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8.2.1. Start-up <strong>Summary</strong><br />
I am capable of doing my own website, promotional material and marketing but require<br />
expensive digital equipment for production. These include a media tablet to present work to clients<br />
and purchase of Applecare support package to extend my macbook warranty for another two years.<br />
My older macbook will be used as a backup machine in case the current hardware fails so I can still<br />
continue to work. I will be making use of various free services such as Society6.com, which will<br />
take care of online payments, manufacturing and shipping to customers, so I can concentrate on<br />
marketing and creating my artwork. $1,000 in cash is required in case there is a need to print<br />
materials for marketing purpose or repair of hardware that is not under warranty. The following chart<br />
outlines the start-up requirements (Exhibit 8-1).<br />
Exhibit 8-1: Start-up Requirements<br />
8.2.2. Company Ownership<br />
Start-up Requirements<br />
Start-up Expenses<br />
Applecare (till Aug 2015) $440<br />
Namecards $33<br />
iPad mini $400<br />
Website domain and hosting $154<br />
Total Start-up Expenses $1,027<br />
Start-up Assets<br />
Cash Required $1,000<br />
Start-up Inventory $0<br />
Other Current Assets $0<br />
Long-term Assets $0<br />
Total Assets $1,000<br />
Total Requirements $2,027<br />
Evacomics is a sole proprietorship, owned by Evangeline Neo.<br />
8.2.3. Company Locations and Facilities<br />
The company is located in the home of Evangeline Neo in Singapore. It is not anticipated<br />
that expanded facilities will be needed for the first few years of the plan. All design and planning<br />
work will be done at home. All printing bigger than A4, and selling of merchandise and books will<br />
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