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Healthy Money Healthy Planet - library.uniteddiversity.coop

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13<br />

acquisitions and the concentration of wealth.<br />

• Commercial barter exchange is a relatively new industry that has thrived because<br />

computers are now inexpensive and hence commonplace in business.<br />

• The WIR 1973 experience (see page 000) was salutary. You can’t have too many<br />

interest­free loans or you will flood the market with trade dollars and they will<br />

consequently devalue. In turn, this will tempt members into selling them for cash,<br />

which is something that needs to be regulated against.<br />

• There is always a temptation for participants to use part trade, part cash in<br />

transactions. This must be addressed in the rules and strictly enforced.<br />

• Those who don’t make and enforce rules bring commercial barter into disrepute.<br />

Fly­by­night exchanges that have not learnt from the past do the industry a<br />

disfavour.<br />

• Education is needed to help members use the exchange. This must be provided by<br />

skilled brokers or account managers who help advertise for new business.<br />

• Barter is useful in disposing of distressed goods and is a powerful tool in<br />

attracting new business. It uses excess production capacity, including empty<br />

restaurant tables, empty hotel and motel rooms, and empty offices.<br />

• Full e­commerce facilities must be used, including eftphone swipe capabilities.<br />

• There should be a debt reserve fund, sufficient to protect the integrity of the<br />

exchange.<br />

• A barter exchange is really just like a bank holding the credit and debit balances of<br />

its members. It is a business­to­business marketplace.<br />

• Commercial barter exchanges, unlike green dollar exchanges, aim to have a<br />

balanced mix of businesses with not too many participants in any one category.<br />

• Members of barter exchanges pay income tax and GST just like any other business.<br />

• Members shouldn’t carry out more than 10–15 per cent of their business in barter.<br />

Notes<br />

1 Denis Orme, White paper #27 denis.orme@bartercard.co.nz. Barter transactions<br />

provide growth opportunities for your clients. [???Author to clarify]<br />

2 Tim Hyland, ‘Bartering Back Thanks to Tried and True Tactics’, News Journal, 15<br />

August 2004, accessible at www.bniusa.com/release­08­15­04.html.<br />

3 Tony Dowse, Bartercard New Zealand, in an email to the author, 20 October 2004.<br />

4 See in particular Richard Douthwaite, Short Circuit: Strengthening Local Economies<br />

for Security in an Unstable World, Totnes: Green Books and Dublin: Lilliput Press,<br />

1996, and Richard Douthwaite and Dan Wagman, Barataria: A Community Exchange<br />

Network for the Third System, Utrecht: Strohalm, 1999.<br />

5 Thomas Greco, tr., ’60 Years of the WIR Economic Circle Cooperative: Origins and

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