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<strong>Door</strong> <strong>modules</strong>: market<br />

trends, suppliers and<br />

forecasts to 2010<br />

2004 edition


Page i<br />

<strong>Door</strong> <strong>modules</strong>: market trends,<br />

suppliers and forecasts to 2010<br />

2 nd edition<br />

by Matthew Beecham<br />

August 2004<br />

Published by<br />

Aroq Limited<br />

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Fax: +44 (0)1527 577 423<br />

Web: www.just-auto.<strong>com</strong><br />

Registered in England no: 4307068<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Page ii<br />

Single-user licence edition<br />

This report is provided for individual use only. If you would like to share this<br />

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Email: oliver@just-auto.<strong>com</strong><br />

Copyright statement<br />

© 2004 All content copyright Aroq Limited. All rights reserved.<br />

This publication, nor any part of it, may be copied, reproduced, stored in a<br />

retrieval system, or be transmitted in any form by any means electronic,<br />

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This report is the product of extensive research work. It is protected by<br />

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Aroq Limited offers a reward of £1,000 for information leading to the<br />

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The authors of Aroq Limited research reports are drawn from a wide range of<br />

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decisions based on this report.<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Page iii<br />

Table of contents<br />

Single-user licence edition............................................................................................................. ii<br />

Copyright statement.................................................................................................................. ii<br />

Table of contents ........................................................................................................................... iii<br />

List of tables ................................................................................................................................... iv<br />

List of figures .................................................................................................................................. v<br />

Acknowledgements ....................................................................................................................... vi<br />

just-auto.<strong>com</strong>’s research portfolio ..............................................................................................vii<br />

Incredible ROI for your budget – single and multi-user licences..............................................vii<br />

just-auto.<strong>com</strong> membership ......................................................................................................... viii<br />

Chapter 1 Introduction.................................................................................................................... 1<br />

What is a door module? ............................................................................................................ 1<br />

Report coverage........................................................................................................................ 2<br />

Chapter 2 The market ..................................................................................................................... 3<br />

Market players........................................................................................................................... 3<br />

Market shares ........................................................................................................................... 4<br />

Market size................................................................................Error! Bookmark not defined.<br />

Market value..............................................................................Error! Bookmark not defined.<br />

Chapter 3 Manufacturers....................................................................Error! Bookmark not defined.<br />

ArvinMeritor...............................................................................Error! Bookmark not defined.<br />

Brose.........................................................................................Error! Bookmark not defined.<br />

Delphi........................................................................................Error! Bookmark not defined.<br />

Dura <strong>Auto</strong>motive .......................................................................Error! Bookmark not defined.<br />

Faurecia ....................................................................................Error! Bookmark not defined.<br />

Grupo Antolin ............................................................................Error! Bookmark not defined.<br />

Intier <strong>Auto</strong>motive .......................................................................Error! Bookmark not defined.<br />

Wagon.......................................................................................Error! Bookmark not defined.<br />

Online sources of information ....................................................................................................... 8<br />

Free email newsletters.............................................................................................................. 8<br />

Other research reports.............................................................................................................. 8<br />

Global news and feature articles...............................................................................................8<br />

Search the web ......................................................................................................................... 8<br />

Your feedback ................................................................................................................................. 9<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Page iv<br />

List of tables<br />

Table 1: <strong>Door</strong> module manufacturers’ product range........................................................................ 3<br />

Table 2: Market fitment rate of door module cassettes for passenger cars and light trucks, 2001 -<br />

2010 (% installation rate)............................................Error! Bookmark not defined.<br />

Table 3: Market volume of door module cassettes for passenger cars and light trucks, 2001 - 2010<br />

(‘000s units) ¹..............................................................Error! Bookmark not defined.<br />

Table 4: Market value of door module cassettes for passenger cars and light trucks, 2001 - 2010<br />

(€ millions) ¹ ................................................................Error! Bookmark not defined.<br />

Table 5: Dura <strong>Auto</strong>motive’s facilities worldwide ................................Error! Bookmark not defined.<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Page v<br />

List of figures<br />

Figure 1: European market shares of door <strong>modules</strong>, 2003 (% of volume)........................................ 4<br />

Figure 2: Grupo Antolin’s <strong>Door</strong> Trim Module.....................................................................................6<br />

Figure 3: Global market shares of door <strong>modules</strong>, 2003 (% of volume)............................................. 7<br />

Figure 4: Average wholesale cost of a door module, 2004 (% of total cost per module).......... Error!<br />

Bookmark not defined.<br />

Figure 5: The door panel of the BMW X5 is manufactured at the Faurecia Fontain Inn site, US<br />

....................................................................................Error! Bookmark not defined.<br />

Figure 6: Preparation of the Renault Laguna door panel at Faurecia's Sandouville site, France<br />

....................................................................................Error! Bookmark not defined.<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Page vi<br />

Acknowledgements<br />

The publishers would especially like to thank ArvinMeritor, Brose, Delphi, Dura<br />

<strong>Auto</strong>motive, Faurecia, and Grupo Antolin for their assistance in <strong>com</strong>piling this<br />

report.<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Page vii<br />

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Page viii<br />

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© 2004 All content copyright Aroq Ltd. All rights reserved.


Chapter 1 Introduction Page 1<br />

Chapter 1 Introduction<br />

What is a door module?<br />

A door module typically consists of a rubber-sealed carrier made from plastic<br />

or metal. Aluminium and magnesium are also being considered by<br />

manufacturers to reduce the weight of the carrier still further. A variety of door<br />

<strong>com</strong>ponents are then fitted onto the carrier, forming a ‘cassette’, such as the<br />

window lift mechanism, locks, electric motor to operate the wing mirror, wiring<br />

harness, various switches, loud speaker and a cable that connects the latch to<br />

the inner release handle. The carrier plate is then tested and sealed to the<br />

outer door.<br />

The level of <strong>com</strong>ponentry however, can vary immensely from one trim level to<br />

the next. Manufacturers typically carry 90 different part numbers for each of<br />

the four doors. Whereas one model may offer a manual latch with central<br />

locking, another may include an electric latch with super-locking. There are five<br />

different types of latch offered for the Golf, for example. There are more than<br />

200 front door module <strong>com</strong>binations alone, ranging from all-manual to allelectronic.<br />

While the majority of door <strong>modules</strong> use a steel carrier, plastic solutions are<br />

be<strong>com</strong>ing increasingly popular. Over the past few years, there have been a<br />

number of arguments ‘for’ and ‘against’ the use of plastic over steel carriers.<br />

Delphi’s Superplug, for example, was a well-publicised effort to use a plastic<br />

carrier. Klaus Caspers, programme manager for Delphi’s door <strong>modules</strong>, said:<br />

“The technological advancement in new resins and manufacturing processes<br />

for plastic carriers has evolved to the point where plastic is being more<br />

favourably received as an alternative to steel. With the volatility of steel prices<br />

in the market, OEMs are searching for alternative materials, and plastics is one<br />

material that is being considered more favourably. More OEMs are considering<br />

plastics and are not as quick to dismiss it as an alternative material to steel.”<br />

The trend in both Europe and the US is toward increasing <strong>com</strong>plexity of the<br />

door <strong>com</strong>ponentry, adding more electronic functions and, in some cases, the<br />

glass itself. VW and Porsche are arguably furthest down that route. Developed<br />

by Brose, the door <strong>modules</strong> for the VW Touareg and Porsche Cayenne show<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Chapter 1 Introduction Page 2<br />

the greatest extent of integration to date. These <strong>modules</strong> integrate xx% of all<br />

door functions. Brose supplies these <strong>modules</strong> just-in-sequence to VW and<br />

Porsche in up to 2,000 variants. Only the patented door outer shell is supplied<br />

by the OEM.<br />

There are still some significant hurdles to cross before the industry sees the<br />

<strong>com</strong>plete door in volume production. Manufacturers forecast that the demand<br />

for <strong>com</strong>plete door <strong>modules</strong> will gain greater application as soon as the inherent<br />

paint, fit and finish problems are resolved as well as the problems in supplier<br />

participation in unionised OEM plants.<br />

The slick way in which the door systems are assembled and despatched<br />

masks some heavily intricate planning on the part of suppliers. For example, at<br />

Brose, orders for the door system variants are sent from Ford’s assembly site<br />

in Saarlouis, Germany, then sent electronically to the supplier’s nearby plant in<br />

Saarwellingen. At each of the four production lines in Saarwellingen, a<br />

<strong>com</strong>puter prints an order for each new door system. This order sheet<br />

ac<strong>com</strong>panies the product throughout the entire assembly process. Barcode<br />

scanning and picture recognition ensure that the correct <strong>com</strong>ponents are<br />

assembled depending on the variant required. The functionality of every single<br />

door system is tested at the inspection station at the end of the assembly line.<br />

Once packed in special containers, the products are loaded via an automated<br />

system onto the trucks and subsequently transported to the Ford plant.<br />

Report coverage<br />

In this second edition reviewing the key market for door <strong>modules</strong>, we extend<br />

our forecasts to 2010, providing market fitment, volume and value data for this<br />

fast-growing sector. Chapter two also identifies the main players in the door<br />

module market, and their market shares in Europe and North America.<br />

Chapter three provides brief profiles of the major door module manufacturers,<br />

namely ArvinMeritor, Brose, Delphi, Dura <strong>Auto</strong>motive, Faurecia, Intier and<br />

Wagon.<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Chapter 2 The market Page 3<br />

Chapter 2 The market<br />

Market players<br />

Most of the major suppliers pitching for door module business have their<br />

origins in either window regulators or plastic interior trim. Brose, Kuester,<br />

Grupo Antolin, Dura, Lames and ArvinMeritor all have a strong tradition in the<br />

window regulator business.<br />

Brose began expanding its window regulator business into door <strong>modules</strong> in the<br />

1980s. Today, the group has a xx% share of the world market for window<br />

regulators and a xx% share of the European market. It also has a xx% share of<br />

the European power seat adjuster market. In the US, Brose has a xx% share<br />

of the window regulator and xx% share of the door system markets.<br />

Table 1 indicates the main products offered by the various market participants.<br />

Table 1: <strong>Door</strong> module manufacturers’ product range<br />

Manufacturer<br />

ArvinMeritor<br />

Brose<br />

Delphi<br />

Dura <strong>Auto</strong>motive<br />

Faurecia<br />

Grupo Antolin<br />

Intier<br />

Wagon<br />

<strong>Door</strong> module offering<br />

<strong>Door</strong> <strong>modules</strong> feature power double-lift window regulators with anti-squeeze and super-locking<br />

actuators.<br />

Since 2002, Brose has been supplying door systems with the frame, glass, seal and a part of<br />

the door structure.<br />

Delphi’s modular door systems feature integrated sub-systems, which make up the entire door<br />

system. Major door system <strong>com</strong>ponents include the trim elements, moveable side glass,<br />

window lift, electrics and electronics, latching, switches and climate control features.<br />

Dura’s structural door module products include aluminum and steel body-in-white door<br />

<strong>modules</strong>, side impact beams, power and manual window lift systems, anti-pinch window lift<br />

systems.<br />

Faurecia's door <strong>modules</strong> include a variety of electrical and electronic elements, including<br />

locking systems, airbags, lateral shock absorbers, cables and loudspeakers.<br />

Grupo Antolin’s door functions include door panels, window regulators, and accessories.<br />

Intier’s closures product expertise includes <strong>com</strong>plete door systems; system module<br />

technologies including mid-doors, sliding doors, electro-mechanical systems, window regulator<br />

systems and latching systems.<br />

Wagon’s door system range includes doorframe <strong>modules</strong> (in aluminium or steel), door<br />

structures and sliding doors. Wagon also supplies <strong>com</strong>plete or semi-<strong>com</strong>plete door structures,<br />

which are assembled as part of the car body at the trackside.<br />

Source: just-auto.<strong>com</strong><br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Chapter 2 The market Page 4<br />

Market shares<br />

The main suppliers of steel and plastic door module carriers in Europe are<br />

Brose, ArvinMeritor, Lames, Kuester, and Faurecia.<br />

Figure 1: European market shares of door <strong>modules</strong>, 2003 (% of volume)<br />

%<br />

Brose<br />

ArvinMeritor<br />

Faurecia<br />

Kuester<br />

Lames<br />

Others<br />

Sources: just-auto.<strong>com</strong>; industry estimates.<br />

Brose expects to report sales of €xx billion by 20xx, up from €xx billion in 2003.<br />

By 2005, the <strong>com</strong>pany expects for the first time to earn more revenues from<br />

abroad than in Germany. Over the next few years, Brose plans to pursue its<br />

international strategy, stepping up its activities in Europe and North America.<br />

In fact, Brose regards North America as a major growth market. The <strong>com</strong>pany<br />

began its activities there in 1993 and succeeded in posting annual double-digit<br />

growth. In 2003, the <strong>com</strong>pany generated sales of US$xxx million in North<br />

America. By 20xx, Brose expects to achieve sales of US$xxx million. In order<br />

to meet its targets, the <strong>com</strong>pany is investing some US$xxx million in building<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Chapter 2 The market Page 5<br />

three new production sites in Chicago, Tuscaloosa and London (Canada) plus<br />

a new headquarters in Detroit. The <strong>com</strong>pany already operates plants in<br />

Queretaro and Puebla in Mexico. The <strong>com</strong>pany is also planning to enter the<br />

North America seat adjuster market in 20xx. From 20xx, Brose will be<br />

producing mechanical and power seat height adjusters at its new plant in<br />

London, Canada. By 20xx, Brose anticipates to generate sales of US$xxx<br />

million in this business division. Brose’s window regulator business in North<br />

America is also growing.<br />

Brose’s power window regulators have been offered in the US since 2000.<br />

Today, Brose equips six American car models with these systems and is<br />

currently working on nine customer projects involving window regulators with<br />

an anti-trap feature. just-auto.<strong>com</strong> predicts at least xx% penetration of antipinch<br />

windows in the North American market by 20xx. A spokesman for Brose<br />

told us: “We see more and more cars being developed in the US with the antitrap<br />

devices. In the long-run, we expect all cars to have those safety devices -<br />

as it is the case in Europe, North America is a main growth market for Brose.”<br />

Brose expects to generate sales of US$xxx million from its North American<br />

window regulator business by 20xx.<br />

Over the past few years, Grupo Antolin has seen a huge increase in its doortrim<br />

module business thanks to an order to supply the new Renault Megane.<br />

The Megane deal is its first major door module contract. In 2004, Grupo<br />

Antolin will also supply door <strong>modules</strong> to SEAT and there are possibilities to<br />

supply DaimlerChrysler in the US, and Ford in the US & Europe. The group is<br />

currently promoting its DTM (<strong>Door</strong> Trim Module) concept. The module includes<br />

the inside handle, window regulator, loudspeaker, latch, wiring harness,<br />

sealing system and passive safety. The <strong>com</strong>pany believes it can cut costs by<br />

integrating door-trim and mechanical elements to deliver. In 2003, the<br />

<strong>com</strong>pany introduced three new door <strong>modules</strong> into the US market, of which two<br />

were for Ford and one for DaimlerChrysler.<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Chapter 2 The market Page 6<br />

Figure 2: Grupo Antolin’s <strong>Door</strong> Trim Module<br />

Source: Grupo Antolin<br />

ArvinMeritor claims an xx% share of the door system market in North America,<br />

ranking it in third place. ArvinMeritor manufactures more than xx million<br />

window regulators, and one million door <strong>modules</strong> annually. The <strong>com</strong>pany’s<br />

<strong>Door</strong> Systems group is also a world leader in the supply of door latches. The<br />

<strong>com</strong>pany produces more than xx million side door, trunk, tailgate, hood and<br />

sliding door latches annually. The group also supplies millions of electrical<br />

actuators for use in modular power locking latches and other automotive<br />

applications, including electrical door releases, powered door closures and<br />

electrical fuel flap operation.<br />

ArvinMeritor recently won a contract to supply one million door <strong>modules</strong><br />

annually for two of Hyundai’s platforms, beginning production in Montgomery,<br />

US in 2005. The finished door module will include a window regulator, latch,<br />

motor, loudspeaker and wire harness integrated into one system that will be<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


Chapter 2 The market Page 7<br />

line sequenced into Hyundai’s production schedule. To ensure just-in-time<br />

delivery, ArvinMeritor plans to open a new Customer Value Centre for final<br />

assembly in Montgomery, Alabama, US. ArvinMeritor is currently a partner<br />

with Pyeong Hwa <strong>Auto</strong>motive to supply door <strong>modules</strong> for Hyundai’s production<br />

of the Santa Fe, Sonata and Grandeur models in Korea.<br />

On the global stage, Brose is reckoned to lead the market for door <strong>modules</strong><br />

with a 40% share, followed, by ArvinMeritor, Delphi, Intier and others.<br />

Delphi supply door <strong>modules</strong> to a number of vehicle makers, including General<br />

Motors, DaimlerChrysler, Isuzu and International NGV. Its <strong>modules</strong> are fitted to<br />

a number of models, including the Chevrolet Malibu and Buick Park Avenue.<br />

Figure 3: Global market shares of door <strong>modules</strong>, 2003 (% of volume)<br />

%<br />

Brose<br />

ArvinMeritor<br />

Delphi<br />

Intier<br />

Others<br />

Sources: just-auto.<strong>com</strong>; industry estimates.<br />

© 2004 All content copyright Aroq Ltd. All rights reserved.


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