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PROSPECTUS AND PROGRAMME GUIDE - IGNOU

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Block 8: Using Language for Communication: Rehtoric and Argumentation<br />

Unit 36 The Non-Literal Use of Language<br />

Unit 37 Rhetoric and Grammar<br />

Unit 38 A First Guide to Argumentation<br />

Unit 39 More Falacies and Arguments in Advertising<br />

Unit 40 Presupposition, Dilemmas and Language<br />

Audios: 1. Letters (Block - 1)<br />

2. Conversations: Role Relation and Tone in Conversation (Block -2)<br />

3. Making a Public Speech (Block - 4)<br />

Videos: 1. Debating Skills (Block - 4)<br />

2. Appearing for an Interview (Block - 4)<br />

3. Using Charts and Diagrams (Block - 5)<br />

4. Visualising a T.V. Script: Introduction to T.V. Production Techniques (Block - 8)<br />

COURSE-4 BEGE 104: English for Business Communication<br />

Block 1: Recruitment-1<br />

Unit 1<br />

Unit 2<br />

Unit 3<br />

Unit 4<br />

Getting ready for the Job Market<br />

Preparing a Portfolio<br />

Responding to Advertisements<br />

Writing a CV+cover Letter<br />

Block 2: Recruitment-2<br />

Unit 5<br />

Unit 6<br />

Unit 7<br />

Unit 8<br />

Preparing for Interview<br />

Facing Interview<br />

Phone and Walk in Interviews<br />

Group Discussions<br />

Block 3: Greetings and Profiles<br />

Unit 9<br />

Unit 10<br />

Unit 11<br />

Unit 12<br />

Greetings and Introductions<br />

Small talk and Entertaining<br />

Business Organizations<br />

Jobs and Responsibilities<br />

Block 4: Using Telephone at the Workplace<br />

Unit 13<br />

Unit 14<br />

Unit 15<br />

Unit 16<br />

Features of Telephone Communication<br />

Making Arrangements and Appointments<br />

Leaving and Taking messages<br />

Voice Mail, Video Conferencing and Conference Calls<br />

Block 5: Business Correspondence<br />

Unit 17<br />

Unit 18<br />

Unit 19<br />

Unit 20<br />

Unit 21<br />

Modes of Comunication<br />

Internal Business Correspondence-I<br />

Internal Business Correspondence-II, motes, messages, circulars, office orders, notes etc.<br />

External Business Correspondence-I<br />

External Business Correspondence-I<br />

A-25

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