE World Conference on Health<br />
Promotion will examine ways to a<strong>ch</strong>ieve joint efforts to promote healthy people in healthy<br />
communities on a healthy planet<br />
At the conference, the following four core <strong>ch</strong>allenges are to be addressed:<br />
Territorial <strong>ch</strong>ange and urbanisation<br />
Social and cultural <strong>ch</strong>ange<br />
Environmental <strong>ch</strong>ange<br />
Global economic <strong>ch</strong>ange<br />
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Conference goals and objectives<br />
To build sound and productive bridges between the fields of health promotion and<br />
sustainable development<br />
1. Promote and disseminate up-to-date knowledge<br />
• Collect and disseminate state-of-the-art science and practice based knowledge related to<br />
the conference theme and main sub-themes<br />
• Promote and contribute to new forms of knowledge transfer between resear<strong>ch</strong> and<br />
practice as well as disciplines, sectors and countries globally<br />
• Establish dialogue and target oriented ex<strong>ch</strong>ange amongst the fields of health and<br />
sustainable development<br />
• Contribute to and strengthen capacity building and mutual learning<br />
2. Initiating and building collaborations and partnerships<br />
• Promote ex<strong>ch</strong>ange and discussion between resear<strong>ch</strong>ers, professionals, politicians and<br />
decision makers within and across:<br />
o Health promotion and sustainable development;<br />
o Public and private sectors, non-profit and for profit sectors;<br />
o Different levels of society (local to global)<br />
• Raise awareness and mutual understanding of important aspects for health development<br />
within sustainable development<br />
• Identify and build on overlapping goals and objectives of the fields of health promotion and<br />
sustainable development<br />
3. Production of sustainable results<br />
• Showcase and disseminate examples of good and best practice from low, middle and high<br />
income countries and regions<br />
• Initiate and maintain an independent platform for ongoing dialogue and collaborations with<br />
opinion leaders and key actors from public and private, non-profit and for-profit sectors<br />
• Strengthen the position of health promotion within public health and the sustainable<br />
development arena<br />
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Conference programme structure<br />
Sat July<br />
10<br />
Sun July<br />
11<br />
Mon July 12 Tue July 13 Wed July 14 Thu July 15 Fri July 16<br />
07h30<br />
08h00<br />
08h30<br />
09h00<br />
09h30<br />
10h00<br />
Plenary<br />
Territorial<br />
<strong>ch</strong>ange &<br />
Breakfast<br />
meeting /<br />
stimulated disc.<br />
10’ feed-back<br />
Plenary<br />
Social &<br />
cultural <strong>ch</strong>ange<br />
Breakfast<br />
meeting /<br />
stimulated disc.<br />
10’ feed back<br />
Plenary<br />
healthy3/ POL<br />
Breakfast<br />
meeting /<br />
stimulated disc.<br />
Sub-plenaries<br />
(deb. &<br />
dialogue,<br />
POL etc.)<br />
Satellite<br />
events/sympo<br />
urbanisation<br />
10h30 sia<br />
Coffee break Coffee break Coffee break<br />
Breakfast<br />
IUHPE meeting<br />
of incoming<br />
BoT<br />
11h00 Coffee break Parallel<br />
sessions<br />
11h30<br />
Parallel<br />
sessions<br />
Poster<br />
12h00<br />
Sessions<br />
12h30<br />
13h00<br />
13h30<br />
14h00<br />
14h30<br />
Satellite<br />
events /<br />
symposia<br />
Lun<strong>ch</strong><br />
Networking<br />
events<br />
Poster<br />
Sessions<br />
Lun<strong>ch</strong> /<br />
Networking<br />
Poster sessions<br />
Parallel<br />
sessions<br />
Lun<strong>ch</strong> /<br />
Networking<br />
Poster sessions<br />
Parallel<br />
sessions<br />
Poster<br />
Sessions<br />
Parallel sessions<br />
Poster Sessions<br />
Lun<strong>ch</strong> /<br />
Networking<br />
Poster sessions<br />
Sub-plenaries<br />
(deb. & dialogue,<br />
POL etc.)<br />
15h00<br />
Registration<br />
15h30<br />
of<br />
Poster<br />
participants Sessions Coffee break Coffee break<br />
16h00<br />
16h30<br />
17h00<br />
17h30<br />
18h00<br />
18h30<br />
19h00<br />
19h30<br />
20h00<br />
20h30<br />
21h00<br />
21h30<br />
22h00<br />
Opening<br />
Plenary<br />
Welcome<br />
reception and<br />
networking<br />
World Cup<br />
Final<br />
Big screen<br />
Dinners &<br />
networking<br />
time<br />
Coffee break<br />
Sub-plenaries<br />
(deb. &<br />
dialogue,<br />
POL etc.)<br />
Networking<br />
Sponsoring<br />
events<br />
Receptions<br />
Dinners &<br />
networking time<br />
Sub-plenaries<br />
(deb. &<br />
dialogue,<br />
POL etc.)<br />
Swiss Night<br />
IUHPE GA<br />
Dinners &<br />
networking time<br />
Parallel<br />
sessions<br />
Poster<br />
Sessions<br />
Closing plenary<br />
Economic<br />
<strong>ch</strong>ange; local &<br />
global<br />
<strong>ch</strong>allenges<br />
Lun<strong>ch</strong><br />
Aperitif BoT<br />
(out. & in.)<br />
Lun<strong>ch</strong><br />
Networking<br />
events<br />
postconference<br />
events ?<br />
5 plenaries (2000-2500 participants), focusing on:<br />
1. Opening Plenary<br />
2. Territorial <strong>ch</strong>ange & urbanisation<br />
3. Social & cultural <strong>ch</strong>ange<br />
4. Healthy3/ POL: Environmental <strong>ch</strong>ange and White paper “Food: a prism of present<br />
and future <strong>ch</strong>allenges for sustainable development and health promotion”<br />
5. Closing Plenary : Economic <strong>ch</strong>ange; local & global <strong>ch</strong>allenges<br />
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20 sub-plenaries (220-950 participants), focusing on:<br />
1. Healthy and sustainable settings: reflections and future directions<br />
2. Evidence on salutogenic pathways to health promotion (sustainability, equity and<br />
participation)<br />
3. Social determinants for health – A foundation to promote a human rights agenda<br />
4. Surveillance: making health promotion accountable<br />
5. Debating the roles of Impact Assessment in promoting health – purposes, methods,<br />
outcomes<br />
6. The use of evidence for policy: evidence-informed decision-making<br />
7. Supporting local health actions that address the social determinants of health<br />
8. Building consensus on domains of core competencies in health promotion<br />
9. Challenges and issues around the evaluation of interventions<br />
10. Vision and action for health promotion in Latin American countries<br />
11. Health promoting ar<strong>ch</strong>itecture- contributions to a new culture of living<br />
12. Best practice in health promotion - general quality standard(s) for HP<br />
13. Building high impact partnerships for health, equity and sustainable development<br />
14. Urbanisation and health: from resear<strong>ch</strong> to action<br />
15. Mainstreaming health promotion: the kiss of death or a new lease of life<br />
16. What can health promotion learn from other social movements?<br />
17. Convergent strategies for transportation, development, the environment and health:<br />
lessons in sustainability and equity from urban Latin America<br />
18. Capacity Building – sustainable financing and infrastructures for HP<br />
19. Contemplating the science and the art of advocacy<br />
20. Action on the social determinants of health and the renewal of primary health care:<br />
new opportunities for health promotion<br />
10
132 parallel session (30 – 750 participants), as well as up to 1,600<br />
poster presentations, focusing on:<br />
- Cross cutting issues, trends and <strong>ch</strong>allenges<br />
- Concepts, perspectives and approa<strong>ch</strong>es<br />
- Theory and methods in resear<strong>ch</strong> or evaluation<br />
- Policies and regulations; governance<br />
- Health promoting settings; Sustainable settings; local agenda 21<br />
- Issues for specific Populations/Population Groups<br />
- Determinants of health at individual level: (Risk Factors and resources)<br />
- Societal and ecological determinants of health (social, cultural, economic,<br />
environmental risk factors and resources); Living Conditions<br />
- Competencies<br />
- Disease Prevention; Injury Prevention<br />
- Mental Health; Quality of Life<br />
The focus of the parallel sessions will be defined in February <strong>2010</strong> by the global<br />
scientific committee based on the abstracts submitted by stakeholders.<br />
This programme structure offers a variety of platforms and opportunities for personal<br />
contacts with experts, partners and participants.<br />
Our speakers<br />
The conference programme will include presentations by prominent figures. We aim to<br />
a<strong>ch</strong>ieve a balanced, international mix, with visionary personalities and active or former<br />
representatives of important sectors of society, su<strong>ch</strong> as:<br />
government institutions (e.g. European Commission, Swiss Federal Council)<br />
international organisations (e.g. United Nations, WHO, UNEP, World Bank)<br />
the private sector (business leaders of sustainable multinational corporations)<br />
NGOs (e.g. major foundations)<br />
academia (Nobel laureates, leading resear<strong>ch</strong>ers)<br />
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Our partners and sponsors<br />
(confirmed sponsors and partners as of <strong>April</strong> <strong>2010</strong>)<br />
Swiss Confederation (Federal Office of Public Health &<br />
Federal Office of Spatial Development)<br />
Swiss Agency for Development and Cooperation (SDC)<br />
Canton of Geneva<br />
Loterie romande<br />
Sanofi Aventis<br />
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MSD (Merck Sharp & Dohme-Chibret)<br />
Pfizer<br />
Atkins<br />
SVV (Swiss Insurance Association)<br />
Swiss International Airlines<br />
Swiss Red Cross<br />
Caritas<br />
University of Geneva<br />
SUVA (Swiss Insurance Prevention Agency)<br />
Equiterre<br />
Public Health Switzerland<br />
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We are engaged in discussions for new partnerships with various leading national and<br />
international organisations and multinational companies and international foundations in the<br />
areas of health and sustainable development.<br />
Conference participants<br />
Do you want to have your finger on the pulse of health promotion developments? Are you<br />
interested in international partnerships to strengthen human health as an essential resource<br />
for sustainable economic, environmental and social development? Would you like to speak<br />
directly to leading decision-makers? The 20th IUHPE World Conference on Health Promotion<br />
in July <strong>2010</strong> represents an ideal opportunity.<br />
We are expecting between 2,000 and 2,500 participants from about 90 different countries to<br />
attend the conference. Between 20 and 50 media professionals are expected to be present.<br />
In terms of professional background, the participants will break down roughly as follows:<br />
500 leading figures from government bodies, NGOs and the private sector<br />
1,500 experts from the health field<br />
500 experts from the sustainable development field<br />
Geographically, the breakdown will probably be as follows:<br />
50 Africa<br />
800 Asia & Pacific<br />
1,300 Europe<br />
300 North America<br />
50 South America<br />
Our Organisation Committee<br />
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Our budget<br />
Figures as of December 2009 (in thousands of CHF and EUR). The detailed budget is<br />
available on request.<br />
Expenditure<br />
Conference venues & Exhibition space, incl. CHF 880 EUR 592<br />
logistics and interpretation<br />
Marketing & printing: website, flyer, programme, CHF 280 EUR 189<br />
abstract book etc.)<br />
Speakers CHF 54 EUR 36<br />
Participants (badges, bags, transport, CHF 226 EUR 152<br />
sustainable development programme)<br />
Food and Beverages CHF 410 EUR 276<br />
Conference Management Team & Professional CHF 1,535 EUR 1,032<br />
Conference Organiser<br />
Bursaries for participants from developing CHF 200 EUR 135<br />
countries<br />
Swiss Night CHF 184 EUR 124<br />
External conference evaluation CHF 50 EUR 34<br />
Capacity building and global health promotion CHF 292 EUR 197<br />
activities and resear<strong>ch</strong><br />
VAT CHF 257 EUR 173<br />
Credit card fees CHF 88 EUR 59<br />
Contingency & inflation (8%) CHF 336 EUR 226<br />
Total expenditure CHF 4,791 EUR 3,223<br />
Income<br />
Conference fees (CHF 1,100 / EUR 739 p.p.) CHF 2,942 EUR 1,978<br />
Bursaries CHF 200 EUR 135<br />
Government and foundations’ support (national CHF 803 EUR 540<br />
& international)<br />
Sponsorship and exhibition CHF 803 EUR 540<br />
Swiss Night (sponsorship and fees) CHF 184 EUR 124<br />
Miscellaneous CHF 60 EUR 40<br />
Total income CHF 4,995 EUR 3,359<br />
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Our conference venue, the CICG in Geneva<br />
The venue for the 20th IUHPE World Conference is the International Conference Centre<br />
Geneva (CICG), whi<strong>ch</strong> can accommodate up to 2’500 people and we can offer enough<br />
exhibition space on ground floor (lobby area).<br />
The CICG is located within eyeshot of the UN Office (Palais des Nations); all participants will<br />
receive a complimentary city ticket, providing free travel on public transport in Geneva.<br />
The city of Geneva – an ideal location for<br />
global conferences<br />
Our conference venue, the CICG in Geneva<br />
Outside view of the CICG<br />
Inside view of the CICG<br />
Exhibition space on ground floor<br />
16
Lobby, CICG<br />
1st floor, CICG<br />
17
Exhibition Stands<br />
Standard exhibition stands measuring 3 x 3 m (9 sqm) are available for exhibitors; these can<br />
also be combined to form larger units (up to 27 sqm). Exhibition stands are included in the<br />
packages for sponsors (see pp. 20–21) but can also be rented separately.<br />
The following will be provided per 9-27 sqm modular booth (size depending on sponsoring<br />
package):<br />
Wall:<br />
Power:<br />
Fascia Signage:<br />
Lighting:<br />
Furniture:<br />
Floor:<br />
Cleaning:<br />
Staff registration:<br />
White wall modules fitted into aluminium stand system<br />
Electrical supply for lighting (220 V, 10 amp)<br />
Fascia board for company name<br />
3 spotlights, 100 W (1 spotlight per 3 sqm)<br />
1 table & 2 <strong>ch</strong>airs per 9 sqm<br />
Carpet<br />
Stand cleaning<br />
2 free exhibitor registrations (including 4 lun<strong>ch</strong>es and coffee breaks,<br />
not included: participant material and access to scientific sessions)<br />
a space only option is also available.<br />
Please consult our invitation to exhibitors for additional information.<br />
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How we are promoting the event<br />
• Websites: www.iuhpeconference.net; www.<strong>gesundheitsfoerderung</strong>.<strong>ch</strong>;<br />
www.promotionsantesuisse.<strong>ch</strong>; www.healthpromotion.<strong>ch</strong>; www.iuhpe.org; www.hpfoundations.net;<br />
www.eurohealth.eu<br />
• Promotional flyers and postcards<br />
• Electronic newsletters<br />
• Mailings: 1st and 2nd Announcement<br />
• Programme booklet<br />
• Online documentation on the four days of the conference<br />
• Publications involving media partners nationally and internationally<br />
• Final documentation on DVD<br />
• Participation and promotion at national and international events<br />
• Mailings via partner organisations and networks<br />
• Conference ambassadors, equipped with communication kit<br />
• PR efforts extending beyond the health promotion sector<br />
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Forms of participation for sponsors and partners<br />
Packages Platinum sponsor Gold sponsor Silver sponsor<br />
Product & service<br />
supplier/Media partner<br />
1. Features<br />
1.1. Description In communication In communication In communication With products or services<br />
1.2. Sponsoring amount in<br />
CHF<br />
100,000 ≥50,000 ≥25,000 From 10,000<br />
1.3. Exclusivity<br />
Category-exclusive with<br />
250,000 investment<br />
No No No<br />
1.4. Duration From now to conclusion From now to conclusion From now to conclusion From now to conclusion<br />
1.5. Max. Number of<br />
sponsors<br />
1–3 (see 1.3 above) 10 10 Unlimited<br />
1.6. Payment At least 75% cash At least 75% cash At least 75% cash At least 25% cash<br />
2. Status of sponsor<br />
2.1. Visual identity Logo presence Logo presence Logo presence Logo presence<br />
2.2. Verbal identity<br />
Brand: “Official platinum Brand: “Official gold Brand: “Official silver<br />
sponsor of...”<br />
sponsor of...”<br />
sponsor of...”<br />
Media partner/supplier<br />
3. Area of application for event logo<br />
3.1. On company’s<br />
communication<br />
Yes Yes Yes Yes<br />
platforms<br />
3.2. In company’s<br />
promotion<br />
Yes, by agreement Yes, by agreement Yes, by agreement Yes, by agreement<br />
4. Sponsor’s logo presence<br />
4.1. Logo presence on<br />
www.iuhpeconference.n<br />
et<br />
4.2. Link to the company’s<br />
website on<br />
www.iuhpeconference.n<br />
et<br />
Yes, on top of sponsor’s<br />
and partner’s page<br />
Yes, below platinum Yes, below gold Yes, below silver<br />
Yes Yes Yes Yes<br />
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4.3. Logo on the<br />
conference programme<br />
4.4. Logo on the final<br />
report<br />
4.5. Logo presence in<br />
promotion (by<br />
agreement)<br />
Yes Yes Yes Yes<br />
Yes Yes Yes Yes<br />
Yes Yes Yes Yes<br />
5. Sponsor’s on site presence<br />
5.1. Keynote role in the<br />
plenary session<br />
Yes, by agreement No No No<br />
5.2. Case study<br />
presentation<br />
Yes, by agreement Yes, by agreement No No<br />
5.3. Sponsor’s board inside<br />
the conference center<br />
Yes Yes Yes No<br />
5.4. Exhibition stand Yes (18 sqm) Yes (9-18 sqm) Yes (9 sqm) No<br />
5.5. Display of company’s<br />
topic-related<br />
publications<br />
Yes, by agreement Yes, by agreement Yes, by agreement Yes, by agreement<br />
6. Additional presence<br />
6.1. Private side events<br />
with keynotes, peers,<br />
etc.<br />
6.2. Free places for<br />
sponsorship meal<br />
6.3. Free weekly admission<br />
to conference<br />
6.4. Free daily admission<br />
to conference<br />
Yes* Yes* No No<br />
6 4 2 1<br />
2 1 1 0<br />
4 2 0 2<br />
The practical details of the agreements take place by means of the sponsoring contract.<br />
* Support will be provided to our partners to facilitate the contact/ex<strong>ch</strong>ange<br />
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Sponsorship responsible for the 20th IUHPE World Conference, <strong>2010</strong><br />
Rudolf Zurkinden<br />
Chair<br />
Partnership and Sponsorship Committee of the IUHPE World Conference<br />
Head Partner Relations<br />
Health Promotion Switzerland<br />
Dufourstrasse 30<br />
Postbox 311<br />
CH-3000 Bern 6 – Switzerland<br />
Phone: +41 (0)31 350 04 18<br />
Mobile phone: +41 (0)79 762 34 27<br />
Fax: +41 (0)31 368 17 00<br />
e-mail: rudolf.zurkinden@promotionsante.<strong>ch</strong><br />
Florian Kundig<br />
Assistant Conference Manager to the IUHPE World Conference<br />
Health Promotion Switzerland<br />
Dufourstrasse 30,<br />
Postbox 311<br />
CH-3000 Bern 6 – Switzerland<br />
Phone: +41 (0)31 350 04 35<br />
Fax: +41 (0)31 368 17 00<br />
e-mail: florian.kuendig@promotionsante.<strong>ch</strong><br />
Dr. Thomas Streiff<br />
Member of the Executive Committee and Partner<br />
Brugger und Partner AG<br />
Lagerstrasse 33<br />
Postfa<strong>ch</strong> 3977<br />
CH-8021 Züri<strong>ch</strong> - Switzerland<br />
Phone: +41 (0) 44 299 95 96<br />
Mobile Phone: +41 (0) 79 358 19 81<br />
Fax: +41 (0) 44 299 95 80<br />
e-mail: thomas.streiff@bruggerconsulting.<strong>ch</strong><br />
Jacques Bou<strong>ch</strong>é<br />
President & CEO<br />
International Philanthropy & Communications Advisory<br />
JJB-PHILCOM<br />
30, Rue J.Coosemans 30<br />
1030 Brussels – Belgium<br />
Phone: +32 (2) 735.16.13<br />
Mobile Phone: +32 (2) 732-42.04<br />
Fax: +32 (475) 66.14.32<br />
e-mail: jacquesjbou<strong>ch</strong>e@telenet.be<br />
Berne, January <strong>2010</strong> / FK<br />
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