Sterling Community Master Plan - Greenville County

Sterling Community Master Plan - Greenville County Sterling Community Master Plan - Greenville County

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Sterling Neighborhood Master Plan July 2010 The final focus area and perhaps most important in the life of the center of Sterling is the Jenkins Street corridor near its intersection with Calhoun Street. This area was once home to a number of African-American owned businesses and was the symbolic heart of the community due to its adjacency to Sterling High School. The potential for pure “market driven” retail in this location will be limited because it now serves a much smaller population, the population it does serve is not longer segregated from using traditional retail in other locations, and much of the commercial infrastructure here is gone. However, this area could serve as a creative “nerve center” for future economic activity in the neighborhood. 6.2 Business Development Recommendations 6.2.1 Redevelop “The Huddle” Outside of Sterling High School itself, the Huddle is perhaps the most widely identified site in the community. Once serving as the community’s “dining spot,” the Huddle was a gathering place for students and adults in Sterling. The Huddle building itself should be reused for office and gathering space in the community. The offices located here could be a regional housing ombudsman (mentioned later in this report), job training or small business coaching, and much needed meeting space for Sterling to relieve pressure from the always busy Sterling Community Center. 6.2.2 Arlington/Pendleton Corridor The City of Greenville is currently re-assessing all of its commercial corridors to determine whether the existing zoning classification along the corridor is consistent with the current and desired future uses. Pendleton Street is one of the targeted corridors. The City should encourage mixed-use development along the corridor to include small-scale retail, service, office, and even upper floor residential use. A particular effort may be to target a small grocery store for the Pendleton Street corridor. Neighborhood groceries were mentioned many times by residents. Traditionally small grocers were located in virtually every neighborhood in Greenville including Sterling. Over the years as the grocery industry changed and stores got larger, accessibility to a neighborhood grocery store got further and further away from Sterling. The City of Greenville should consider recruiting a small format grocer such as Aldi to the Pendleton Street corridor. The City might also consider the RDV Redevelopment zoning classification for this corridor. The master plan element below is an example of how some of the properties along the Arlington/Pendleton Corridor might develop. 45 Continuing the community legacy and leadership

Sterling Neighborhood Master Plan July 2010 Master Plan Elements 5 and 6. Pendleton Street Enhancements and Infill illustrates how new infill development should be encouraged to locate close to the street, provide parking in the rear, and enhance the streetscape. This will encourage improved business storefronts and better pedestrian access. 46 Continuing the community legacy and leadership

<strong>Sterling</strong> Neighborhood <strong>Master</strong> <strong>Plan</strong> July 2010<br />

The final focus area and perhaps most important in the life of the center of <strong>Sterling</strong> is the Jenkins<br />

Street corridor near its intersection with Calhoun Street. This area was once home to a number<br />

of African-American owned businesses and was the symbolic heart of the community due to its<br />

adjacency to <strong>Sterling</strong> High School. The potential for pure “market driven” retail in this location<br />

will be limited because it now serves a much smaller population, the population it does serve is<br />

not longer segregated from using traditional retail in other locations, and much of the<br />

commercial infrastructure here is gone. However, this area could serve as a creative “nerve<br />

center” for future economic activity in the neighborhood.<br />

6.2 Business Development Recommendations<br />

6.2.1 Redevelop “The Huddle”<br />

Outside of <strong>Sterling</strong> High School itself, the Huddle is perhaps the most widely identified site in<br />

the community. Once serving as the community’s “dining spot,” the Huddle was a gathering<br />

place for students and adults in <strong>Sterling</strong>. The Huddle building itself should be reused for office<br />

and gathering space in the community. The offices located here could be a regional housing<br />

ombudsman (mentioned later in this report), job training or small business coaching, and much<br />

needed meeting space for <strong>Sterling</strong> to relieve pressure from the always busy <strong>Sterling</strong> <strong>Community</strong><br />

Center.<br />

6.2.2 Arlington/Pendleton Corridor<br />

The City of <strong>Greenville</strong> is currently re-assessing all of its commercial corridors to determine<br />

whether the existing zoning classification along the corridor is consistent with the current and<br />

desired future uses. Pendleton Street is one of the targeted corridors. The City should encourage<br />

mixed-use development along the corridor to include small-scale retail, service, office, and even<br />

upper floor residential use.<br />

A particular effort may be to target a small grocery store for the Pendleton Street corridor.<br />

Neighborhood groceries were mentioned many times by residents. Traditionally small grocers<br />

were located in virtually every neighborhood in <strong>Greenville</strong> including <strong>Sterling</strong>. Over the years as<br />

the grocery industry changed and stores got larger, accessibility to a neighborhood grocery store<br />

got further and further away from <strong>Sterling</strong>. The City of <strong>Greenville</strong> should consider recruiting a<br />

small format grocer such as Aldi to the Pendleton Street corridor.<br />

The City might also consider the RDV Redevelopment zoning classification for this corridor.<br />

The master plan element below is an example of how some of the properties along the<br />

Arlington/Pendleton Corridor might develop.<br />

45<br />

Continuing the community legacy and leadership

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