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Democracy Today.indb - Universidade do Minho

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190<br />

DEMOCRACY TODAY<br />

• There is a similar number of articles pro year in El Periódico and in<br />

La Opinión.<br />

• El Periódico offers more information about regional and national<br />

problems<br />

• El Periódico offers news where interrelated facets of the GMO debate<br />

•<br />

are discussed. Their news are then, more relevant and interesting<br />

than La Opinión ones.<br />

The regional economy, where local farmers use GMO crops, creates a<br />

debate between them (ASAJA) and traditional or bio farmers (UAGA).<br />

We can then confirm a part of the Marxist approach to political ideology.<br />

Economic forces create organisations and discourses in order to<br />

fight for their common goals.<br />

• The position of Spain and Aragon as leaders in GMO plants production<br />

is constantly underlined by UAGA and ecologist (Greenpeace)<br />

• There is a tendency to neutrality in the information concerning GMO<br />

plants offered by El Periódico.<br />

• The opposition of rival economic groups is in favour of a more interesting<br />

and rich information.<br />

• Only the critical political parties (IU, CA) take part in the debate<br />

• We notice a positive evolution of El Periódico. In 2004 and 2005 they<br />

only received and published press releases from parties, farmers and<br />

so on. In 2006 they began to prepare their own information.<br />

8. GMO and Economic Lobbyes in German Speaking<br />

Switzerland<br />

Following the structure that we chose in the precedent sections we<br />

will take a brief look on the German speaking Switzerland economic<br />

elements that have a real influence upon the GMO plants debate.<br />

It is important to underline the great diversity of economic sectors<br />

involved in the GMO Swiss debate. As a main actor in favour of new<br />

gen techniques we find the agribusiness company Syngenta, third<br />

world producer of genetically modified crops. Syngenta claims for<br />

more public support to their activities. The principal goal of its communication<br />

strategy is to reduce the perception of risk associated to gen<br />

technologies by investors and consumers. In the last years, Syngenta

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