P21 - Dirk Uhlemann - Fuel Cell Markets
P21 - Dirk Uhlemann - Fuel Cell Markets
P21 - Dirk Uhlemann - Fuel Cell Markets
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<strong>Fuel</strong> <strong>Cell</strong>s as Backup Power<br />
in Mobile Networks<br />
8 th May 2007<br />
<strong>Dirk</strong> <strong>Uhlemann</strong><br />
Vice President Sales & Marketing
<strong>P21</strong> at a glance<br />
Founded in 2001 as a management buy-out of<br />
Vodafone<br />
Europe‘s largest fuel cell manufacturer with<br />
global presence and solution competence<br />
Born in telecommunications – solutions for<br />
telecommunications<br />
Engineering “Made in Germany”<br />
ISO 9001:2000 certified<br />
Red Herring Europe 100 Award winner 2007<br />
Strong financial stability<br />
Develop, produce and market fuel cell systems for backup<br />
power supply in global mobile networks.<br />
We combine first class products with industry expertise.<br />
Safeguarding the future<br />
Page 2
Addressing MNO needs<br />
Demand for ultimate network availability<br />
Permanent need to further cost reduction<br />
Reduce electricity consumption<br />
Increase flexibility of MNO Base Station sites:<br />
Reduce size and weight<br />
Reduce noise emission<br />
Reduce pollution / emissions<br />
Better cover requirements on environmental<br />
friendliness and responsibility<br />
International network<br />
Page 3
Page 4<br />
Energy consumption –<br />
the major challenge for mobile network operators<br />
Network energy consumption<br />
will increase > 60 %<br />
the coming 5 years due to:<br />
Customer growth<br />
Traffic increase<br />
Network Expansion<br />
Introduction of 3G technologies<br />
Energy prices increase due to:<br />
Increased general consumption<br />
Scarcity of non-renewable energy<br />
sources<br />
Instability in oil regions<br />
Increased oil prices<br />
source: vodafone website
Addressing regional needs<br />
Consistent grid availability<br />
Sustainable energy solution<br />
Robust against climatic conditions<br />
No priority to theft<br />
Easy in use and maintenance<br />
Page 5
<strong>Fuel</strong> cells are…<br />
ready to go into high volume<br />
production<br />
reliable and safe (proven in various<br />
field tests)<br />
on the road to future success<br />
<strong>Fuel</strong> cells reduce network energy<br />
consumption and eliminate carbon dioxide<br />
emissions.<br />
Explore the hydrogen evolution now!<br />
Page 6
Solve customer challenges with <strong>P21</strong> fuel cell products<br />
<strong>P21</strong> consequently has designed its product solution to address MNO needs<br />
Challenge<br />
Power network availability<br />
decrease<br />
Network infrastructure under cost<br />
pressure<br />
Costly network maintenance<br />
BTS site space restrictions<br />
Higher requirements on<br />
environment-friendly solutions<br />
Different energy requirements in<br />
different markets<br />
<br />
<br />
<br />
<br />
<br />
<br />
Solution<br />
Higher start-up reliability & longer<br />
back-up duration<br />
Affordable innovative technology /<br />
Lower TCO<br />
Reduced maintenance effort &<br />
remote monitoring<br />
Best size/weight to power ratio<br />
Best integration into telco<br />
environment<br />
Reduce operating cost with<br />
customized solutions<br />
Page 7
Thank you!<br />
<strong>P21</strong> GmbH<br />
Eugen-Saenger-Ring 1<br />
85649 Brunnthal<br />
Germany<br />
Tel: +49-89-607 45720<br />
www.p-21.de