EDITION 2009I2010 - Kalcer

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EDITION 1 I I Designers EDITION 1 I I Designers In the name of good form. They plan, design and create for Parador. The internationally renowned and multi-award winning designers Ben van Berkel, Konstantin Grcic, Ora Ïto, Jean-Marie Massaud, Karim Rashid and Matteo Thun. As part of Edition, the new designer line from Parador, they create modern laminate and real wood floors. Contemporary, unmistakable and yet typically Parador. Ben van Berkel The Dutchman born in 1957 runs the architecture and design office UNStudio in Amsterdam together with a female partner. At the State University for Visual Arts in Frankfurt am Main (Städelschule) he directs the architecture course and, among other things, is known as the architect of the new Mercedes Benz Museum in Stuttgart. Konstantin Grcic Born in Munich in 1965, he is considered one of the most influential contemporary designers from Germany. After finishing an apprenticeship as a cabinet maker and studying design at the Royal College of Art in London, he started his own business in 1991. His MAYDAY lamp was accepted into the permanent collection at the Museum of Modern Art. His latest chair creation was a prominent seating spot at this year’s Milan Furniture Fair. Ora ïto The French designer Ora Ïto became the shooting star of the design scene within weeks on the strength of virtual creations without orders from the clients, e.g. for Louis Vuitton, Apple and Gucci, which he presented on the internet. Jean-Marie Massaud Born in Toulouse in 1966, he studied product design at the École Nationale Supérieure de Création Industrielle in Paris. In his studio he puts together projects ranging from a perfume bottle to a high-rise apartment block of any magnitude, for example, the "Waterdream" bathroom for Hansgrohe or the "Truffle" armchair for Porro. Karim Rashid Born in Cairo, Karim Rashid has for years been seen as a trendsetter of the international design topflight. He skilfully plays with the style elements of modern design trends and transforms them into his own design language. International hotels, restaurant chains and over 60 furniture manufacturers have put their faith in the zeitgeist perception of Rashid's New York studio. Matteo Thun Before the Italian architect and designer opened his office in Milan in 1984, he was a co-founder of Sottsass Associati and the legendary Memphis Group in 1981. As professor of design he taught at the university in Vienna, worked as creative director for Swatch and designs clocks, porcelain, upholstered furniture, carpets, bathrooms, hotels, interior fittings and more. 10 11
EDITION 1 I I Laminate Flooring EDITION 1 I I Laminate Flooring Laminate 2.0 Together with top international designers, Parador is taking the laminate floor to the next level. Laminate of this latest generation is the expression of contemporary style awareness. Laminate 2.0 so to speak - fascinatingly exclusive looks for all those who allow themselves to indulge their own, discerning taste. SENSES This large-scale patterned laminate decor creates a new, emotional connection with the living space. WOOD MEMORY 1 In an artistic interpretation, the natural material wood also gains expressive elegance as a laminate decor. ORGO Futuristic, structured shapes bring a new design system to the floor. WOOD MEMORY 2 Finely shaded, this laminate decor seizes on the natural grain of real wood. Matteo Thun Karim Rashid 12 13
Page 1 and 2: Parador GmbH & Co. KG Millenkamp 7-
Page 3 and 4: EDITION I I Collections Overview ED
Page 5: EDITION I I Edition 1 Edition 1 Ris
Page 9 and 10: EDITION 1 I I Laminate Flooring EDI
Page 11 and 12: EDITION 1 I I Real Wood Floors EDIT
Page 13 and 14: EDITION I I Edition 2 Edition 2 Fre
Page 15 and 16: EDITION 2 I I Laminate Flooring EDI
Page 17 and 18: EDITION I I Edition 3 Edition 3 Rea
Page 19 and 20: EDITION 3 I I Solid Wood Flooring E
Page 21 and 22: ENGINEERED WOOD FLOORING I I Techno
Page 23: EDITION I I Quality and service EDI

EDITION 2009I2010 - Kalcer

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