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Photo by Tracie Morris Schaefer<br />

Donning dwarf outfits for ReadSoft’s Halloween party, Mark Uranza, left, Bob Kay and Joe D’Amico play foosball while Dawn Barnett, dressed as Snow White, watches the game.<br />

3ReadSoft<br />

ReadSoft employees aren’t shy about getting<br />

ahead of the boss.<br />

At least that’s the case in their company<br />

exercise contest.<br />

“The competition this year is ‘Leave Bob<br />

Behind in 2009,’ with me being Bob,” said<br />

President Bob Fresneda.<br />

If employees work out more than Fresneda<br />

in a three-month period, they receive a $150<br />

American Express gift card, plus $50 toward<br />

the company’s gym equipment fund.<br />

The office’s spirit of competitiveness<br />

extends from keeping fit to winning Fortune<br />

500 customers, Fresneda said.<br />

“We’re a technology company, so we move<br />

at a very high pace,” he said.<br />

Workplace wellness is serious business at<br />

ReadSoft. The company pays 100 percent of<br />

employees’ health care expenses, meaning<br />

workers pay nothing out of pocket.<br />

“I want them to go get wellness checkups,”<br />

Fresneda said. “I want them to be in the best<br />

possible shape. … The worst thing that can<br />

happen is to lose a valuable employee because<br />

they’re sick.”<br />

Sheila Heintz, an accountant who joined<br />

ReadSoft in 2005 shortly after Hurricane<br />

Katrina, recalls that during a personal health<br />

crisis, her managers and co-workers showed<br />

their caring side. When Heintz was confined to<br />

seven months of bed rest during a recent pregnancy,<br />

she was allowed to work from home. Coworkers<br />

set up a laptop and printer for her and<br />

dropped off files from the office.<br />

“Having that as a distraction from just sitting<br />

was wonderful, but having everybody help was<br />

amazing,” Heintz says.<br />

Support engineer Jay St. Pierre said all<br />

employees benefit from the company’s sensitivity<br />

to their individual needs.<br />

“They give you the flexibility if something<br />

occurs with your family or you need to work different<br />

hours,” St. Pierre said.<br />

St. Pierre, who does troubleshooting for<br />

implementation of a German financial application<br />

system, said ReadSoft managers have<br />

encouraged him to expand his skills.<br />

“Not only am I allowed to do the support<br />

work that I do, but I also do cross training,<br />

working on some projects with our consultants<br />

and developers,” St. Pierre said. “We are able to<br />

take any training classes that we need to<br />

enhance our skills.”<br />

Heinz initially signed on as a temporary<br />

Nature of business: software development<br />

Where based: Metairie<br />

Employees: 520 worldwide, 42 in Metairie<br />

Average starting salary: $70,000<br />

Median salary: $88,000<br />

Average employment time: five years<br />

Benefits: health care with 100 percent coverage, dental and prescription<br />

plans, paid maternity and paternity leave, 401(k) with 25<br />

percent match, continuing education, relocation assistance,<br />

telecommuting, flexible hours, employee recognition program, fitness<br />

program<br />

Wait time for benefits: 30 days<br />

Paid days off: 35<br />

Web site: www.readsoft.com<br />

worker when her former employer, Ruth’s Chris<br />

Steak House, moved its <strong>New</strong> <strong>Orleans</strong> headquarters<br />

to Orlando, Fla. Her position has since<br />

expanded from assistant to the controller to<br />

providing expertise in sales taxes, financial<br />

reporting and other areas.<br />

Play time for ReadSoft employees includes<br />

activities such as company-sponsored<br />

kayaking trips, family holiday parties and an<br />

excursion to the wine country in Napa Valley<br />

for those who attended a recent trade show<br />

in San Francisco.<br />

Even the twice-a-year company strategy<br />

meetings leave room for fun.<br />

“Last year we went camping, and that was a<br />

hoot,” Heintz said.•<br />

— Sonya Stinson<br />

December 14, 2009 9

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