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Solution Provider Handbook - OCS

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1. VPN Program – Steps to Success<br />

2. VPN Partner Benefits At-a-Glance<br />

3. Get Enabled<br />

Accreditations and Certifications<br />

Partner University<br />

<strong>Solution</strong> Competencies<br />

Specializations<br />

Partner Exchange<br />

Marketing Academy<br />

4. Create Demand<br />

GRID<br />

Partner Marketing Bureau<br />

Website in a Box<br />

Event in a Box<br />

Seminar and Event Support<br />

Market Development Funds (MDF)<br />

Lead Distribution<br />

5. Sell VMware <strong>Solution</strong>s<br />

Volume Purchasing Program (VPP)<br />

Enterprise Licensing Agreements (ELAs)<br />

Support and Subscription (SnS) Renewals<br />

<strong>Solution</strong> Enablement Toolkits (SETs)<br />

6. Earn Rewards<br />

<strong>Solution</strong> Rewards<br />

advantage+<br />

Sales Rewards<br />

Premier Rewards<br />

7. VPN Foundation<br />

Partner Central<br />

Partner Logo and Messaging<br />

Partner Communications: Blogs and Social<br />

Media<br />

Partner Profile and Partner Locator<br />

Technical Support<br />

Not for Resale (NFR) and Internal Use Licenses<br />

(IUL)<br />

Partner Support Center<br />

8. Appendix<br />

Partner Central Shortcuts<br />

<strong>Solution</strong> <strong>Provider</strong> Program Benefits At-a-Glance<br />

BeNefitS RequiReMeNtS<br />

Registered • Partner Central access<br />

• Partner University access<br />

• Opportunity protection through advantage+<br />

• Registered level benefits PLUS<br />

• Visibility on Partner Locator<br />

• VMware Logo<br />

• 10% <strong>Solution</strong> Rewards<br />

• Access to Sales Rewards<br />

• Demand Creation tools – GRID campaigns<br />

• Partner Marketing Bureau<br />

• Ability to resell renewals<br />

• 10 vSphere NFR licenses per location<br />

• Internal Use Licenses<br />

• 2 Tech Support incidents per year<br />

• Opportunity protection through advantage+<br />

• Professional level benefits PLUS<br />

• Market Development Funds<br />

• Up to 10% on advantage+ (Opportunity<br />

Registration) and 6% Influencer<br />

• Total of 20 vSphere NFR licenses per location<br />

• Total of 5 Tech Support incidents per year<br />

• Volume Purchase Program (VPP)<br />

• Enterprise License Agreements – Preferred Pricing<br />

(ELA)<br />

• Enterprise level benefits PLUS<br />

• VMware Go-to-Partner Designation<br />

• Increased Marketing Development Funds<br />

• Named Partner Marketing Manager<br />

• Up to an additional 2% on advantage+ (Opportunity<br />

Registration) and 6% Influencer<br />

• Premier Rewards<br />

• Total of 20 vSphere NFR licenses per location<br />

• Total of 10 Tech Support incidents per year<br />

• 20% discount on VMware delivered courses<br />

For a detailed listing of program benefits and requirements please access the <strong>Solution</strong> <strong>Provider</strong> Program Guide on Partner Central.<br />

VPN Partner Benefits At-a-Glance<br />

• VPN Program Enrollment Agreement<br />

• VPN Program Enrollment Agreement<br />

• 1 VSP and 1 VTSP<br />

• $250 Annual Fee; $0 in developing countries<br />

• Revenue Minimum<br />

• VPN Program Enrollment Agreement<br />

• 2 VSP, 2 VTSP and 2 VCP (1 each for developing<br />

Countries)<br />

• Infrastructure Virtualization <strong>Solution</strong> Competency<br />

• $1,500 Annual Fee; $750 in developing countries<br />

• Revenue Minimum<br />

• VPN Program Enrollment Agreement<br />

• 4 VSP, 4 VTSP and 4 VCP (2 each for developing<br />

Countries)<br />

• Infrastructure Virtualization, Desktop and Business<br />

Continuity <strong>Solution</strong> Competency<br />

• $1,500 Annual Fee; $750 in developing countries<br />

• Revenue Minimum<br />

• Partner Internal Champ<br />

• Partner Executive Sponsorship<br />

<strong>Solution</strong> <strong>Provider</strong> <strong>Handbook</strong> / 3

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