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Sexualistation of Young People

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Sexualisation <strong>of</strong> <strong>Young</strong> <strong>People</strong> Review<br />

56<br />

featuring idealised images <strong>of</strong> thin women,<br />

while a second group looked at neutral<br />

images. The groups were then asked to<br />

rank 10 characteristics, including slimness<br />

and physical attractiveness, according to<br />

their importance when choosing a partner<br />

or girlfriend. Results suggested that boys<br />

were more likely to rate slimness and<br />

attractiveness as important after viewing<br />

the ‘thin ideal’ images, and pointed to<br />

a link between this and boys’ level <strong>of</strong><br />

concern with their own body image. The<br />

researchers concluded that the media<br />

was leading boys to have unrealistic<br />

expectations <strong>of</strong> girls and to evaluate them<br />

in an unfavourable and unrealistic way. 283<br />

Body image and<br />

sexualisation<br />

“Body dissatisfaction is the discrepancy<br />

between someone’s actual body size and<br />

the ideal body size presented in the media.<br />

Body dissatisfaction is so ubiquitous that it is<br />

described as normative.” 284<br />

The concept <strong>of</strong> body image arises <strong>of</strong>ten<br />

when looking at the issue <strong>of</strong> sexualisation.<br />

The process by which idealised forms<br />

<strong>of</strong> the body are internalised and how<br />

this relates to sexualisation and selfobjectification<br />

is important to consider.<br />

There is trend research that suggests that<br />

young girls adopt and internalise idealised<br />

representations <strong>of</strong> the female form<br />

depending on what is being celebrated<br />

and validated by their culture. 285<br />

283 Hargreaves and Tiggemann (2003)<br />

284 Murnen et al. (2003)<br />

285 Cash and Fleming (2002)<br />

Several researchers have demonstrated<br />

the way the female body is depicted in the<br />

media has become increasingly thin over<br />

the years and that body weight trends in<br />

fashion and media mirror trends in the<br />

wider society. 286 What we need to take<br />

note <strong>of</strong> is why girls have internalised the<br />

beauty myth and the thin ideal. The subtle<br />

pre-conscious messages linking thinness to<br />

success and happiness have actually had<br />

a significant impact on young women’s<br />

behaviour and decision-making. This is<br />

evidenced by the increasing focus on<br />

body dissatisfaction and rise in cosmetic<br />

surgery and eating disorders. Researchers<br />

and clinicians have also noted a tendency<br />

amongst girls for self-objectification, i.e.<br />

the process whereby one becomes more<br />

concerned and engaged with how ones<br />

body is perceived by others while deemphasising<br />

ones own subjective feelings,<br />

and internal awareness. 287<br />

The case <strong>of</strong> body image is a good example<br />

<strong>of</strong> what happens if we encourage girls and<br />

young women to equate their self-worth<br />

with narrow idealised representations <strong>of</strong><br />

the female form. Perhaps it also gives us<br />

some insight into where we are headed<br />

with the hyper-sexualised environment<br />

that young girls are growing up in today,<br />

where the dominant message to girls<br />

seems to be to focus on others’ sexual<br />

interest in and physical judgement <strong>of</strong><br />

them, rather than their own desires,<br />

abilities and interests.<br />

286 Ogletree, Williams, Raffeld, Mason and Fricke<br />

(1990); Silverstein, Perdue, Peterson and Kelly<br />

(1986); Wiseman, Gray, Mosimann and Ahrens<br />

(1992)<br />

287 APA (2007)

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