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When to Tweet, What to Post, How to Blog, and Other Proven Strategies,” 34 photos get the most<br />
likes and shares, based on the top 10,000 most-liked Facebook pages. This is in-line with the<br />
Edgerank algorithm. The most commented was plain text stories, followed by photo stories. Posts<br />
with self-referential words like “I” or “me” tended to get more likes too (Exhibit 7-2).<br />
Exhibit 7-2: Self Reference<br />
Source: Dan Zarrella<br />
Content that was posted later in the day tend to get more likes and shares (Exhibit 7-3),<br />
coinciding with the time people get off from work or school. Although Saturdays and Sundays seem<br />
to generate the most likes (Exhibit 7-4), but experience on Evacomics seem to differ with posts on<br />
Sundays faring weaker than those on weekdays. It is advisable to experiment with different times of<br />
the day to find out the best time to update to capture the most audience engagement, as each page<br />
demographics will differ. After finding out the best time, it is better to stick with the schedule.<br />
34 Zarrella, Dan. "How to Get More Likes, Comments and Shares on Facebook." Dan Zarrella. N.p.,<br />
n.d. Web. 3 June 2013.<br />
.<br />
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