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Summer with
Dansukker
Nordic Sugar gives its customers in
Denmark and Sweden tips on making
preserves with Dansukker products.
The brochures “Det smager af sommer!”
(“The taste of summer!”) form
part of the summer campaign along
with recipes and ideas, as well as a
video on the social media sites You-
Tube and Facebook. Here you can
learn, step by step, how quick and
easy it is to make jam yourself using
fruit and berries. “We invite our customers
to make their own jam. To
do this, we make concerted use of
different channels so that our customers
receive tips in different ways,”
says Product Marketing
Manager Jeanette
Nordenhem.
Tasty: Jam made from fresh
summer fruits.
Make and enjoy jam with SweetFamily by Nordzucker
Fancy some jam
with a hint of vanilla
and lemon balm?
Try the “Taste of
the Year”.
This year, SweetFamily by Nordzucker is offering its customers
in Germany two new products for making jam. A new “Taste
of the Year” and a preserving sugar with reduced calories thanks
to the sweetness provided by the stevia plant.
“Our preserving sugar ‘Taste of the Year’ with a vanilla and
lemon balm taste is particularly suited to strawberries and brings
variety to the breakfast table with its fresh and harmonious combination,”
says Anne Hofmann, Product Manager.
SweetFamily’s stevia preserving sugar is new on supermarket
shelves and combines the calorie-free sweetness of the stevia plant
with the sweetness of sugar. “Home-made fruit spread made
with SweetFamily’s stevia preserving sugar contains 40 per cent
fewer calories than the same amount of a fruit spread prepared
entirely with preserving sugar,” says Anne Hofmann.
For tasty recipes and ideas for jam and jellies, go to
www.sweet-family.de
Akzente July 2013 23