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A Revolution in R&D

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32<br />

duce targets high <strong>in</strong> quality but low <strong>in</strong> quantity, perhaps<br />

just one to five for an average disease. That<br />

would produce at best a 25–30 percent chance of<br />

yield<strong>in</strong>g a drug, given that chemistry and development<br />

rema<strong>in</strong> far from fail-safe. For disease genetics<br />

to live up to its promise, it will need to improve<br />

those odds considerably. And to do that, it will have<br />

to call on a supplementary technique: pathway<br />

analysis.<br />

Disease-susceptibility genes, if identified through<br />

disease genetics, serve not only as targets themselves,<br />

but also as guides to additional targets. The<br />

genes form part of broader disease pathways, and<br />

these pathways conta<strong>in</strong> other molecules that may<br />

serve as targets (perhaps 10 to 15 targets per pathway,<br />

accord<strong>in</strong>g to experts). These new targets are<br />

identified by pathway analysis, often tak<strong>in</strong>g the form<br />

of the study of “simple” experimental systems, such<br />

as those of Drosophila melanogaster or C. elegans (a.k.a.<br />

fruitflies and worms). When studied <strong>in</strong> the laboratory,<br />

these systems disclose the genetic components<br />

of a given pathway. (Other approaches to pathway<br />

analysis <strong>in</strong>clude expression profil<strong>in</strong>g of tissue samples<br />

and studies of prote<strong>in</strong>-prote<strong>in</strong> <strong>in</strong>teraction.)<br />

Implement<strong>in</strong>g pathway analysis will result <strong>in</strong> a lower<br />

cost per drug on average: it improves efficiency.<br />

Costs are reduced because pathway studies are relatively<br />

<strong>in</strong>expensive and fewer human-derived targets<br />

are required—pathway analysis expands the pool of<br />

potential targets tenfold or more. As targets, they<br />

prove to be of high quality, moreover (<strong>in</strong> keep<strong>in</strong>g<br />

with the disease-susceptibility gene that <strong>in</strong>spired<br />

their discovery), achiev<strong>in</strong>g good success rates <strong>in</strong><br />

cl<strong>in</strong>ical trials. For although they themselves are not<br />

yet validated <strong>in</strong> humans or clearly implicated <strong>in</strong> the<br />

disease, they participate <strong>in</strong> a pathway that is.<br />

So pathway analysis should give human studies the<br />

requisite boost, with enough targets emerg<strong>in</strong>g to<br />

yield a drug more often than not. On the down<br />

side, there are the time and cost of additional animal<br />

research and the loss of some advantages <strong>in</strong><br />

cl<strong>in</strong>ical trials. Add<strong>in</strong>g pathway analysis, via genetic<br />

studies of Drosophila melanogaster, to <strong>in</strong>direct<br />

genome-wide association studies would result <strong>in</strong> a<br />

total sav<strong>in</strong>gs of $425 million for each drug on average,<br />

regardless of the orig<strong>in</strong>al human study<br />

approach, though it would add nearly two years of<br />

additional work (produc<strong>in</strong>g an additional $255 million<br />

of value per drug).<br />

The first one to do genetic studies takes a huge risk.<br />

If it works, you’ll see everyone runn<strong>in</strong>g to jo<strong>in</strong> the<br />

crowd.<br />

—R&D executive,<br />

lead<strong>in</strong>g pharmaceutical company<br />

Implement<strong>in</strong>g Disease Genetics<br />

The sav<strong>in</strong>gs promised by disease genetics are enormous,<br />

and companies cannot ignore them. But they<br />

cannot ignore the risks either, and will need to exercise<br />

rigorous selectivity and discipl<strong>in</strong>e when it comes<br />

to pursu<strong>in</strong>g specific disease genetics studies—which<br />

approaches to adopt, for <strong>in</strong>stance, and which diseases<br />

to explore. Plac<strong>in</strong>g bets <strong>in</strong> this way is go<strong>in</strong>g to<br />

be nerve-rack<strong>in</strong>g enough. But companies face<br />

another difficult set of choices as well, <strong>in</strong> the various<br />

operational issues that need to be addressed.<br />

Plac<strong>in</strong>g Bets<br />

Some diseases have clear appeal as objects of<br />

genetic research: asthma, Alzheimer’s disease, and<br />

diabetes, for example, be<strong>in</strong>g complex diseases that<br />

afflict large populations and obviously conta<strong>in</strong> heritable<br />

factors. They have already become competitive<br />

areas of study. Although op<strong>in</strong>ion is still divided<br />

over the likely impact of disease genetics, substantial<br />

bets are be<strong>in</strong>g placed by various companies—<br />

emerg<strong>in</strong>g biotechs and established pharmaceutical<br />

companies alike. A few claim they are already see<strong>in</strong>g<br />

benefits from their <strong>in</strong>vestments: follow<strong>in</strong>g its<br />

alliance with Roche, deCODE genetics claims to<br />

have succeeded <strong>in</strong> identify<strong>in</strong>g a gene contribut<strong>in</strong>g<br />

to cerebrovascular disease; GlaxoSmithKl<strong>in</strong>e has<br />

announced f<strong>in</strong>d<strong>in</strong>g genes associated with migra<strong>in</strong>e,<br />

Type II diabetes, and psoriasis; and Genset, a<br />

French biotech company, is reported to have identified<br />

genes implicated <strong>in</strong> prostate cancer and<br />

schizophrenia.<br />

But all companies embarked on, or <strong>in</strong>tent on, pursu<strong>in</strong>g<br />

disease genetics must acknowledge that it is

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