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too expensive so generating new content is a better preposition unless Facebook lowers their<br />

advertising fee. So far, many current readers and friends have expressed interest to see a book<br />

published so they do not have to scroll around the social media page to find past comic strips.<br />

Japanese and Foreigners who want to understand each other’s cultural differences<br />

Many foreigners experience culture shock when they come to Japan for study or work<br />

because Japanese culture is very different from other countries, even with other Asian countries like<br />

Korea and Singapore. Foreigners are usually surprised and are likely to seek guidance from friends<br />

from the same country or visit forums that target foreigners in Japan like Gaijinpot or JREF for tips<br />

and advice. They might also follow blogs by foreigners about their life in Japan in the hope of<br />

understanding more about the Japanese culture so they can blend in better at the workplace or<br />

everyday life. They also follow social media to learn more about Japan and had found Evacomics<br />

entertaining for illustrating what they had gone through and making fun of the situation. These<br />

include myself and other classmates in my Japanese school and university. There are 2 million<br />

registered foreigners who are staying in Japan based on 2011 statistics from the Official Statistics of<br />

Japan.<br />

Japanese are also likewise shocked about foreign culture when they work in global<br />

companies or when they are sent to an overseas branch from their Japan headquarters. Japanese<br />

students tend to have a less shocking experience because they usually go overseas as an exchange<br />

student and have more of a tourist mentality then trying to understand and blend in with the foreign<br />

culture. My Japanese colleagues from the MBA program expressed their interest in my comics<br />

because they would like to do more international business and reading my comics helps them to<br />

understand some problems that they had gone through or will go through.<br />

Readers from this segment have all expressed interest in buying Evacomics book about<br />

cultural comparisons with the objective to learn more about each other’s cultural differences for<br />

work and living.<br />

Japanese who want to learn English<br />

There is also a slowly increasing number of Japanese that simply liked my Facebook page<br />

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