Summary

8.7.2. Checklist
These are used to track all assumptions and measurement.
Assumption Year 1 Year 2 Year 3
Profit from Society6 $400 $760 $2000
Sales from services $4800 $6,700 $10,000
Unit sales of books 0 3,200 15,000
Profit from books $5,600 $26,000
Editing fee per book $500
Accountant fee $150
8.7.3. Other Opportunity Costs to Consider
Licensing deals / co-branding with other brands.
Talks and Workshops using Evacomics brand.
Increase sales in products and ebooks.
Opportunity to gain funding or sponsors for gallery exhibition or publications.
8.7.4. Evaluation and Control
Check market response to product designs at society6 and adjust accordingly. Remove
unpopular designs that receive none or less than 3 orders for 3 months.
Monitor popular webcomic strips at Facebook and make appropriate changes for compiling
into a book.
Monitor sales of first book and continue to tweak book META information until it is able to
sell better.
Check product and book sales to update forecast respectively.
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