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#12 06 Courses #1 - Multiple Choices

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MKT – Marketing<br />

MKT/TEC109<br />

Introduction to Fashion Merchandising<br />

3 credits 3 periods lecture<br />

Explores the various levels and<br />

specialized segment of the fashion<br />

industry, the principles of fashion, the<br />

fundamentals of merchandising apparel,<br />

consumers' influence on demand and<br />

marketing activities. Prerequisites:<br />

None.<br />

MKT/TEC151<br />

Display and Visual Merchandising<br />

3 credits 4 periods lecture + lab<br />

An examination of the principles of<br />

design including line, color, balance, and<br />

texture as they relate to the display of<br />

merchandise. Participation in displays,<br />

field trips, and individual projects.<br />

Prerequisites: None.<br />

MKT/TEC200<br />

Retail Buying<br />

3 credits 3 periods lecture<br />

Examines management/buyer role in<br />

investment, pricing, planning,<br />

controlling sales and inventories.<br />

Prerequisites: None. Any BPC/CIS<br />

spreadsheet course recommended.<br />

MKT263<br />

Advertising Principles<br />

3 credits 3 periods lecture<br />

Introduces the advertising function<br />

within business, including media study,<br />

creative strategies, and advertising<br />

campaigns. Prerequisites: None.<br />

MKT271 suggested, but not required.<br />

MKT267<br />

Principles of Salesmanship<br />

3 credits 3 periods lecture<br />

Analyzes and applies the steps and<br />

techniques used in personal selling.<br />

Highlights the role of the professional<br />

sales representative and his/her<br />

functions as they relate to the company's<br />

mission and customer expectations.<br />

Prerequisites: None.<br />

MKT268<br />

Merchandising<br />

3 credits 3 periods lecture<br />

Surveys structure and operation of retail<br />

organizations.<br />

Emphasizes<br />

merchandising to include price, location,<br />

time promotion and quantity.<br />

Prerequisites: None. MKT271<br />

suggested but not required.<br />

MKT271<br />

Principles of Marketing<br />

3 credits 3 periods lecture<br />

An analysis of the marketing process and<br />

environment with regard to the product,<br />

pricing, distribution, and<br />

communication in order to satisfy buyer<br />

needs. Prerequisites: None.<br />

MKT/TEC274AA<br />

Fashion Merchandising Study Tour<br />

1 credits 5 periods lab<br />

A tour of the retail merchandising<br />

industry outside the metropolitan<br />

Phoenix area. Includes a variety of<br />

experiences and activities to enhance<br />

awareness of this multifaceted career.<br />

Prerequisites: Department approval.<br />

MKT/TEC274AB<br />

Fashion Merchandising Study Tour<br />

2 credits 10 periods lab<br />

A tour of the retail merchandising<br />

industry outside the metropolitan<br />

Phoenix area. Includes a variety of<br />

experiences and activities to enhance<br />

awareness of this multifaceted career.<br />

Prerequisites: Department approval.<br />

MKT/TEC274AC<br />

Fashion Merchandising Study Tour<br />

3 credits 15 periods lab<br />

A tour of the retail merchandising<br />

industry outside the metropolitan<br />

Phoenix area. Includes a variety of<br />

experiences and activities to enhance<br />

awareness of this multifaceted career.<br />

Prerequisites: Department approval.<br />

MMT – Multimedia Technology<br />

MMT/CIS140<br />

Survey of Multimedia Technology<br />

2 credits 3 periods lecture + lab<br />

Introduction to multimedia technology<br />

and its uses. Overview of the various<br />

hardware and software used in<br />

developing and delivering multimedia.<br />

Emphasis on how multimedia is used in<br />

education and training. Provides a basic<br />

understanding of the process used to<br />

define and develop multimedia<br />

applications. Prerequisites: CIS105, or<br />

permission of instructor.<br />

Phoenix College 2005-20<strong>06</strong> Catalog • 303<br />

MMT/ADA/ART184<br />

Computer Animation<br />

3 credits 6 periods lecture + lab<br />

The art of animation (animated<br />

sequences, special effects, titles, etc.)<br />

using the computer. Construction<br />

characters, background graphics, color,<br />

scaling, storyboard, cells, timing, editing,<br />

and surface rendering. Screening and<br />

discussion of selected animated short<br />

films and videos. Prerequisites: ART100,<br />

or ART111, or ART116, or permission of<br />

instructor.<br />

MMT/ART185<br />

3-D Modeling for Animation<br />

3 credits 6 periods lecture + lab<br />

Basic concepts of 3-D modeling.<br />

Anatomy of computer geometry; basic<br />

elements that make computer modelscurves,<br />

surfaces, nurbs, and polygons. 3-<br />

D translation, shading, materials, and<br />

rendering. Prerequisites: ART/MMT184<br />

or ART/MMT184AC or permission of<br />

the instructor.<br />

MMT/ART190<br />

Art of Web Site Design<br />

3 credits 6 periods lecture + lab<br />

Print vocabulary, relationships, and<br />

typographic style for HTML and World<br />

Wide Web publication. Discussion of<br />

color, proportion, and design emphasis.<br />

Producing Web sites using HyperText<br />

Markup Language (HTML), digital text,<br />

and graphics to produce artistic form and<br />

content for the Web. Prerequisites:<br />

ART180AB or ART180AC or ART180AE<br />

or permission of instructor.<br />

MMT/VPT216<br />

Multimedia Project Management<br />

3 credits 6 periods lecture + lab<br />

Interactive video and multimedia project<br />

management including defining,<br />

analyzing, designing, and validating<br />

interactive/multimedia applications;<br />

building and managing development<br />

and production teams; planning,<br />

budgeting, and scheduling;<br />

interactive/multimedia authoring;<br />

project implementation; and writing<br />

RFP's (Request For Proposal).<br />

Prerequisites: CIS/MMT140, or<br />

permission of instructor.<br />

MMT/ADA/ART284<br />

Intermedia Animation<br />

3 credits 6 periods lecture + lab<br />

Elements of electronic animation with<br />

interactive text graphics, photography,<br />

sound, film, and video construction.<br />

Prerequisites: ADA/ART/MMT184 or<br />

permission of instructor.<br />

Course Descriptions

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