Fall - InsideOutdoor Magazine
Fall - InsideOutdoor Magazine
Fall - InsideOutdoor Magazine
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C O N T E N T S<br />
<strong>Fall</strong> 2011<br />
Departments<br />
31<br />
DATA POINTS<br />
8 NUMBERS WORTH NOTING<br />
Barefootin’; QR readers; channel conflict; tech reps;<br />
print is alive; mobile show; and more<br />
14<br />
COMPONENTS NOTES<br />
TEXTILE NEWS SWATCHES<br />
20 University claims ‘permanent’ anti-microbial<br />
20 CORDURA shows softer side of durability<br />
22 Unifi gives waste a second life<br />
25 Sorona safety certified<br />
26 Organic cotton’s healthy growth<br />
28 Kevlar opens Carolina facility<br />
BACK OFFICE<br />
40 CASH FLOW IS KING<br />
Alternative financing for growth<br />
20<br />
FEATURES<br />
14 WATERPROOF WARS 2.0<br />
The current competitive landscape of the breathable waterproof<br />
fabrics market provides a vision of disruptions that are taking<br />
place up and down manufacturing and retail marketing.<br />
By Martin Vilaboy<br />
42 A CLEAN EXIT<br />
The ups and downs of earnouts<br />
44 SWIPE FEE SAVVY<br />
Get the savings you deserve<br />
6 Letter from the Editor<br />
12 Rep News and Moves<br />
46 Advertiser Index<br />
31 HOLIDAY OUTLOOK & GIFT GUIDE<br />
Deep discounts and slashed sale prices are quickly becoming<br />
a holiday tradition, and there are indications consumers expect<br />
savings to be bigger and better, putting further pressure on retail<br />
profit margins. Even so, we’re optimistic outdoor specialty cash<br />
registers will ring, and our annual gift guide is filled with last<br />
minute ideas for all types of outdoor niches.<br />
4 | <strong>InsideOutdoor</strong> | <strong>Fall</strong> 2011