Spring - InsideOutdoor Magazine
Spring - InsideOutdoor Magazine
Spring - InsideOutdoor Magazine
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Very<br />
likely<br />
Somewhat<br />
likely<br />
Not very<br />
likely<br />
Not at all<br />
likely<br />
Don’t<br />
know<br />
Very<br />
likely<br />
Somewhat<br />
likely<br />
Not very<br />
likely<br />
Not at all<br />
likely<br />
Don’t<br />
know<br />
3%<br />
Worker Rights and Wrongs<br />
3%<br />
Employee costs have risen more than 30 percent in the last<br />
five years 2% according to American Business Research. At the<br />
same time, keeping good employees is as crucial as ever. The<br />
ABR survey, for example, reported that 69 percent of customers<br />
stop doing business with a company due to poor service from<br />
Source: Newgistics<br />
employees. What’s more, 96 percent of unhappy customers do<br />
not complain to the establishment but on average tell two other<br />
people about their unsatisfying experience.<br />
All the while, one in every 28.2 employees was apprehended<br />
Likelihood of shopping again if returns<br />
for theft from their employer, says ABR, and just 4.6 percent of<br />
are INCONVENIENT<br />
total retail theft losses resulted in a recovery. In other words, for<br />
every $1 recovered by companies, $20.76 was lost to retail theft.<br />
6%<br />
Internet 10% Accounts for 8% of<br />
Sports Gear Sales<br />
According to figures pulled together 38% by the National<br />
Sporting Goods Association, purchases of sports equipment 82% on<br />
the Internet have gone from 1.4 percent of 44% the total equipment<br />
market in 1999 to 8.1 percent in 2006. In dollars, that’s from $300<br />
million to 2% just less than $2 billion. Since 2000, this represents a<br />
166 percent increase in Internet sports equipment purchases.<br />
Purchases of sports equipment in all channels, by comparison,<br />
rose Source: 14 Newgistics percent in that same time period.<br />
Interestingly enough, NSGA figures show sales of<br />
sports gear over the Internet dipping slightly in 2006<br />
from 2005 figures, suggesting that the growth in<br />
e-commerce sales of sports gear may be leveling off.<br />
1999<br />
20%<br />
Data Points<br />
Sports Internet Sales<br />
10.0%<br />
9.0%<br />
8.0%<br />
7.0%<br />
6.0%<br />
5.0%<br />
4.0%<br />
3.0%<br />
2.0%<br />
1.0%<br />
0%<br />
Source: NSGA<br />
2000<br />
2001<br />
Equipment<br />
2002<br />
Footwear<br />
Linear (Equipment)<br />
Linear (Footwear)<br />
2003<br />
2004<br />
<br />
72%<br />
2005<br />
92%<br />
2006<br />
How Does Your VoIP Service Compare to Your Old Service<br />
(Among companies with 100 or fewer employees that have adopted VoIP)<br />
10 | <strong>InsideOutdoor</strong> | <strong>Spring</strong> 2008<br />
100<br />
10<br />
8<br />
6<br />
4<br />
2<br />
Malaysia<br />
Brazil<br />
Spain<br />
6.0%<br />
Anxiety about sharing personal data is the biggest barrier<br />
Australia<br />
5.7%<br />
to consumer United acceptance States of mobile banking 5.2% and commerce,<br />
with two-thirds South (66 Korea percent) of respondents 5.1% saying so, say<br />
Harris figures.<br />
Taiwan<br />
Service<br />
Italy<br />
France 2.9%<br />
Check bank account balance/transfer/funds<br />
Sweden<br />
35%<br />
2.8%<br />
Receive text message Germany alerts 2.2% 33%<br />
Mobile wallet Switzerland 1.3% 19%<br />
Shopping Japan 0.8% 16%<br />
Wire transfer 9%<br />
Stock trading 9%<br />
Other Source: OECD and TNS Retail Forward 3%<br />
None of the above 53%<br />
Source: Harris Interactive<br />
8.2%<br />
4.7%<br />
6.5%<br />
4.7%<br />
5.9%<br />
4.6% 4.9%<br />
4.4%<br />
5.5%<br />
Buying and Banking On-the-Go<br />
A new Harris Interactive study shows that one in four cell<br />
phone subscribers 0 with mobile Internet access now use their<br />
devices to buy goods and services online with a credit card, and<br />
nearly one in five -2say they would like to someday use cell phones<br />
as a “mobile wallet,” where charges would be billed directly<br />
to their mobile -4accounts. Consumers not currently banking or<br />
buying on-the-go expressed at least some interest in having such<br />
Source: Newgistics<br />
applications on their mobile phones, say Harris researchers. It<br />
should be noted, however, that among the more than 250 million<br />
mobile phone subscribers in the U.S., only about 30 to 40 million<br />
Non-auto Retail Sales Growth Around the Globe<br />
currently take a mobile data plan, and adoption rates of mobile<br />
Internet services have been a bit slower during the past few<br />
Russia<br />
years than the mobile carriers had hoped for.<br />
15.4<br />
Nigeria<br />
12.8%<br />
Turkey<br />
11.2%<br />
Frequency of Indonesia Making Purchases with Mobile Phones 10.6%<br />
(% of owners surveyed)<br />
Vietnam<br />
10.4%<br />
India<br />
10.4%<br />
Frequency<br />
Philippines<br />
Mobile Phone Smartphone<br />
9.7%<br />
Daily Argentina 1% 5% 9.6%<br />
Weekly China 1% 4% 8.9%<br />
Monthly<br />
South Africa<br />
4% 1% 7.9%<br />
Occasionally<br />
Thailand<br />
17% 25% 7.7%<br />
Mexico<br />
7.2%<br />
Source: Harris Interactive<br />
7.1%<br />
6.6%<br />
Canada<br />
4.7%<br />
Poland<br />
4.6%<br />
United Kingdom<br />
4.1%<br />
Interest in Banking, BelgiumCommerce 4.0% or Investment Apps<br />
for Mobile Device Netherlands<br />
3.6%<br />
3.6%<br />
3.0%<br />
Interest<br />
(% of respondents)<br />
4.3% 4.2% 4.3%<br />
Business Challenges Driving the Use<br />
More Minorities Shopping Online<br />
of Customer-Driven Business Intelligence<br />
According to a new report from The Media Audit, online<br />
shopping by African-Americans, Must be able to respond Asians, more quickly Hispanics and other<br />
minorities has increased<br />
to changes<br />
dramatically<br />
in consumer<br />
during<br />
demand<br />
the past five years.<br />
Need a better match between<br />
After surveying adults in 88 products markets, and customers Media Audit found that<br />
about 41 percent of Must both improve African-Americans customer service and Hispanics<br />
now shop online, compared without increasing to about payroll 27 costspercent five years<br />
ago. Among Asians, 70 percent Difficult now to differentiate shop online compared to<br />
from competitors<br />
56 percent five years ago. Overall, among all adults surveyed,<br />
Need to reduce out-of-stocks<br />
about 58 percent say they shop online.<br />
Need to reduce inventory<br />
and improve turns<br />
Rapid growth is driving us into new<br />
markets - need better store selection tools<br />
3.5% 3.9<br />
2.6%<br />
0 5 10 15