IMD Press Kit

PRESS KIT

Table of Contents
I. Key Facts
II. Core Activities
III. Global Centers
Origins
Our Difference
Participants
Faculty
Research & Development
Rankings
Facilities
Location
Open Enrollment Programs
Degree Programs
Partnerships Programs
IMD Global Family Business Center
IMD Global Value Chain Center
IMD Global Board Center
IV. Research Centers
V. Faculty
IMD World Competitiveness Center
IMD Center for Corporate Sustainability Management
The Evian Group@IMD
Professor Dominique Turpin, President of IMD
Professor Martha Maznevski, MBA Program Director
Professor Philip Rosenzweig, EMBA Program Director
IMD Faculty Areas of Expertise
VI. Corporate Learning Network
Wednesday Webcasts
Events, Business Forums & Leadership Discussions
Partners & Business Associates
VII. Alumni Network
VIII. Contact Information
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I. Key Facts
Origins
IMD was established in January 1990, as the successor to two previously independent
business schools: IMI, founded in Geneva by Alcan in 1946, and IMEDE, founded in
Lausanne in 1957 by Nestlé. Incorporated under the name “IMD - International
Institute for Management Development,” IMD is a leading provider of executive
education for large- and medium-size international businesses and for individuals.
Our Difference
We are 100% focused on real-world executive development
We have a single vision—to develop global leaders through executive
development—and everything we do is geared toward achieving this vision. IMD
is run like a business, not only as an academic institution. This means we can
adopt a relentlessly practical, problem-solving approach to create real-world
impact for our clients.
We offer Swiss excellence with a global perspective
Based in Switzerland and operating out of key locations worldwide, IMD shares
its host nation's commitment to excellence while offering a truly global
experience. We are intellectually and culturally diverse, with no single dominant
nationality.
We are independent and entrepreneurial
IMD is a self-owned foundation without the constraints of university structures
and academic processes. We have no faculty hierarchy, departmental structure
or tenure system. We are non-dogmatic and have no national agenda. Our only
goal is to serve our clients as quickly, flexibly and effectively as possible.
We are world pioneers in program design and delivery
IMD is constantly innovating to give its clients the programs they need, when and
how they need them. We are pioneers in customized partnership programs and
innovative open programs—and, increasingly, in blended learning experiences
that combine the best of both.
Participants
IMD is truly international. Every year, about 8,000 executives, representing around 100
nationalities, attend some 20 open-enrollment Executive Development Programs
(including intensive MBA and EMBA programs) as well as company-specific
Partnership Programs. Participants come from virtually every sector of service and
manufacturing industries and range from young managers to board members from
major world-class corporations. English is the working language at IMD. No single
business approach or cultural background dominates.
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I. Key Facts
Faculty
Over 60 Faculty members, comprising more than 20 nationalities, are recognized
authorities in their fields. They divide their time between teaching, research and
consulting to major companies and thus remain firmly on top of the latest developments in
managerial practice.
Research and Development
Learning at IMD has its roots in original IMD research. IMD carries out its research in
close collaboration with industry, very often with IMD's Corporate Learning Network
companies. To create value, Faculty members make sure that research initiatives are
relevant to practicing managers and produce a steady flow of new material for IMD
programs.
Rankings
IMD is ranked first in executive education outside the US and second worldwide
(Financial Times, 2008-2012) and first in open programs worldwide (Financial Times
2012). IMD's MBA is ranked number one worldwide (Forbes, 2011) and number one
outside the US (The Economist, 2011).
Facilities
IMD’s purpose-built campus has top quality facilities, including a 350-seat auditorium in
the Maersk Mc-Kinney Møller Center, a state-of-the-art Executive Learning Center, a new
Research and Development Center, a well-resourced Information Center, auditoriums,
study and meeting rooms equipped with advanced audio-visual and computer equipment.
The campus is non-residential.
Location
The IMD campus is located in the heart of Europe, in Lausanne, on the shores of one of
Switzerland’s most beautiful lakes. It is situated about 40 minutes by road or rail from
Geneva – home to many international organizations and global corporations.
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II. Core Activities – Open Enrollment Programs
IMD has some 20 open enrollment programs designed for executives at every stage of
their careers. The programs, which draw heavily on IMD research, are stimulating and
challenging, and emphasize the development of leadership skills and new competencies.
Top Management Programs
An exclusive feature of the IMD portfolio, Top Management Programs are short, intensive
programs that bring together very senior executives. These top managers come from
widely different industries but have similar responsibilities and face similar issues.
• High Performance Boards – How board directors make a real difference
• The Strategy Challenge
General Management Programs
General Management Programs are rigorous and comprehensive. They represent a
major learning investment by the participants and their companies. They are designed for
executives who have reached a decisive stage in their careers and prepare them to move
forward. There is one program for each level of management responsibility.
• Breakthrough Program for Senior Executives – High impact strategy and
leadership
• Advanced Strategic Management – Driving sustainable business results
• Program for Executive Development – Building global leaders
• Building on Talent –Developing the next generation of leaders
www.imd.org/oep
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II. Core Activities – Open Enrollment Programs
Orchestrating Winning Performance
The global business program for individuals and teams
Leadership Programs
Developing the individual leadership capabilities of managers in key aspects of business,
i.e. cross-function management, significant organizational change, international expansion
or mobilizing people.
• High Performance Leadership – Listen, influence, impact
• Advanced High Performance Leadership – A unique retreat for HPL alumni
• Mobilizing People –Leading with impact
• Strategies for Leadership – Empowering women executives
Execution Capability Programs
Execution Capability Programs examine the challenges of managing a specific function,
then help the participants expand their perspectives from a narrow functional view to the
broader issues of contributing to the overall strategy of the company.
• Leading the Family Business – Assuring the continuity of family-owned enterprises
• Strategic Marketing in Action – Winning in tough markets
• Strategic Finance – Creating value through financial excellence
• Driving Strategic Innovation – Achieving high performance throughout the value chain
• Managing the Global Supply Chain – Growth through agility and efficiency
• One Planet Leaders – Business and sustainability in action
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II. Core Activities – Degree Programs
The IMD Master of Business Administration (MBA)
Focus on creative leadership
The IMD MBA class comprises 90 participants who are committed to an intensive 11-
month learning experience. IMD prepares its graduates not only to tackle the complex
business challenges of the future but also to exercise the leadership needed to
obtain results through others. The large number of companies that recruit at IMD
confirms that IMD graduates are among the most sought-after.
www.imd.org/mba
The IMD Executive Master of Business Administration (EMBA)
Never stop learning
The IMD Executive MBA program is practice-oriented, structured in six modules and
linked by distance learning. The class ranges between 60 and 70 members.
There are various program paths that can lead a participant to IMD’s Executive MBA
program: the Program for Executive Development (PED), the Accelerated Executive
Development Program (AEDP), the Mastering the Technology Enterprise Program
(MTE), or the Building on Talent Program (BOT). Then participants spend a year of
elapsed time working on assignments that cover the major functions of business, but
tailored to their company's needs. They also compare and contrast the way business is
done in diverse economies by visiting Silicon Valley, Shanghai and India. Participants in
the IMD Executive MBA class come from a wide variety of nationalities, cultures and
business experiences, and all are fast-rising, internationally-experienced managers. A
typical class comprises 22 to 24 nationalities, 16 to18 mother tongues, 25 to 29
industries, with an age range of 34 to 50.
www.imd.org/emba
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II. Core Activities – Partnership Programs
Partnership Programs
IMD Partnership Programs are designed and delivered in collaboration with a select group
of IMD Corporate Learning Network members to address their specific learning objectives.
These tailor-made programs help them build new capabilities and to address their most
significant business challenges. They blend academic expertise with hands-on
implementation and are designed for learning and business impact.
Partnership Programs are a significant part of IMD's business. All IMD Faculty design, lead
and deliver Partnership Programs, and all have strong experience working with clients to
build programs that address their specific objectives.
At IMD we work closely with an organization to understand its challenges, its
organizational “DNA”, where it comes from and where it hopes to go, and when we can
bring the best of our insight and experience to the program design and delivery process.
This is what we mean by “Partnership Philosophy”. We work together with our partners to
create a program that addresses the most critical challenges in the most effective way.
www.imd.org/pp
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III. IMD Global Centers
The IMD Global Family Business Center
The IMD Global Family Business Center is first and foremost a resource for family
businesses. For close to a generation, IMD has worked with leading global family
businesses, gaining extensive expertise in the field and growing into a global center
of excellence. The Center encompasses on-going, highly relevant research and a
wide range of educational offerings that bring our research to practicing family
businesses. For more information, visit: www.imd.org/gfbc.
The IMD Global Value Chain Center
The IMD Global Value Chain Center is an exclusive consortium project where
leading non-competing companies are joining with IMD to explore the future best
practices in value chain management. As many executives question the
sustainability of their business models in the wake of the financial crisis, the IMD
Global Value Chain Center argues for a fundamental adaptation of business models
and the value chains that support them. For more information, visit:
www.imd.org/vc2020.
The IMD Global Boards Center
The mission of the IMD Global Boards Center is to help the boards of leading
organizations to be the most effective at governing by providing them with a 360-
degree view and the ability to foster business development in their social and
economic environment. In addition to rigorous research in the field of corporate
governance, the Center develops programs to train top leaders and board
members to support, challenge, open up new perspectives, share knowledge,
provide counterbalance, monitor, control and govern companies and their
executives.
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IV. IMD Research Center: World Competitiveness
Center
World Competitiveness Center Activities
• World Competitiveness Yearbook and World Competitiveness Online
Database
• Special country / regional competitiveness reports
• Training modules on competitiveness
• Workshops on competitiveness and presentations
What is the IMD World Competitiveness Yearbook?
The IMD World Competitiveness Yearbook (WCY) is reputed as being the
worldwide reference point on the competitiveness of nations, ranking and
analyzing how an economy creates and sustains the competitiveness of
enterprises. It has been published since 1989 and is the world’s most renowned
study comparing the competitiveness of national and regional economies.
Providing over 500 pages of key data and including in-depth profiles for each of
the 59 economies, the WCY is considered an invaluable research tool for
benchmarking competitiveness performance. Focusing primarily on hard facts
taken from international and regional organizations and private institutes, the
statistics are complemented with results from an annual Executive Opinion
Survey. Data is also aggregated over a five-year period to examine the trends in
competitiveness. The collaboration with 54 Partner Institutes worldwide helps
ensure that the data is as reliable and up-to-date as possible.
www.imd.org/wcc
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IV. IMD Research Center: Center for Corporate
Sustainability Management
What is the Center for Corporate Sustainability Management?
CSM is a research and learning initiative at IMD. CSM aims to be the academic partner of
companies on their "sustainability journey", helping them to embed their sustainability
strategies in multiple ways. CSM endeavors to help its 20 global member companies and
partner organizations to build sustainable business advantages through social and
environmental strategic action.
Research themes and events
During the year, CSM organizes two roundtables on current sustainability topics of strategic
relevance to business together with an open forum on bringing the best of IMD research in
the area of corporate sustainability to our Corporate Learning Network. CSM also carries out
individual projects and case studies in partnership with companies and organizations to
embed sustainability strategies in their daily work.
The CSM Member Companies
ABB
Addax Petroleum Services
Bacardi Martini
Bombardier Transportation
Coca-Cola Hellenic
Efico
Firmenich
Gearbulk
Hoffmann-La Roche
LombardOdier
Novartis
Philip Morris International
PWC
RWE
Sulzer
Swiss Re
Syngenta
Unilever
WestLB
WWF
The CSM Partners
Breakpoint (Danish Management Forum)
Burson-Marsteller
EABIS (European Academy of Business in Society)
GAIN (Global Alliance for Improved Nutrition)
SAI Platform (Sustainable Agriculture Initiative Platform)
WEC (World Environmental Center)
WWF Climate Savers
www.imd.org/csm
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IV. Research Center: The Evian Group@IMD
The Evian Group@IMD, founded in 1995, is an international coalition of corporate, government
and opinion leaders, committed to fostering an open, inclusive, equitable and sustainable global
market economy in a rules-based multilateral framework.
The Evian Group advocates trade liberalization to achieve growth and sustain the momentum of
globalization. The Evian Group believes that international trade and investment has the potential of
uniting people through greater mutual understanding and common interest across countries,
continents, cultures and generations, rather than dividing them.
The Evian Group has been described as a “birthplace of ideas” and in its diverse activities draws on
the collective wisdom and experience of its members, Brains Trust and associates to provide
greater knowledge, vision and direction in meeting the economic and social challenges of the 21st
century.
The Evian Group has also been described as a “bridge between North and South.” In its diverse
activities it seeks to reduce the “trust deficit” that has been an increasingly prominent feature of the
early 21st century between “developed” and “developing” countries. Greater transparency in trade
can foster better understanding and more dynamic relations.
The Evian Group, although global in its outlook and outreach, has focused on four key regions:
Europe, the Arab Region, Greater China and South Asia. All four have played a major role in the
development of global trade and world civilization. The four regions are vital to the establishment of
the 21st century global community, without which the global market cannot be sustained. The Evian
Group is committed not only to establish a constructive and strong presence in the four regions, but
also to act as a bridge between them.
The Evian Group adheres to the view that poverty, inequality, injustice and intolerance are the key
moral issues of the 21st century, as slavery was in the 19th and fascism in the 20th. It believes that
a market economy, founded on responsible capitalism, combining the critical role of government in
providing public goods, a strong ethical base of good governance and free enterprise are the best
means for generating growth, employment, empowerment and enrichment in terms of both wealth
and welfare.
The Evian Group is strongly engaged in working with the next generation of leaders and with youth.
It is convinced that if youth does not have hope in the 21st century, there will be no hope for the
21st century.
The Evian Group believes that every positive contribution, no matter how modest, counts. It also
adheres strongly to the words of Edmund Burke: “All that is needed for evil to happen is for good
men to do nothing”.
www.imd.org/eviangroup
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V. Professor Dominique Turpin, IMD President
Professor Turpin became President of IMD on July 1, 2010.
His current research focuses on brand management, and he has been widely published in
more than 100 books, articles and case studies including the Financial Times, European
Business Forum and MIT Sloan Management Review.
Professor Turpin has directed customized programs for companies such as Groupe SEB,
Panasonic, Japan Tobacco International and KAO. He has extensive teaching, consulting
and research experience in the areas of marketing and international strategy both in
Europe and in Asia, particularly in the area of brand management, customer orientation
and communications strategy.
He has worked as a consultant and management educator with a large number of
international companies including: Coca Cola, CPW, Danone, DSM, Jardine Matheson,
Nestlé, Novo Nordisk, Philips and Uponor. He also served as a board member for
ITOCHU Europe, a leading Japanese trading company and the Ecole Hôtelière de
Lausanne.
Prior to joining IMD, he spent several years in Tokyo as a representative of a French firm
in Japan. He served as Visiting Professor at the Keio Graduate School of Business
Administration, Japan. Since 1994, Professor Turpin serves as the IMD representative on
the Academic Council of the China-Europe International Business School in Shanghai
(People's Republic of China).
Dominique Turpin received his master's degree from ESSCA in France. He earned a
doctorate in economics from Sophia University in Tokyo, Japan.
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V. Professor Martha Maznevski, MBA Program
Director
Martha Maznevski is Professor of Organizational Behaviour and International Management at
IMD. She teaches courses and modules spanning a broad range of organizational behavior
topics, including teams and leadership in global and virtual (distance) contexts, diversity and
inclusiveness, and the relationship between organizational and national culture. She teaches
company programs for Borealis, Skanska, and others, and has served as a consultant and
advisor to public and private organizations in North America, Europe, and Asia on issues of
managing people globally.
Professor Maznevski has presented and published numerous articles on these subjects, most
recently The Blackwell Handbook of Global Management: A Guide to Managing Complexity
(Blackwell, 2004), and she is a co-author of the popular textbook International Management
Behavior (Blackwell). Her current research focuses on the on-going dynamics of highperforming
teams and networks in multinational organizations, and managing people in global
complexity. Martha Maznevski co-developed the Cultural Perspectives Questionnaire, an
instrument that measures individuals’ cultural orientations and is widely used as a diagnostic
tool in global teams and organizations.
Before joining IMD, Professor Maznevski served as Faculty at the University of Virginia (USA)
and the University of Western Ontario (Canada), and as a visiting researcher at the Stockholm
School of Economics (Sweden). She earned degrees in education from the University of
Toronto (Canada), and in anthropology (undergraduate) and business administration (PhD)
from the University of Western Ontario.
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V. Professor Philip Rosenzweig, EMBA Program
Director
Phil Rosenzweig is Professor of Strategy and International Business.
Professor Rosenzweig's areas of expertise include strategy, firm performance, and complex
organization design. He has written extensively on the management of multinational firms, with
articles published in Strategic Management Journal, Journal of International Business Studies,
The International Executive, Academy of Management Review, Management Science, California
Management Review, and the European Management Journal. He is also the author of
numerous case studies on firms including Microsoft, Daimler Benz, Matsushita, Renault,
Heineken, Rhône-Poulenc, Accor, MTN, Dubai Aluminium, and Vodafone.
Phil Rosenzweig has focused his attention on critical thinking and managerial decision making.
His 2007 book, The Halo Effect and the Eight Other Business Delusions that Deceive Managers
(Free Press, 2007), takes a critical look at the errors that pervade much business thinking. It
was named Best Business Book of the Year by get Abstracts, and was favorably reviewed in
Harvard Business Review, the Financial Times, The Wall Street Journal, USA Today, and
dozens of other newspapers and magazines. To date, it has been translated into 14 languages.
An article based on the book, “Misunderstanding the Nature of Firm Performance: The Halo
Effect and Other Business Delusions,” received the Accenture Award as best article of 2007 in
California Management Review.
Prior to joining IMD, Phil Rosenzweig was assistant professor at Harvard Business School from
1990 to 1996. In addition to his academic experience, he worked with Hewlett-Packard
Company in California from 1979 to 1986. He received his PhD from the Wharton School,
University of Pennsylvania in 1990; MBA from the University of California, Los Angeles, in 1980;
BA in economics from the University of California, Santa Barbara, in 1976.
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VI. Corporate Learning Network
The IMD Corporate Learning Network comprises more than 100 global companies with a
shared passion for learning, and a shared commitment to attract, develop and retain top
people. These companies drive IMD’s research agenda; they demand relevance, challenge
the school to innovate, and contribute to governance. It is an active network, engaged in
ongoing dialogue at multiple levels of the organization and across a range of learning
activities. IMD and the member companies strive to achieve strong, sustainable and mutually
beneficial learning partnerships. There are many ways to leverage a learning partnership
between an organization and IMD:
Wednesday Webcasts – the latest knowledge at your fingertips
Each Wednesday, IMD produces a live, interactive learning broadcast lasting 30 minutes. The
Wednesday Webcasts feature IMD professors, guest CEOs and other top executives. There
are more than 25,000 executives accessing the IMD Wednesday Webcasts, many of them
watching and discussing the webcasts in teams. The newest feature of the webcast series
include IMD professors presenting highlights from their latest research. In addition, webcasts
feature guest authors or critics commenting on other interesting management-related works.
Events – learning and networking at IMD
An invitation to senior executives to participate in the series of learning events that are held at
IMD throughout the year. These events include: Discovery Events – showcasing for discussion
our latest research; Leadership Events – addressing difficult and complex challenges facing
CEOs and executives with strategic responsibility, and other special events.
Business Forums – learning and networking where you are
This is a series of some 20 to 30 half-day learning and networking events in cities around the
world. Many of these events are hosted by Learning Network member companies and feature
IMD Professors and keynote speakers from industry.
Leadership Discussions
“Leadership Discussions” is a series of interviews with CEOs and other outstanding leaders
from some of the world’s best companies and organizations. Join us to hear what top leaders
are saying about governance, leadership, corporate citizenship, business challenges and
more!
www.imd.org/cln
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VI. Corporate Learning Network
Partners & Business Associates
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VII. Alumni Network
The Alumni Network is a powerful business network of more than 75,000
executives worldwide who have participated in an IMD program. The network is structured
into some 45 active clubs around the world. IMD offers on-going learning opportunities to
every alumnus through its Wednesday Webcast series, and through class reunions and events,
including a biennial international event. (c) = club (i) = initiative
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VIII. Contact Information
For more information please contact :
Matthew Mortellaro
Aïcha Besser
IMD Communications
IMD Communications
North America/ Northern Europe
Europe/Latin America/Africa
Tel: +41 21 618 0352 Tel: +41 21 618 0507
Email: matthew.mortellaro@imd.org
Email: aicha.besser@imd.org
Sarah Decorvet
Richard Eames
IMD Communications
IMD Communications
Asia/Australasia/Russia
UK/Middle East/South Africa
Tel: +41 21 618 0353 Tel: +41 21 618 0799
Email: sarah.decorvet@imd.org
Email: richard.eames@imd.org
www.imd.org/pressroom
IMD
Chemin de Bellerive 32
PO Box 915
1007 Lausanne
Switzerland
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