CONTENTS Section 1: Network Introduction and Overview Page 3 Section 2: Overview of Radio 2 Performance and Audience Page 5 Section 3: Working with Radio 2 Page 7 Section 4: Ad Hoc <strong>Brief</strong>s and slots available for commission Page 13 Documentaries Page 13 Presenter-Led Genre Series Page 17 Ideas Welcome Page 20 Section 6: <strong>Commissioning</strong> Contacts Page 23 2
‣ Section 1: Network Introduction & Overview Welcome to our Main <strong>Commissioning</strong> Round for 2014/2015. It’s been another successful year for the network, still the biggest, and ‘most listened to’, radio station in the UK. In the latest RAJAR figures, we has moved up again to a record weekly reach of 15.27m. The average age of a Radio 2 listener remains stable at 51 years, as does the average age of a listener to our Breakfast Show. The Chris Evans Show posted a record reach and share, 9.80m and 19.2%, and there were also record reach figures for programmes right across the schedule: Ken Bruce, Jeremy Vine, Graham Norton, Pick of the Pops, Dermot O’Leary, Steve Wright Love Songs, Weekend Wogan, Elaine Paige and Johnnie Walker. The last couple of months have seen Radio 2 broadcast some very creative and distinctive programming, with much of that content right at the heart of our daytime schedule. At the end of May Chris Evans introduced his 500 Words children’s writing competition with the Final again held at the Hay Literary Festival. This year we received a record 90, 271 entries, and worked again with <strong>BBC</strong> Learning this year creating a 500 words pack which was sent out to over 5,000 schools. Our third 2 Day was themed around the 60th anniversary of Friday Night Is Music Night. From Chris Evans through to Simon Mayo, each show shone a spotlight on a different section of the orchestra. We received an overwhelmingly positive response from the audience, while the digital impact of 2 Day was huge. Each daytime show featured live inserts from Hackney Empire - all filmed, edited and turned around quickly to be shared as ‘catch up highlights’ on our website and on social media. The day culminated in a Friday Night Is Music Night gala concert from Hackney, streamed live on the <strong>BBC</strong> Red Button and the Radio 2 website. On the night there were 378,000 live Red button views, with this rising to 590,000 following a catch-up day the week after. Our year-long documentary series The People’s Songs - Stuart Maconie’s History of Modern Britain in 50 records - continues throughout 2013. This project launched on our website last August (a full five months before transmission), where our listeners were encouraged to contribute to this major project. Their memories and recollections are now part of this landmark show which commenced in January. The entire run is ‘series-stacked’ on the Radio 2 website, so listeners can go and listen back to every show so far, and there is also a special People’s Songs Gallery at the O2’s British Music Experience. In 2013 Radio 2’s commitment to live music has been supported by a monthly series of unique multi-platform live music events, with performances by world famous talent. On Thursday 16th May, Rod Stewart performed an In Concert at the <strong>BBC</strong> Radio Theatre. It was not just an evening concert but an event which ran throughout the whole day – a lucky listener won a pair of tickets in Chris Evans’ Breakfast Show; Rod then performed a couple of songs in his ‘Soundcheck’ live for Claudia Winkleman. Jo Whiley hosted an “Ask Rod” interview where she put listener questions to the singer streamed on the Radio 2 website, and Rod also popped in to chat to Simon Mayo on his Drivetime show. The evening concert was streamed live on the <strong>BBC</strong> Red Button and the Radio 2 website. 570,000 people watched the Red button, which included 179,000 watching live on the night. 3