Doing Business in Saudi Arabia - International Franchise Association
Doing Business in Saudi Arabia - International Franchise Association
Doing Business in Saudi Arabia - International Franchise Association
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Automotive Parts, Services & Equipment – APS<br />
Overview Return to top<br />
<strong>Saudi</strong> <strong>Arabia</strong> cont<strong>in</strong>ues to be the largest automobile market <strong>in</strong> the Gulf and fifth <strong>in</strong> the world for<br />
auto parts, accessories, and service and garage equipment. Despite the global economic crisis,<br />
the <strong>Saudi</strong> <strong>Arabia</strong>n auto market has been resilient and cont<strong>in</strong>ues to thrive with projections of<br />
substantial growth and <strong>in</strong>creased consumer spend<strong>in</strong>g <strong>in</strong> 2010. <strong>Saudi</strong> Reports <strong>in</strong>dicate that the<br />
<strong>Saudi</strong> automotive market is estimated to worth around $9 billion (SAR33.75 billion) <strong>in</strong>clud<strong>in</strong>g<br />
commercial automobiles and transport <strong>in</strong>frastructure. Automotive sales are known to make up<br />
about 3% of <strong>Saudi</strong> <strong>Arabia</strong>’s gross domestic product.<br />
The market for luxury cars is also grow<strong>in</strong>g <strong>in</strong> <strong>Saudi</strong> <strong>Arabia</strong>, with the presence of high-<strong>in</strong>come<br />
<strong>in</strong>dividuals; especially <strong>in</strong> the major cities of Riyadh and Jeddah. Reports <strong>in</strong>dicate that more than<br />
1,500 luxury cars worth over $1 billion (SAR4 billion) are sold <strong>in</strong> the K<strong>in</strong>gdom each year.<br />
Industry sources reveal that luxury cars sales have been steadily <strong>in</strong>creas<strong>in</strong>g by about 27%<br />
every year. Despite difficult economic times, the <strong>Saudi</strong> market has been resilient and the<br />
demand for vehicles and components cont<strong>in</strong>ues to rema<strong>in</strong> strong. There is also an <strong>in</strong>creas<strong>in</strong>g<br />
demand for high quality auto accessories such as alloy wheels, audio and video systems,<br />
wheels, and other <strong>in</strong>ternal and external accessories.<br />
<strong>Saudi</strong> <strong>Arabia</strong> is also gear<strong>in</strong>g towards diversification of its automotive sector and the trend is<br />
sett<strong>in</strong>g up manufactur<strong>in</strong>g plants. It is worthy to mention that the <strong>Saudi</strong> Authority for Industrial<br />
Cities and Technological Relations and the UAE based Gulf Automotive Manufactur<strong>in</strong>g<br />
Company signed a $100 million (SAR375 million) contract to set up an assembly plant <strong>in</strong> the<br />
Eastern prov<strong>in</strong>ce. The plant would manufacture 15,000 vehicles, mostly trucks and buses. The<br />
<strong>Saudi</strong> government is keen on encourag<strong>in</strong>g the set-up of manufactur<strong>in</strong>g plants; s<strong>in</strong>ce this will<br />
open up employment opportunities for its grow<strong>in</strong>g population; with 50% of the 25 million<br />
population under the age of 20. Furthermore, an important milestone <strong>in</strong> the <strong>in</strong>dustry was when<br />
the UK based eng<strong>in</strong>eer<strong>in</strong>g division of the iconic brand Lotus, now part of Malaysia’s Proton<br />
Group; announcement of sett<strong>in</strong>g up a test<strong>in</strong>g facility <strong>in</strong> the K<strong>in</strong>gdom. Lotus has entered <strong>in</strong>to a<br />
long-term strategic plan with the K<strong>in</strong>g Abdul Aziz City for Science and Technology (KASCT) to<br />
develop and promote environmentally friendly automotive technologies. Other diversification<br />
plans <strong>in</strong>clude the K<strong>in</strong>gdoms drive to develop its carbon-fiber composite <strong>in</strong>dustry, to serve a wide<br />
range of <strong>in</strong>dustries <strong>in</strong>clud<strong>in</strong>g the automotive <strong>in</strong>dustry.<br />
Auto <strong>in</strong>dustry experts have forecasted car sales <strong>in</strong> the K<strong>in</strong>gdom would grow to $19 billion<br />
(SAR69 billion) <strong>in</strong> 2010 and swell to $25 billion (SAR94 billion) by 2013. Increased lend<strong>in</strong>g by<br />
local banks offer<strong>in</strong>g easy and flexible f<strong>in</strong>anc<strong>in</strong>g options will further drive demand for new<br />
vehicles. Accord<strong>in</strong>g to a recently published report, vehicle sales <strong>in</strong> <strong>Saudi</strong> <strong>Arabia</strong> are expected to<br />
jump over 30 percent from around 676,000 units <strong>in</strong> 2010 to 880,000 units by 2013 as the<br />
K<strong>in</strong>gdom rema<strong>in</strong>s virtually unscathed due to global economic downturn and the recessionary<br />
period. Easily available and flexible credit f<strong>in</strong>anc<strong>in</strong>g options from local bank<strong>in</strong>g <strong>in</strong>stitutions have<br />
contributed to the <strong>in</strong>creas<strong>in</strong>g number of new vehicle sales <strong>in</strong> the K<strong>in</strong>gdom. The <strong>Saudi</strong> <strong>Arabia</strong>n<br />
government has placed the development of the automotive sector as one of their prime<br />
strategies <strong>in</strong> the strengthen<strong>in</strong>g its <strong>in</strong>dustrial base. At a high-profile <strong>in</strong>ternational motor exhibition<br />
<strong>in</strong> the capital Riyadh, the <strong>Saudi</strong> M<strong>in</strong>ister of Transport Jabara Al-Seraisry expressed optimism on<br />
the develop<strong>in</strong>g trends and the upsw<strong>in</strong>g <strong>in</strong> vehicle sales <strong>in</strong> <strong>Saudi</strong> <strong>Arabia</strong>, po<strong>in</strong>t<strong>in</strong>g that this steady