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BeSPOKE 07

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THE TWO AMERICAN<br />

PARTNERS PAy CLOSE<br />

ATTENTION TO EVERy DETAIL.<br />

THE MODEL SHOWN<br />

WAS REALIzED IN PARTNERSHIP<br />

WITH RAlph lAuREn.<br />

56<br />

perience in the fashion world, from Brazil to New<br />

york. Gary Mathis has instead always been up to<br />

his ears in bicycles, from repairs to teaching. In<br />

fact, it was during one of his classes that he met<br />

his current coworker. Helio is the dreamer, Mathis<br />

makes them real. The two have set off on this adventure,<br />

made of a host of details, both vintage<br />

and modern, driven by the desire to pedal off on<br />

one’s own bicycle.<br />

www.ascaribicycles.com<br />

HELIO ASCARI FIRST BECAME<br />

FASCINATED By BICyCLES<br />

AT THE AGE OF 8,<br />

RE-ASSEMBLING AN OLD<br />

BIKE HE HAD FOUND<br />

IN HIS BASEMENT.<br />

ON THIS PAGE,<br />

THE “ASCARi CoppER<br />

ExECutivE”.<br />

57

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