CUR Account Manager
CUR Account Manager
CUR Account Manager
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<strong>Account</strong> Management Distribution of <strong>Account</strong>s<br />
• Emaan Abdelbaki (8-3866)<br />
• Alumni Association<br />
• Continuing Education<br />
• Graduate School Admissions<br />
• UA&SA<br />
• Music & Dramatic Arts<br />
• Student Retention<br />
• Campus Life<br />
• Career Services<br />
• Disability Services<br />
• Experience<br />
• Greek Life<br />
• LSU Student Life<br />
• Orientation<br />
• Residential Life<br />
• Study Abroad<br />
• Student Advocacy & <strong>Account</strong>ability<br />
• Student Health<br />
• Sustainability<br />
• UREC<br />
• Veterinary Medicine<br />
• Ashley Berthelot (8-3870)<br />
• ORED<br />
• Coast and Environment / Center for Energy<br />
Studies<br />
• College of Science<br />
• Kristine Calongne (8-5985)<br />
• Academic Affairs<br />
• Agriculture<br />
• Center for Computation and Technology<br />
• Chancellor’s Office<br />
• LSU System Office<br />
• NCRST<br />
• Sea Grant<br />
Communications<br />
&<br />
University Relations<br />
• Holly Cullen (8-3872)<br />
• Business, E. J. Ourso College of<br />
• EDCO / African American Cultural Center<br />
• Honors College<br />
• International Cultural Center<br />
• LSU Foundation<br />
• LSU Operations<br />
• Facilities<br />
• FAS<br />
• Health Center / Wellness Program<br />
• Public Safety<br />
• UAS<br />
• ITS<br />
• Strategic Initiatives<br />
• Jewel Hampton (8-3878)<br />
• Art & Design<br />
• Zac Lemoine (8-1399)<br />
• Engineering<br />
• Service Learning (Emaan)<br />
• Work with teams as needed<br />
• Todd Miller (8-3873)<br />
• Mass Communication, Manship School of<br />
• Michelle Spielman (8-4675)<br />
• Center for Academic Success<br />
• CXC<br />
• Education<br />
• Dining<br />
• Humanities & Social Sciences<br />
• Library & Information Science / LSU Libraries<br />
• Social Work<br />
• UCAC (Emaan)<br />
• Center for Freshman Year / First Year<br />
• LSU Museum / Shaw Center
Communications<br />
&<br />
University Relations<br />
LSU Brand Ambassadors<br />
• What is a Brand Ambassador?<br />
• Brand Ambassadors act as stewards for making the LSU brand a foundation for all communication; they uphold the<br />
reputation of the University by ensuring that the LSU brand is followed, protected, and promoted consistently among<br />
all audiences.<br />
• Brand Ambassadors are individuals who are actively engaged in the LSU brand, increasing its awareness and<br />
influencing others favorably toward the LSU brand. Everyone who works for LSU is a prospective voice for the LSU<br />
brand.<br />
• Brand Ambassadors do not have to have marketing or communication in their job titles.<br />
• Why do we want to initiate a Brand Ambassador program? It is an effort to<br />
encourage communicators and other relevant employees to embrace and champion the<br />
LSU brand.<br />
• What is the program about specifically? It is designed to be a comprehensive<br />
certification program and will offer a series of classes to provide a clearer<br />
understanding of the LSU brand and how it can work for units on campus.<br />
• When will the program be available? Spring 2012<br />
• What are some of the classes that will be offered? Proposed course topics include:<br />
• Brand Message: business goals, why one voice matters, style<br />
• Brand Visuals: logo guidelines, brand architecture<br />
• Advertising methods: campaigns, events, direct mail, email, outdoor, etc.<br />
• Design for print & web: toolkits & templates, design principles, photography, web,<br />
purchasing procedures<br />
• Social media: Twitter, Facebook, SCVNGR, YouTube<br />
• Process: research, strategy, concept development, implementation, evaluation<br />
• Media relations
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