Fall - InsideOutdoor Magazine
Fall - InsideOutdoor Magazine Fall - InsideOutdoor Magazine
C O N T E N T S Fall 2011 Departments 31 DATA POINTS 8 NUMBERS WORTH NOTING Barefootin’; QR readers; channel conflict; tech reps; print is alive; mobile show; and more 14 COMPONENTS NOTES TEXTILE NEWS SWATCHES 20 University claims ‘permanent’ anti-microbial 20 CORDURA shows softer side of durability 22 Unifi gives waste a second life 25 Sorona safety certified 26 Organic cotton’s healthy growth 28 Kevlar opens Carolina facility BACK OFFICE 40 CASH FLOW IS KING Alternative financing for growth 20 FEATURES 14 WATERPROOF WARS 2.0 The current competitive landscape of the breathable waterproof fabrics market provides a vision of disruptions that are taking place up and down manufacturing and retail marketing. By Martin Vilaboy 42 A CLEAN EXIT The ups and downs of earnouts 44 SWIPE FEE SAVVY Get the savings you deserve 6 Letter from the Editor 12 Rep News and Moves 46 Advertiser Index 31 HOLIDAY OUTLOOK & GIFT GUIDE Deep discounts and slashed sale prices are quickly becoming a holiday tradition, and there are indications consumers expect savings to be bigger and better, putting further pressure on retail profit margins. Even so, we’re optimistic outdoor specialty cash registers will ring, and our annual gift guide is filled with last minute ideas for all types of outdoor niches. 4 | InsideOutdoor | Fall 2011
• Anti-Snow Pack Plate • Durable and Light Weight • Adapts to Most Footwear explore dare to Venture Beyond the point oF POSSIBILITY all the way up to the extreme www.yaktrax.com/XTR © 2011 Implus Footcare, LLC. Yaktrax ® is a registered trademark of Implus Footcare, LLC.
- Page 1 and 2: Fall 2011 www.insideoutdoor.com WAT
- Page 3: A layered approach to comfort and d
- Page 7 and 8: REACHING NEW CUSTOMERS shouldn’t
- Page 9 and 10: Permanent, temperature-regulating f
- Page 11 and 12: Confidence. Delivered. Scent? Meet
- Page 13 and 14: efforts by his daughter Brooke Turn
- Page 16 and 17: How familiar are you with the follo
- Page 18 and 19: ing an Earnout r Consideration •
- Page 20 and 21: On Spec and In Stock Outdoor compon
- Page 22: the CORDURA brand portfolio has a f
- Page 25 and 26: Photographers Guild. “Most membra
- Page 28: future, including developing a harm
- Page 31 and 32: 2011 Holiday Outlook & Gift Guide H
- Page 33 and 34: Every YEAR SINCE IF IT RENEWS YOUR
- Page 35 and 36: Eureka Warrior 230 Lantern Sure to
- Page 37 and 38: National Ski Patrol Cookbook Satisf
- Page 39 and 40: and in-ear canal models. The headph
- Page 41 and 42: Back Office (or factor) at a discou
- Page 43 and 44: Back Office whether the target or a
- Page 46 and 47: Back Office merchant and charges a
- Page 48: 222 days of drizzle 6 hail storms 2
• Anti-Snow Pack Plate<br />
• Durable and Light Weight<br />
• Adapts to Most Footwear<br />
explore<br />
dare to<br />
Venture<br />
Beyond<br />
the point oF<br />
POSSIBILITY<br />
all the way<br />
up to the<br />
extreme<br />
<br />
www.yaktrax.com/XTR<br />
© 2011 Implus Footcare, LLC. Yaktrax ® is a registered trademark of Implus Footcare, LLC.
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