Nordzucker_GB 03-04_E_.pd 1 - Nordzucker AG

Nordzucker_GB 03-04_E_.pd 1 - Nordzucker AG Nordzucker_GB 03-04_E_.pd 1 - Nordzucker AG

23.12.2013 Views

Foreword Dr. Ulrich Nöhle, chairman of the Managing Board Nordzucker AG Despite a number of changes within the company itself, the extreme summer drought and intensive discussions on the sugar market regulations, the past financial year was a highly successful one for Nordzucker AG. The period under review started with the merger with Union-Zucker Südhannover GmbH. The integration of the Nordstemmen plant went according to schedule. This included internally reorganising the sugar distribution department from Nordzucker GmbH & Co KG to Nordzucker AG and carrying out a number of other changes required under company law. The decision to close down the Schleswig plant was taken in March. Naturally, this was accompanied by strong reactions of those immediately affected. The ensuing discussion primarily centred around the understandable questions of “how” and “why us, and why now”. The closure of this plant, the 21st closure within Nordzucker’s catchment area since 1990, was consistent with our underlying aim of continuously seeking to increase our competitiveness. Drilling in April proceeded under optimal weather conditions, and the beet seeds emerged well. With temperatures souring above 30 degrees centigrade for many weeks between May and August, grain growers experienced serious harvesting losses. Our beet farmers were watching “dormant” beet stands with growing concerns, while Nordzucker was preparing 17 sugar factories across Europe for the forthcoming campaign. The fact that high environmental standards are not just empty words for Nordzucker but are actually evident in our daily practice, is vividly demonstrated by the installation of the new steam dryer at the Clauen factory. Following Uelzen, Klein Wanzleben and Güstrow, this is the fourth plant which Nordzucker has equipped with this cost and resources saving technology. Following a number of heavy rainfalls in September, the campaign started on 22 September a week later than originally planned. The results of some trial digging seemed at first difficult to believe, but it appears that the sugar beet is not only prominent because of its relative excellence compared to other arable crops; it is evidently also tolerant to heat. Beet and sugar yields showed highly pleasing results – a fact nobody would have dared to predict in the wake of the hot and dry summer. In the north of Germany, five factories ended their campaign just before Christmas with four factories completing theirs shortly after. I would like to take this opportunity to extend my personal and sincere thanks to the staff of the Schleswig factory for remaining fully committed to the very last day of the campaign, a campaign which ended without accident. In what must be an unfortunate twist of fate, this was the best campaign ever in the history of the 2

Schleswig plant. Good beet qualities in all the factories, no technical problems, and relatively low declassification are the key factors that brought about the second best operating results Nordzucker AG has ever experienced. With the US dollar remaining weak, the world market price for sugar intensified its downward trend, implying low C-sugar yields. In Poland, however, we were clearly able to reduce losses, despite an equally negative trend in local sugar market prices. Outside the sugar sector, all our operating interests were in the black. Internally, there were also changes and achievements. In October, our quality and environmental management system was re-certified successfully and without any deviations in accordance with ISO 9001 and 14001. All in all this can be chalked up as sound affirmation of the high level of compliance we display with the requirements made on our products, on the systems and on the environment. Having carefully weighed up potential advantages and anticipated possible returns, our plans for the construction of a bioethanol plant were suspended at the end of 2003 for the foreseeable future. This now allows us to fully concentrate our efforts on the expansion of our core activities and competence in sweetening products. Our customers are calling for this orientation. It is in their laboratories that the foodstuffs for tomorrow’s markets are being produced. Thanks to the work of the Nordzucker expert teams constituted to provide product and technological support to our customers in industry, the development and distribution of new household sugar specialities, as well as the systematic intensification of our customer relations, we unswervingly sustained our course along this path in 2003. Intensified external customer orientation, clear and process-oriented internal procedures and a staff leadership oriented towards measurable targets – all these elements in conjunction with a moderate and socially compatible streamlining of the workforce – also at Nordzucker headquarters – will strengthen our concentration on the essential business operations and ultimately our competitiveness. More than ever before, our actions are guided by the principles of reliability, speed and costs coupled with the challenges of creativity and flexibility. On 23 September 2003, the EU Commission’s so-called “options paper” on the proposed reforms of the sugar market regulations appeared in the Internet. The Commission’s intention of triggering a far-reaching discussion of the sugar market regulations and possible reforms was initiated. In the light of a predicted loss of at least 70,000 jobs in the EU sugar industry, accompanied by a 37-percent drop in sugar prices, justified criticism was quickly voiced. It soon became clear that not only the European sugar industry would lose out on the pure price markdown-based alternative. Countries originally intended to profit Nordzucker 2003/2004 3

Schleswig plant. Good beet qualities in<br />

all the factories, no technical problems,<br />

and relatively low declassification are the<br />

key factors that brought about the second<br />

best operating results <strong>Nordzucker</strong><br />

<strong>AG</strong> has ever experienced.<br />

With the US dollar remaining weak,<br />

the world market price for sugar intensified<br />

its downward trend, implying low<br />

C-sugar yields. In Poland, however, we<br />

were clearly able to reduce losses, despite<br />

an equally negative trend in local sugar<br />

market prices. Outside the sugar sector,<br />

all our operating interests were in the<br />

black.<br />

Internally, there were also changes<br />

and achievements. In October, our quality<br />

and environmental management system<br />

was re-certified successfully and without<br />

any deviations in accordance with<br />

ISO 9001 and 14001. All in all this can be<br />

chalked up as sound affirmation of the<br />

high level of compliance we display with<br />

the requirements made on our products,<br />

on the systems and on the environment.<br />

Having carefully weighed up potential<br />

advantages and anticipated possible<br />

returns, our plans for the construction of<br />

a bioethanol plant were suspended at the<br />

end of 20<strong>03</strong> for the foreseeable future.<br />

This now allows us to fully concentrate<br />

our efforts on the expansion of our core<br />

activities and competence in sweetening<br />

products. Our customers are calling for<br />

this orientation. It is in their laboratories<br />

that the foodstuffs for tomorrow’s markets<br />

are being produced. Thanks to the<br />

work of the <strong>Nordzucker</strong> expert teams<br />

constituted to provide product and technological<br />

support to our customers in<br />

industry, the development and distribution<br />

of new household sugar specialities,<br />

as well as the systematic intensification of<br />

our customer relations, we unswervingly<br />

sustained our course along this path in<br />

20<strong>03</strong>.<br />

Intensified external customer orientation,<br />

clear and process-oriented internal<br />

procedures and a staff leadership oriented<br />

towards measurable targets – all these<br />

elements in conjunction with a moderate<br />

and socially compatible streamlining of<br />

the workforce – also at <strong>Nordzucker</strong> headquarters<br />

– will strengthen our concentration<br />

on the essential business operations<br />

and ultimately our competitiveness. More<br />

than ever before, our actions are guided<br />

by the principles of reliability, speed<br />

and costs coupled with the challenges of<br />

creativity and flexibility.<br />

On 23 September 20<strong>03</strong>, the EU Commission’s<br />

so-called “options paper” on<br />

the proposed reforms of the sugar market<br />

regulations appeared in the Internet.<br />

The Commission’s intention of triggering<br />

a far-reaching discussion of the sugar<br />

market regulations and possible reforms<br />

was initiated. In the light of a predicted<br />

loss of at least 70,000 jobs in the EU<br />

sugar industry, accompanied by a<br />

37-percent drop in sugar prices, justified<br />

criticism was quickly voiced. It soon<br />

became clear that not only the European<br />

sugar industry would lose out on the<br />

pure price markdown-based alternative.<br />

Countries originally intended to profit<br />

<strong>Nordzucker</strong> 20<strong>03</strong>/20<strong>04</strong> 3

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