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Risk Management Manual of Examination Policies - FDIC

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VI. CONVENIENCE AND NEEDS OF THE COMMUNITY TO BE SERVED (Continued)<br />

Community Growth and Demographic Indicators 5 – Anytown, Anystate - MSA<br />

Item 2005 Forecast 2000 1999 1998<br />

Population (000) 1,786.9 1,623.0 1,588.7 1,555.2<br />

Residential Building Permits 8,865 9,160 8,574 8,753<br />

Mortgage Origination ($Mil) $8,227 $9,159 $8,911 $10,453<br />

Unemployment Rate 4.3% 3.7% 4.1% 4.5%<br />

Total Employment (000) 755.4 676.0 652.7 639.5<br />

Gross Metro Product $Billion $54.8 $46.2 $43.4 $41.3<br />

Top Employers & Industries in Trade Area<br />

Name Business Type Employees<br />

North Hospital District Medical/Health 6,652<br />

Winn-Dixie, Inc. Retail/Grocery 6,110<br />

American Express Financial Svc. 4,700<br />

Publix Supermarkets, Inc Retail/Grocery 4,200<br />

Motorola, Inc. Technology 4,000<br />

Demographic and Economic Trends – Anytown, Anystate - MSA<br />

Economic trends convey strong growth despite a weaker national economy. Growth has been led by the services, wholesale trade,<br />

and finance industries.<br />

The residential housing market is particularly active. Tourism and leisure (hotel/cruise ship lines) remains one <strong>of</strong> the MSA’s key<br />

economic drivers, However, its outlook has been impacted by the general state <strong>of</strong> the economy and September 11, 2001 attack on the<br />

US. In addition, international trade with Latin American trading partners may decline somewhat considering the adverse market<br />

conditions within Argentina, South America’s second largest economy. Manufacturing risks are similar to the Anytown MSA in light<br />

<strong>of</strong> Motorola’s size and scale within the area. With regard to commercial real estate, vacancy rates within the Broward <strong>of</strong>fice market<br />

rose significantly during Q2 2001 to 16.3% versus 9.3% for the same period a year ago 6 . Robust new construction activity, an<br />

increase in sublease space, weaker demand, and a s<strong>of</strong>ter economy appear to be contributing factors. These trends, should they<br />

continue, will pose the same lending risks and challenges previously cited.<br />

Competition – Financial Services<br />

The Applicant will encounter intense competition for funding within both market areas. The <strong>FDIC</strong>’s Summary <strong>of</strong> Deposits Report for<br />

June 2001, indicates that the AnyCounty MSAs hold 450 and 405 banking and thrift <strong>of</strong>fices with aggregate deposit shares <strong>of</strong> $22.3<br />

and $23.9 billion, respectively. A compelling level <strong>of</strong> the market share (over 70% for both MSAs) is held by the <strong>of</strong>fices <strong>of</strong> out <strong>of</strong> state<br />

regional and super-regional bank and thrift holding companies.<br />

The Applicant pr<strong>of</strong>esses that its multiple delivery channels coupled with attractive rates and efficient service will enable it to compete<br />

within the proposed PSA/MSA. The organizers also contend that the recent performance <strong>of</strong> the eleven supermarket branches as well<br />

as, contacts from several directors within the community will enhance the proposal’s probability for successfully acquiring deposits<br />

within these markets.<br />

The finding on this factor is FAVORABLE.<br />

5 Source: See Supra<br />

6 Grubb & Ellis Research , Second Quarter 2001; Vacancy Rates Increase as Construction Continues., Page 1.<br />

<strong>FDIC</strong> 6510/10 (02-2002) 35

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