MBA Prospectus-2014 - IGNOU
MBA Prospectus-2014 - IGNOU MBA Prospectus-2014 - IGNOU
MS-11 : STRATEGIC MANAGEMENT BLOCK UNIT UNIT TITLE NOs. I II III IV V INTRODUCTION TO STRATEGIC MANAGEMENT 1 Concept of Strategy 2 Process of Strategy 3 Strategic Framework STRATEGIC ANALYSIS 4 Environmental Analysis 5 Competitive Forces 6 Internal Analysis BUSINESS LEVEL STRATEGY 7 Cost 8 Differentiation and Focus CORPORATE LEVEL STRATEGY 9 Growth Strategies-I 10 Growth Strategies-II 11 Strategic Alliances 12 Turnaround IMPLEMENTATION AND CONTROL 13 Structural Dimensions 14 Behavioural Dimensions 15 Control 16 Evaluation of Strategy 113
MS-21 : SOCIAL PROCESSES AND BEHAVIOURAL ISSUES BLOCK UNIT UNIT TITLE NOs. I SOCIAL PROCESSES AND ISSUES 1 Indian Environment: The Changing Scenario 2 Social Issues and Organizational Relevance 3 Organisational Values and Work Ethics II INTRA PERSONAL PROCESSES 4 Understanding Human Behaviour 5 Perception 6 Learning 7 Motivation 8 Human Emotions at Work III INTERPERSONAL PROCESSES 9 Interpersonal Issues, Communication and Conflict 10 Counseling Processes 11 Behavioural Modification 12 Persuasion IV GROUP AND INTER-GROUP PROCESSES 13 Group Formation and Group Processes 14 Group Dynamics 15 Leading and Building Teams 16 Conflict Resolution V ORGANISATIONAL PROCESSES 17 Power Dynamics 18 Political Processes 19 Lerarning Organisations 20 Cross Cultural Issues 21 Organisational Culture 114
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- Page 73 and 74: ADDRESSES AND CODES OF IGNOU REGION
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- Page 89 and 90: Appendix 5 CODES FOR QUALIFICATION,
- Page 91 and 92: number of the unit or the assignmen
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- Page 95 and 96: Appendix 7 INTERNAL CREDIT TRANSFER
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- Page 131 and 132: MS-52 : PROJECT MANAGEMENT BLOCK UN
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- Page 135 and 136: MS-56 : MATERIALS MANAGEMENT BLOCK
- Page 137 and 138: MS-58 : MANAGEMENT OF R & D AND INN
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- Page 143 and 144: MS-66 : MARKETING RESEARCH BLOCK UN
- Page 145 and 146: MS-611 : RURAL MARKETING BLOCK UNIT
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- Page 153 and 154: MS-97 : INTERNATIONAL BUSINESS BLOC
- Page 155 and 156: MFP-2 : EQUITY DERIVATIVES BLOCK UN
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MS-11 : STRATEGIC MANAGEMENT<br />
BLOCK UNIT UNIT TITLE<br />
NOs.<br />
I<br />
II<br />
III<br />
IV<br />
V<br />
INTRODUCTION TO STRATEGIC MANAGEMENT<br />
1 Concept of Strategy<br />
2 Process of Strategy<br />
3 Strategic Framework<br />
STRATEGIC ANALYSIS<br />
4 Environmental Analysis<br />
5 Competitive Forces<br />
6 Internal Analysis<br />
BUSINESS LEVEL STRATEGY<br />
7 Cost<br />
8 Differentiation and Focus<br />
CORPORATE LEVEL STRATEGY<br />
9 Growth Strategies-I<br />
10 Growth Strategies-II<br />
11 Strategic Alliances<br />
12 Turnaround<br />
IMPLEMENTATION AND CONTROL<br />
13 Structural Dimensions<br />
14 Behavioural Dimensions<br />
15 Control<br />
16 Evaluation of Strategy<br />
113
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