Ql - ITO

Today Turkish TV series which have become an important element of, not
only TV but also of cinema industry are one of the common values of society.
These productions are exported more and more frequently to different countries
and Turkey is considered to be similar to Brazil of a certain era in this context.
TV series are not the only productions that are exported. Many original TV
shows or game shows outlast their success in numerous countries from Italy to
China.
İstanbul Chamber of Commerce who takes heedof key industries in our
country contributes largely to the development and marketing of this field by
supporting this m uc h needed study on TV broadcasting. W e would like to
mention Dr. Ayşe Toy Par and R.A. Ece Vitrinel of Galatasaray University
Faculty of Communication for their intensive contribution and R.A. Barış Kara
for his support. W e would like to thank them and Ms. Mü ge Özen, Mr. Zafer
Çeler, Ms. Hatice Bakanlar who translated this study to English.
This study which aims to present a general panorama and to share some of
the existing literature and sources on the discussed subjects is descriptive by its
definition. Certainly, it will be benefıcial to conduct fresh and more extensive
studies in this field to produce authentic datas.
Assoc. Prof. Hülya UGUR TANRlÖVER