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P21 - Dirk Uhlemann - Fuel Cell Markets

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<strong>Fuel</strong> <strong>Cell</strong>s as Backup Power<br />

in Mobile Networks<br />

8 th May 2007<br />

<strong>Dirk</strong> <strong>Uhlemann</strong><br />

Vice President Sales & Marketing


<strong>P21</strong> at a glance<br />

Founded in 2001 as a management buy-out of<br />

Vodafone<br />

Europe‘s largest fuel cell manufacturer with<br />

global presence and solution competence<br />

Born in telecommunications – solutions for<br />

telecommunications<br />

Engineering “Made in Germany”<br />

ISO 9001:2000 certified<br />

Red Herring Europe 100 Award winner 2007<br />

Strong financial stability<br />

Develop, produce and market fuel cell systems for backup<br />

power supply in global mobile networks.<br />

We combine first class products with industry expertise.<br />

Safeguarding the future<br />

Page 2


Addressing MNO needs<br />

Demand for ultimate network availability<br />

Permanent need to further cost reduction<br />

Reduce electricity consumption<br />

Increase flexibility of MNO Base Station sites:<br />

Reduce size and weight<br />

Reduce noise emission<br />

Reduce pollution / emissions<br />

Better cover requirements on environmental<br />

friendliness and responsibility<br />

International network<br />

Page 3


Page 4<br />

Energy consumption –<br />

the major challenge for mobile network operators<br />

Network energy consumption<br />

will increase > 60 %<br />

the coming 5 years due to:<br />

Customer growth<br />

Traffic increase<br />

Network Expansion<br />

Introduction of 3G technologies<br />

Energy prices increase due to:<br />

Increased general consumption<br />

Scarcity of non-renewable energy<br />

sources<br />

Instability in oil regions<br />

Increased oil prices<br />

source: vodafone website


Addressing regional needs<br />

Consistent grid availability<br />

Sustainable energy solution<br />

Robust against climatic conditions<br />

No priority to theft<br />

Easy in use and maintenance<br />

Page 5


<strong>Fuel</strong> cells are…<br />

ready to go into high volume<br />

production<br />

reliable and safe (proven in various<br />

field tests)<br />

on the road to future success<br />

<strong>Fuel</strong> cells reduce network energy<br />

consumption and eliminate carbon dioxide<br />

emissions.<br />

Explore the hydrogen evolution now!<br />

Page 6


Solve customer challenges with <strong>P21</strong> fuel cell products<br />

<strong>P21</strong> consequently has designed its product solution to address MNO needs<br />

Challenge<br />

Power network availability<br />

decrease<br />

Network infrastructure under cost<br />

pressure<br />

Costly network maintenance<br />

BTS site space restrictions<br />

Higher requirements on<br />

environment-friendly solutions<br />

Different energy requirements in<br />

different markets<br />

<br />

<br />

<br />

<br />

<br />

<br />

Solution<br />

Higher start-up reliability & longer<br />

back-up duration<br />

Affordable innovative technology /<br />

Lower TCO<br />

Reduced maintenance effort &<br />

remote monitoring<br />

Best size/weight to power ratio<br />

Best integration into telco<br />

environment<br />

Reduce operating cost with<br />

customized solutions<br />

Page 7


Thank you!<br />

<strong>P21</strong> GmbH<br />

Eugen-Saenger-Ring 1<br />

85649 Brunnthal<br />

Germany<br />

Tel: +49-89-607 45720<br />

www.p-21.de

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