MBA Semester III - K. K. Wagh Education Society
MBA Semester III - K. K. Wagh Education Society MBA Semester III - K. K. Wagh Education Society
(307E)- MBA – ORGANIZATIONAL DEVELOPMENT 1. Definition, Values and Assumptions, Importance, Evolution: Kurt Lewin, Robert Tanenbaum, McGregor, Herbert Shepard, Robert Blake. (6) 2. Foundations Of OD: Action Research, Survey Feedback, Systems Theory, Teams And Teamwork, Participation And Empowerment, Applied Behavioural Science, Parallel Learning Structures. (6) 3. Process Of OD –Model Of Change, Six Box Model. (6) 4. OD Intervention: Meaning, Importance, Team Intervention: Role Analysis, Interdependency, Appreciation and Concern Inter group: Walton, Principled Negotiation Structural: Sts, Work Redesign, Self-Managed Teams.Individual: T-Group, Behaviour Modeling (6) 5. Client And Consultant Relationship (3) 6. Caselets: Action Research Intervention Exercises (3) Books Recommended:- 1) Organisational Development By S Ramnarayan, T V Rao. 2) Organisational Development And Change By Cummings And Worley (7th Edition) 3) Organisational Development By French And Bell (6th Edition)
(303F)- INTERNATIONAL MARKETING 1) Objectives of International Marketing – Challenges and opportunities in International Marketing – Quality considerations in International Marketing – Underlying forces of International Marketing. [6] 2) Global marketing environment –Economic Environment, Socio-cultural Environment – Legal and Statutory Framework. [8] 3) Global Marketing Information System and Research. [6] 4) Market section, International Market entry strategies. 5) Planning for International Marketing- Global Marketing Mix [20] ( Product, Price, Promotion, Place ) 6) Documentation and procedural complexities- Registration with various agencies – Compulsory Quality Control- Processing Export Orders. [16] 7) Limitations of Global Marketing. [4] Books Recommended:- 1.International Marketing, R.M.Joshi, OUP 2. Global Marketing Management, K. Lee, OUP 3. International Marketing-Cateora. 4.Managing International Marketing –Varkey. 5.Creating Market across the Globe: Strategies for business excellence – Korwar 6.Essence of International Marketing –Stan Paliwoda. 7.Global Marketing Management-Warren J. Keegan. 8.International Marketing Management-Subhash Jain. 9.International Marketing Micheal- R Czinkota, IIkka A Ronkainen 10.International Marketing, R.M. Joshi
- Page 1 and 2: MBA Semester III (301) BUSINESS POL
- Page 3 and 4: (302) MANAGEMENT CONTROL SYSTEMS 1.
- Page 5 and 6: 12. Hypothesis testing - Types of t
- Page 7 and 8: 3. Advertising Management - Rajeev
- Page 9 and 10: (306A) CONSUMER & ORGANIZATIONAL BU
- Page 11 and 12: (307A) SALES MANAGEMENT & PERSONAL
- Page 13 and 14: (303B)-ADVANCED FINANCIAL MANAGEMEN
- Page 15 and 16: (304B)- DIRECT TAXATION 1. Accessib
- Page 17 and 18: (305B) - ADVANCE FINANCIAL SERVICES
- Page 19 and 20: (307B)- SECURITY ANALYSIS & PORTFOL
- Page 21 and 22: Books Recommended:- 1. Analysis and
- Page 23 and 24: (305C) VISUAL BASIC AND ORACLE 1. I
- Page 25 and 26: 8. Database Triggers Types of Trigg
- Page 27 and 28: ERP Ware: ERP Implementation Framew
- Page 29 and 30: 5.4 The Pointer operator 5.5 Applic
- Page 31 and 32: (303D)- INVENTORY MANAGEMENT & MATE
- Page 33 and 34: (304D)- MODELING TECHNIQUES AND IT
- Page 35 and 36: (305D)- SUPPLY CHAIN & LOGISTICS MA
- Page 37 and 38: (306 D)- WORLD CLASS MANUFACTURING
- Page 39 and 40: 7. Productivity Management - System
- Page 41 and 42: 1. Bare Acts 2. Industrial Law - P
- Page 43 and 44: 9 Human Developments -Diane E.Papal
- Page 45: (306E)- TRAINING & DEVELOPMENT 1. I
- Page 49 and 50: 8. NETWORK DESIGN : [4] Decisions i
- Page 51 and 52: (306F) INTERNATIONAL REGULATORY ENV
- Page 53: 12 Transport till destination.
(307E)- <strong>MBA</strong> – ORGANIZATIONAL DEVELOPMENT<br />
1. Definition, Values and Assumptions, Importance, Evolution: Kurt Lewin, Robert Tanenbaum,<br />
McGregor, Herbert Shepard, Robert Blake. (6)<br />
2. Foundations Of OD: Action Research, Survey Feedback, Systems Theory, Teams And<br />
Teamwork, Participation And Empowerment, Applied Behavioural Science, Parallel Learning<br />
Structures. (6)<br />
3. Process Of OD –Model Of Change, Six Box Model. (6)<br />
4. OD Intervention: Meaning, Importance, Team Intervention: Role Analysis, Interdependency,<br />
Appreciation and Concern Inter group: Walton, Principled Negotiation Structural: Sts, Work<br />
Redesign, Self-Managed Teams.Individual: T-Group, Behaviour Modeling (6)<br />
5. Client And Consultant Relationship (3)<br />
6. Caselets: Action Research Intervention Exercises (3)<br />
Books Recommended:-<br />
1) Organisational Development By S Ramnarayan, T V Rao.<br />
2) Organisational Development And Change By Cummings And Worley (7th Edition)<br />
3) Organisational Development By French And Bell (6th Edition)
Change language