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• Incorporating sustainability into existing internal<br />

and external communications channels;<br />

• Facilitating discussions with external<br />

stakeholders to gain feedback regarding our<br />

2011 Sustainability Report and <strong>FMC</strong>’s overall<br />

sustainability program; and<br />

• Developing a strategic engagement plan that will<br />

increase interaction with external stakeholders<br />

to advance issues that are high priority for them<br />

and <strong>FMC</strong>.<br />

A Focus on External Stakeholder Needs<br />

As a company that maintains strong customer<br />

and community relationships, <strong>FMC</strong> has a positive<br />

track record of communicating with external<br />

stakeholders; however in our 2011 report we<br />

made a commitment to continue to increase<br />

engagement with external stakeholders. One<br />

of the first steps we took was to talk with<br />

stakeholders about our sustainability strategy.<br />

During 2012, we discussed our program with<br />

customers, distributors, suppliers, community<br />

advisory panels, educational institutions,<br />

regulators, NGOs, industry groups, and investors.<br />

Each interaction is helping us calibrate and<br />

enhance the practical effectiveness of our<br />

program.<br />

We increased proactive engagement in 2012 with<br />

interested parties on broader sustainability topics.<br />

We identified external stakeholders whose priority<br />

issues are also important to <strong>FMC</strong> and we initiated<br />

positive, collaborative discussions with some of<br />

these stakeholders.<br />

Our initial research and discussions with NGOs<br />

and environmental organizations, for example,<br />

helped us focus our engagement strategy in three<br />

key areas where <strong>FMC</strong> can have significant impact:<br />

sustainable food supply, sustainable energy supply<br />

and meaningful community partnerships.<br />

As we develop our own sustainability program,<br />

we are working to advance thought leadership.<br />

Examples of this include our active participation<br />

on the Advisory Council for the Sustainability<br />

Accounting Standards Board and the Corporate<br />

Advisory Board for the Initiative for Global<br />

Environmental Leadership at the University of<br />

Pennsylvania’s Wharton School of Business.<br />

ADDRESSING STAKEhOLDER<br />

FEEDBACK<br />

After publishing our first Sustainability<br />

Report in 2O11, we engaged an<br />

independent firm to conduct a series<br />

of interviews with a diverse set of<br />

stakeholders to gather unbiased<br />

feedback on both our reporting efforts<br />

and our approach. Our key audiences<br />

challenged us to be more specific about<br />

our sustainability goals and set firm<br />

metrics. We have taken this constructive<br />

feedback into account as we developed<br />

this 2O12 Sustainability Report. We will<br />

continue to draw on this input as our<br />

program continues to develop.<br />

''IGEL is honored to have <strong>FMC</strong><br />

as a new member to Wharton's<br />

Initiative for Global Environmental<br />

Leadership. <strong>FMC</strong>'s thought leadership<br />

in formulating sustainable solutions<br />

to a number of world challenges is<br />

a tremendous value to IGEL and<br />

to the Wharton School at Penn.<br />

<strong>FMC</strong>'s role as a corporate board<br />

member provides a resource to our<br />

undergraduate and MBA students<br />

as they are seeking mentors and<br />

role models for career choices in the<br />

environmental management space.''<br />

Joanne Spigonardo, Associate Director,<br />

Initiative for Global Environmental Leadership<br />

(IGEL), The Wharton School,<br />

University of Pennsylvania<br />

<strong>FMC</strong> 2012 SUSTAINABILITY REPORT<br />

39

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