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I I I I I I I I I I I I I I I I I I I e composition of business plans) 3. Composition of business plans 3.1 Executive summary 3.2 Background of SME projects 3.3 Marketing analysis and marketing plan Industrial structure Product characteristics, the strength and weakness of their products The target customers Evaluate demand of products and quality Estimate growth of product Market positioning 3.4 Technical analysis and production plan 3.5 Financial analysis and financial plan Cash Flow, estimated revenue and cost Financial statement analysis: payback period, break even point and net present value Financial projection in the next 5 years 4. Expected result : Trainers should be able to evaluate customers' plans as well as to assist or give consultation to customers in writing the business plan. The total participants will be 60 persons and there will be 3 sessions. (20 persons per session, 7 days per session). 5. For the Master Trainers, it will be 10 day course. The total participants will be 20 persons with only 1 session. The subject matter experts with good presentation skills and good English ability from the Credit Department will be selected to be participants in the course. 6. The course will be arranged for BBL employees working in the SME projects and the entrepreneurs both from Bangkok metropolitan and provincial areas (two sessions for metropolitan and 4 sessions for provincial areas). The 6 sessions will be treated as the pilot model for the trainers. D. LANGUAGE ISSUES 1. The train-the trainers and the master trainers BBL trainers which will be selected to be the trainers and master trainers for the course have to be good in English both speaking and reading. But since the content of the course would be specialized and full of terminology, Thai language summaries should be required to provide the better and complete understanding for the trainers. 2. BBL employees working in the SME projects and the entrepreneurs both from Bangkok metropolitan and provincial areas. The main facilitator should be Thai and BBL trainers would also help in the workshop session. E. TANGIBLE RESULTS The deliverables of the project shall be as follows: 1. The individuals trained have the ability and skills to train others. 2. 5 sets of the Facilitator's Guides and Training Kits for the Trainers shall be completed and ready for use. . I ~ ~.
I I I I I I I I I I I I I I I~ 3. The Master Participant's Manual for the trainees shall be completed. 4. BBL employees working in SME projects and entrepreneurs both from Bangkok metropolitan and provincial areas shall be trained in 6 sessions with approximate 50 persons per session. The estimated total trained will be 300 persons. 5. Completed materials will be available for future training in the Bank. F. SUSTAINABILITY OF ACTIVITIES After the training courses are completed. BBL plans to have additional training activities for the sustainability of development as follows: 1. Develop 30 more internal trainers 2. For the RollOut Phase, BBL employees working in the SME projects and the entrepreneurs both from Bangkok metropolitan and provincial areas will be trained in 18 regions. 50 persons per region. The estimated total trained would be 900 persons I I I I
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