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We Invite You On A Culinary Journey - Israel Trade Commission

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<strong>We</strong> invite you on a culinary journey:<br />

A trip where all senses<br />

enjoy a world of aromas,<br />

a world of colours,<br />

and a world of flavours…<br />

brought to you all the way from <strong>Israel</strong>.


The <strong>Israel</strong>i Food Industry brings you a<br />

unique variety of products with<br />

a unique variety of advantages…


• Exclusive innovative products<br />

• Melting pot effect – unique combinations<br />

• Ideal for worldwide trends: health, organic, etc.<br />

• Suitable for premium and ethnic demands<br />

• Range of industrial production and hand-made<br />

products<br />

• Perfect for "private label" products<br />

• Flexible in tailoring flavour and packaging for local<br />

consumers


• Wide range of gluten-free and lactose-free products<br />

• Advanced, high-end technology<br />

• Based on leading-edge research<br />

• Comply with international standards - HACCP, BRC, etc.<br />

• Free-trade zone with the European Union<br />

• High quality ingredients<br />

• State-of-the-art production processes


Let’s taste each <strong>Israel</strong>i product<br />

one by one.<br />

Let’s experience each product


Gourmet & Specialty<br />

Products


2BFRESH<br />

Products: Fresh micro leaves - gourmet vegetable confetti<br />

2BFRESH introduces micro leaves, healthy greens used by top<br />

chefs serving the consumer market around the world. With<br />

intense flavour, these young leaves come ready to serve and<br />

have a long shelf life.<br />

www.2bfresh.com


Beth El<br />

Products: 100%-fruit-based jams and sauces<br />

Beth El’s select jams and preserves, branded under Aunt<br />

Berta’s, are produced from 100% fresh choice fruit. Orchardfreshness<br />

and top quality are preserved with Beth El’s<br />

immediate pick-to-prep process.<br />

www.be-food.com


Beth El (continued)<br />

Products: Hand-made cookies and baked goods<br />

Aunt Berta's delicate, hand-made cookies and baked goods<br />

carry on the family tradition of quality and unique taste. They<br />

are produced with loving care using the family’s secret heritage<br />

recipe.<br />

www.be-food.com


Elsa’s Story<br />

Products: Premium cookies and baked goods<br />

Elsa’s Story cookie brand is considered one of the market’s<br />

best by a former Harrods and Selfridges buyer. With<br />

professional product development and unique commercial<br />

quantity cookie and cake-baking skills, Elsa’s Story preserves<br />

all the authentic elements of home-made baked goods.<br />

www.elsastory.com


Karat Caviar<br />

Products: Caviar<br />

<strong>On</strong>e of the finest farmed raised caviars available on any<br />

market today. Caviar Galilee Osetra Prime features medium<br />

grain pearls with dark to slate colour and a firm texture with<br />

a finished hazelnut flavour.<br />

www.karatcaviar.com


Lin’s Farm<br />

Products: Honey & honey spreads<br />

Lin’s Farm offers branded honey and honey products<br />

naturally sourced from <strong>Israel</strong>’s fertile regions and diverse<br />

terroirs, climate, and landscape: Jerusalem Hills, Negev Desert,<br />

the Galilee (Nazareth).<br />

www.linfarm.co.il


LiveO<br />

Products: Olive oil, olive products, antipasti & spreads<br />

LiveO developed a wide range of fine gourmet products based on<br />

the purity of extra virgin olive oil. Located in the Negev desert of<br />

<strong>Israel</strong>, LiveO products bring together east and west, tradition and<br />

innovation, culinary pleasure and design.<br />

www.liveo.co.il


Nina Bakery<br />

Products: Premium pita bread<br />

Nina Bakery’s pita breads come in all sizes, including exclusive<br />

mini bite size. Thick and fluffy, they taste outstanding and hold<br />

up well when filled with a variety of gourmet delicacies—truly in<br />

a different league than European competitors’ products.<br />

www.pita-nina.com


Olia<br />

Products: Highest quality olive oil and olive products<br />

Olia olive products are made and branded by olive variety, from<br />

throughout <strong>Israel</strong>: Nabali, Souri, Barnea and Askal. They are<br />

produced by people from a range of cultures and religions:<br />

Arabs, Jews, Druze, and Circassians, whose traditions and<br />

native terroir inspire Olia’s products.<br />

www.olia.co.il


Roy Chocolate<br />

Products: Artisan chocolates<br />

Roy Chocolate creates handmade gourmet chocolate<br />

masterpieces. Crafted from the highest quality ingredients, Roy<br />

Chocolate offers signature chocolate collections for<br />

international holidays and special occasions.<br />

www.roychocolate.co.il


Wissotzky Tea<br />

Products: Tea Products<br />

Founded in 1849, Wissotzky tea is the largest tea company in<br />

<strong>Israel</strong>, producing highest quality tea products as well as<br />

beautiful tea gift items.<br />

www.wtea.com


Yamit Industries<br />

Products: Dead Sea salt<br />

Nowhere else in the world can you find sea salt from the Dead<br />

Sea, the sea known for its minerals and healing properties.<br />

Product lines include natural salt and flavoured products, as<br />

well as products with 50% less sodium than other salt on the<br />

market.


Fine Sea Salt Low-Sodium Sea Salt Sea Salt with Pepper Herbal Sea Salt


Ethnic Products


Al Arz<br />

Products: Premium tahini paste and halva<br />

Considered one of the best quality tahini and halva producers<br />

in <strong>Israel</strong>, Al Arz uses only premium ingredients. The Nazarethbased<br />

Al Arz manufacturing process recreates traditional quality<br />

methods from centuries ago.<br />

www.alarz.co.il


Cohen-Or<br />

Products: Frozen pastry products<br />

Cohen-Or’s frozen pastries are a melting pot of ingredients<br />

fashioned from original blends of regional cuisine – Balkan,<br />

Arabic, and Mediterranean. What emerges are unique pastry<br />

varieties not found anywhere else—pastries that promote the<br />

healthful food trend.


Mahroum Sweets<br />

Products: Ethnic Middle Eastern sweets and baked goods<br />

Mahroum’s delectable ethnic candies and bakery products are<br />

all handmade in Nazareth by gourmet artisans. The Mahroum<br />

family has earned its outstanding reputation for quality for 4<br />

generations—since 1890.<br />

www.mahroum-baklawa.com


Subhi Nakhleh & Sons<br />

Products: Arabic black coffee<br />

Subhi Nakhleh and Sons features strong, aromatic, flavourful<br />

coffee roasted in the heart of Nazareth using an authentic 500-<br />

year-old Bedouin technique.


Health, Organic<br />

Gluten, & Lactose Free Products


Angel’s Touch<br />

Products: Gluten & Lactose free Quiches, Pizza & Soya<br />

Meals<br />

Angel's Touch specialises in developing and manufacturing<br />

healthy, high quality and tasty prepared foods for special<br />

Dietary Needs: gluten and lactose intolerants, diabetics, as<br />

well as vegetarians.<br />

www.angtouch.com


Carmit Candy Industries<br />

Products: Manufacturer of confectionery products<br />

Carmit is a major international exporter of chocolate coins and<br />

gluten free confectionary products. They are the number one<br />

supplier of chocolate coins to the US market, and offer great<br />

quality and service.<br />

www.carmitcandy.com


Desert Labs<br />

Products: Ice cube diet<br />

The most highly effective all natural choice to quick and<br />

easy weight loss. Based on the Hoddia plant grown in the<br />

Arava Valley of the Negev desert region, one refreshing<br />

Hoodia Ice cube a day allows to control appetite with no<br />

known side effects.<br />

www.icecubediet.com


Effectiveat<br />

Products: Natural, healthful food: granola, snacks, snack bars,<br />

salad toppings, and rice seasonings<br />

Effectiveat presents natural, healthful products bursting with<br />

flavour. The company’s exclusive snack bars, granola, and<br />

snacks, as well as its unique lines of salad toppings and rice<br />

seasonings prove that food can be tasty and healthy.<br />

www.effectiveat.co.il


GreenLite<br />

Products: Gluten Free bakery Goods<br />

GreenLite gluten free products will change everyone's<br />

perception of what gluten free is: these GF baguettes, rolls,<br />

breads and pastries absolutely taste like the "real thing".<br />

GreenLite products are produced in a state-of-the-art facility.<br />

www.greenlite.co.il


Hasadeh<br />

Products: Organic whole grain baked goods<br />

Hasadeh Organic, one of <strong>Israel</strong>'s leading organic<br />

food companies, produces a delicious line of organic<br />

certified, whole grain baked goods. Thin, crisp whole wheat<br />

wafers rolled around a creamy chocolate or carob filling,<br />

whole wheat and whole spelt petit beurre, chocolate filled<br />

wafers. All products are vegan, and contain no trans fats,<br />

lactose or casein.


Lin’s Farm<br />

Products: Energy gels & sports drinks<br />

Lin’s Farm features a truly exclusive, innovative line of natural<br />

and tasty energy gels and sports drinks targeted to the broad<br />

and growing athletic and ―power boost‖ market.<br />

www.linfarm.co.il


Sanlakol<br />

Products: Prepared fruit, vegetable and tomato products<br />

Sanlakol offers innovative food packaging, such as personal<br />

single-serving sizes. Sanlakol products such as tomatoes<br />

can be merchandised on canned-food shelves, not just in<br />

the chilled-food section.<br />

www.sanlakol.com


Actual size: 9/6 cm


Zen Soy<br />

Products: Soy milk-based products<br />

Zen Foods has developed a delicious line of soy milk-based, nondairy<br />

cream cheese, sour cream and cheesecake alternatives.<br />

Customers will have a hard time believing that these products are<br />

dairy, lactose, gluten casein, cholesterol and trans fat free.


General Products


Barth Ltd.<br />

Product: Gourmet crackers<br />

Barth crackers are paper-thin with a crispy texture. They<br />

come in a variety of addictive exotic flavours that appeal to<br />

both sophisticated and simple palates.


Dorot<br />

Products: Natural frozen seasoning products<br />

Dorot’s products include frozen crushed garlic, ginger, chilli,<br />

coriander, parsley and herb mixes. Packed in easy to use<br />

cubes, Dorot’s products are 100% all natural and offer<br />

excellent taste and maximum convenience.<br />

www.dorot.co.il


El Viento<br />

Products: Ready-to-drink, all natural fruity margarita<br />

El Viento is the world's first ready-to-drink, all-natural frozen<br />

margarita for automatic frozen smoothie makers.<br />

www.elvientomargarita.com


Gan Shmuel<br />

Products: Fruit concentrates, fruit bases, fruit and vegetable mix<br />

concentrates, clear concentrates, and custom products<br />

Gan Shmuel, the largest food exporter in <strong>Israel</strong> and a leading<br />

citrus company. Gan Shmuel Foods supplies many of the most<br />

prominent food and beverage companies in over 30 countries<br />

worldwide, including Coca-Cola, Tropicana, Parmalat, Kirin,<br />

Carrefour, Pokka, and Suntory.<br />

www.ganshmuel.com


Hadiklaim<br />

Products: Fresh and dried dates<br />

<strong>Israel</strong>'s leading dates export company. Supplying the<br />

leading supermarkets in the world and in particularly the UK<br />

e.g M&S, Tesco, Waitrose etc.<br />

www.hadiklaim.com


Kvuzat Yavne<br />

Products: Pickles and olive products<br />

Kvuzat Yavne features a wide variety of unique pickled<br />

items such as mini aubergines (eggplants) as well as<br />

salt-cured products, a surprisingly refreshing culinary<br />

twist on traditional pickled products.<br />

www.pickles.co.il


Strauss Group<br />

Products: Sweets, Chocolate, Coffee & Mediterranean dips<br />

<strong>Israel</strong>’s second-largest food and beverage company, is built<br />

around three core businesses: Strauss <strong>Israel</strong>, focusing on<br />

Health & <strong>We</strong>llness and Fun & Indulgence products; Strauss<br />

Coffee and Strauss North America, which incorporates the<br />

Mediterranean dips and spreads company Sabra, with<br />

product lines that target the health and wellness trend.<br />

www.strauss-group.com


Ta’am Vareach<br />

Products: Spices, herbs, and Mediterranean blends<br />

Ta'am Vareach produces and distributes herbs,<br />

spices and special blends to enhance and enrich the full<br />

range of cooking traditions


Meet us in Sial<br />

Hall 2P 016


Contact info:<br />

Ehud Gonen l <strong>Trade</strong> <strong>Commission</strong>er l <strong>Israel</strong> <strong>Trade</strong> <strong>Commission</strong><br />

Tel: +61-(0)2-93880382 Fax: +61-(0)2-93865107<br />

ehud.gonen@israeltrade.gov.il<br />

http://www.israeltrade.org.au/

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