2011 Issue 55 - Internationalist
2011 Issue 55 - Internationalist 2011 Issue 55 - Internationalist
Shopper Marketing? As concepts of shopper marketing are among the industry’s hottest discussions, let’s not forget that shopping bag marketing can make quite an impact. These clever examples were found throughout Europe… and inspire curiosity and good humor while also contributing to brand awareness, customer loyalty and even a bit of eye-catching ambient advertising! 44 T H E I N T E R N A T I O N A L I S T
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Shopper Marketing?<br />
As concepts of shopper marketing are among the<br />
industry’s hottest discussions, let’s not forget that<br />
shopping bag marketing can make quite an impact.<br />
These clever examples were found throughout<br />
Europe… and inspire curiosity and good humor while<br />
also contributing to brand awareness, customer<br />
loyalty and even a bit of eye-catching ambient<br />
advertising!<br />
44 T H E I N T E R N A T I O N A L I S T
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