Press Release - GFD - Gesellschaft für Dichtungstechnik mbH

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Press Release
Once again, this year's Industrial Fair will be taking place in Hannover, on
April 21-25.
It is one of the world's leading fairs for international engineering, in
particular mechanical engineering, to be positioned outside the field of the
specialist fairs.
It is interesting to consider why businesses choose to exhibit their products
at events like the Hannover Fair, in a climate in which cost minimisation is
such an important factor. After all, it is common knowledge that trade fair
activities are rather cost intensive
The year 2008 will mark the 21st time that GFD is participating in the
Hannover Industrial Fair.
The stated aims of participating companies vary greatly.
For instance, our main reason for taking part in international fairs is to
improve our chances of gaining access to new markets, and in particular:
• Increasing our share of exports
• Attracting new customers
• Maintaining existing customer relations
• Presenting new products
The trade fair functions as a platform upon which we can present ourselves
to an international public.
The exhibition stand is the centre of targeted presentational activities.
It is of uniform design, ready configured, economical, and functional.
We conduct dialogues with existing and potential customers and establish
contacts to customers and suppliers in the industrial, production, retail and
service sectors.
It also enables us to determine whether products, competence, and
communication are as they should be.
Hannover Fair Press Release 2008 · GFD - Gesellschaft für Dichtungstechnik mbH