MAY 2012 NEWSLETTER - Nebraska PGA

TIPS FOR SUCCESS AT YOUR FACILITY
WHAT IS IT?
TEE IT FORWARD is a consumer-awareness campaign
designed to encourage golfers to play the
course at a length that best suits their abilities. Golfers
can play faster and have more fun by utilizing
tees that provide the greatest playability and enjoyment.
TEE IT FORWARD will help golfers hit approach
shots into greens using more lofted clubs, similar to
the approach shots TOUR players hit. Ask golfers to
keep track of the clubs they used on approach shots
so they can enter that data into the “TEE IT FOR-
WARD Club Calculator” sweepstakes to be eligible
to win prizes.
WHAT SHOULD I DO?
As a TEE IT FORWARD host facility, you are
asked to:
• Encourage players to select tees best suited to their
game – use the materials to help promote the concept.
• Consider ways to modify your course setup to
make it more playable and enjoyable.
• Encourage your customers to provide their feedback
at PlayGolfAmerica.com/TEEITFORWARD.
• Continue to monitor how this is received by your
customers and how it impacts pace of play.
HELPFUL HINTS:
Use the marketing materials to help promote TEE IT
FORWARD to your customers:
• Display the TEE IT FORWARD poster.
• Download and use the web banners on your facility
website and in your newsletters/calendars.
• Share the “Suggested Talking Points” with your
entire staff, especially starters and golf shop staff.
�� Go to PGALinks.com to download additional
materials, rack cards and cart signs.
In addition, officially registered facilities will appear
on the TEE IT FORWARD search on PlayGolfAmerica.com.
It’s not too late to register as an official host
facility at PGALinks.com.
CONSUMER FEEDBACK AND SWEEPSTAKES:
Collecting feedback from golfers is important for this
campaign. All golfers, regardless of their participation
or opinions, should be directed to PlayGolfAmerica.com/TEEITFORWARD
to share their feedback and
be entered for a chance to win prizes. One lucky golfer
will a Grand Prize of two tickets to the 2012 Ryder
Cup. Runners-up will win two tickets to either the
2013 U.S. Open or the 2013 PGA Championship.
HOW TO EARN MSRs:
Two (2) MSR credits will be awarded for PGA Professionals
who verify they promoted TEE IT FORWARD
by responding to a post-initiative survey.
PGA Professionals - Click Here to register your facility.
Enter your PGA Links login when prompted.
Video: What Golfers Are Saying
Nebraska Section PGA | 8700 Executive Woods Dr., Ste 100 | Lincoln, NE 68512 | Ph: (402) 489-7760 | Fx: (402) 489-1785 | www.nebraskapga.com
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